Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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How The Guardian US Fetched Ad Revenue Hike of 42% Despite Broader Downturn

The U.S. outpost of the general news publisher The Guardian finished the first quarter of its fiscal year, which ended June 30, with advertising revenues up 42% year over year, according to senior vice president of advertising Luis Romero. The hikes buck common trends most publishers are seeing.... Continue reading at AdWeek

[ AdWeek | 2023-07-12 08:56:56 UTC ]
More news stories like this | News stories tagged with: #fiscal year #advertising revenues #news publisher


Booksellers Launch New Translation Book Prize

Two Pacific Northwest–based book workers have cofounded the Cercador Prize for Translation. A committee of five booksellers will nominate titles and award a winning translator $1,000. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-07 04:00:00 UTC ]
More news stories like this | News stories tagged with: #pacific northwest #book prize


Crikey’s silence deafening as Guy Rundle launches new book | Weekly Beast

The site hasn’t published anything by its correspondent-at-large since he was roundly condemned for a piece about Brittany Higgins. Plus: News Corp at odds with the press councilFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily... Continue reading at The Guardian

[ The Guardian | 2023-07-07 02:47:34 UTC ]
More news stories like this | News stories tagged with: #free morning #brittany higgins #latest updatesget #free app #guardian australia #news corp


Penguin Random House Launches Pop-Comics Imprint

Announced June 28, Inklore will publish manga, manhua, manhwa, webcomics adaptations and light novels, with its first project to be released early 2024. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publish manga #light novels #random house


The AP Debuts New Website Designed to Attract More Ad Spend

Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek

[ AdWeek | 2023-06-28 09:22:55 UTC ]
More news stories like this | News stories tagged with: #ad spend #broader effort #news outlet #content licensing #news publisher


Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #internet companies #recession looms #digital media


How the Joint Industry Committee will certify Nielsen alternatives

Cross-industry initiative outlines scoring process and streaming data service roadmap. Continue reading at Advertising Age

[ Advertising Age | 2023-06-22 07:00:00 UTC ]
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News publishing giant Gannett sues Google for monopolizing ad tech

Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget

[ Engadget | 2023-06-20 16:46:02 UTC ]
More news stories like this | News stories tagged with: #advertising business #anticompetitive behavior #news publisher #publishing giant


How ad platforms are inflating streaming TV performance

The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday

[ Digiday | 2023-06-20 13:41:01 UTC ]
More news stories like this | News stories tagged with: #ad platforms #playing field #samba tv #nielsen


Summer Game Fest 2023: All the games announced

After dozens of stories, we’re just about wrapped with our coverage of Summer Game Fest 2023. Following the cancellation of E3 back in March, we had a smaller, stripped-back experience at SGF. It began... before it all began, with Sony holding its own PlayStation Showcase livestream on May 24th.... Continue reading at Engadget

[ Engadget | 2023-06-16 14:00:53 UTC ]
More news stories like this | News stories tagged with: #closed beta #manga


Focus on the Family Launches Fiction Imprint

The first three titles under the Focus Fiction imprint will be acquired and edited by Jerry B. Jenkins and will be published this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #fiction imprint


Focus on the Family Launches Fiction Titles

The first three titles under the Focus Fiction label will be acquired and edited by Jerry B. Jenkins and will be published this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-13 04:00:00 UTC ]
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2023 Lambda Literary Award Winners Announced

Now in its 35th year, the Lambda Literary Award is one of the most prestigious LGBTQ+ awards, and this year's winners were just announced! Continue reading at Book Riot

[ Book Riot | 2023-06-12 15:35:39 UTC ]
More news stories like this | News stories tagged with: #literary award


White House Announces New Position to Combat Book Bans

In honor of Pride Month, the White House today announced a set of actions designed to protect LGBTQIA+ communities, including the appointment of a new coordinator within the Department of Education to facilitate a response to the rising number of book bans at the state level. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #pride month #rising number #book bans #state level


Los Angeles Times announces 74 job cuts due to economic challenges

The Los Angeles Times says it is cutting 74 jobs due to economic challenges as the newspaper strives to transform itself into a digital media organization Continue reading at ABC News

[ ABC News | 2023-06-07 20:06:25 UTC ]
More news stories like this | News stories tagged with: #economic challenges #digital media


Michael Caine announces debut thriller to be published in November

The actor’s novel, Deadly Game, features an ex-SAS police officer called Harry who must grapple with neo-Nazis, wealthy Russians and Colombian drug cartelsDeadly Game, the debut novel from Michael Caine, will be published in the UK and US in November, it has been announced.The actor, 90, has... Continue reading at The Guardian

[ The Guardian | 2023-06-07 13:35:48 UTC ]
More news stories like this | News stories tagged with: #uk publisher #michael caine #east end #lead character #debut novel


Libraries Need to Prepare for Another Anti-LGBTQ “Hide the Pride” Campaign

Libraries need to prepare for "Hide the Pride," a conservative campaign to remove all LGBTQ children's and YA books from libraries. Continue reading at Book Riot

[ Book Riot | 2023-06-06 15:28:23 UTC ]
More news stories like this | News stories tagged with: #lgbtq children #ya books #libraries


Twitter's ad sales have reportedly dropped by 59 percent since last year

Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the... Continue reading at Engadget

[ Engadget | 2023-06-06 09:25:43 UTC ]
More news stories like this | News stories tagged with: #bad news #business operations #product design #resolve issues #tall order #comic book


'AudioFile' Magazine Announces 2023 Golden Voice Award Winners

'AudioFile' has named the three winners of its annual Golden Voice awards, which honors voice actors who have made significant contributions to audiobook publishing. The recipients are Kevin R. Free, Marin Ireland, and Nicholas Boulton. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-31 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook publishing #marin ireland #audiobook


Ten Speed Launches New Ten Speed Graphic Imprint

The first planned release under the Ten Speed Graphic colophon is an adaptation of Kiersten White’s bestselling horror-thriller novel 'Hide,' out September 12, with five more titles due this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-31 04:00:00 UTC ]
More news stories like this | News stories tagged with: #planned release #kiersten white #titles due