Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Oxfam and Moomin Characters Ltd are launching a campaign around short story "The Invisible Child", by Moomin creator Tove Jansson, to help women and girls around the world to fight inequality and escape poverty. Continue reading at The Bookseller
[ The Bookseller | 2017-09-27 00:00:00 UTC ]
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Now with a 'pitch slam' event in which writers present projects to agents, the November 'Writer's Summit' is co-chaired by The Guardian's Alison Flood. The post ‘Writer’s Summit’ from London Book Fair and Writer’s Digest Announces Pitch Slam Agents appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-09-27 00:00:00 UTC ]
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Canongate has launched a singing competition to give bookshops the chance for author Matt Lucas to visit their shop. Continue reading at The Bookseller
[ The Bookseller | 2017-09-27 00:00:00 UTC ]
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The Royal Society of Literature is launching a programme, “Literature Matters”, to campaign for recognition of the power and value of great writing. Continue reading at The Bookseller
[ The Bookseller | 2017-09-26 00:00:00 UTC ]
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He has book-eating children and sees more change ahead for international publishing. Nielsen Book's Andre Breedt briefs Frankfurt Buchmesse's 'The Markets' The post At Frankfurt’s ‘The Markets’: Nielsen’s Andre Breedt on Edible Books and Competition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-09-21 00:00:00 UTC ]
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Publishing pros from 16 countries spend a week networking in Germany prior to Frankfurter Buchmesse, and one holds the Fred Kobrak memorial grant. The post Frankfurt Book Fair Fellows Announced: Fred Kobrak Sponsorship Inaugurated appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-09-21 00:00:00 UTC ]
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Advertisers on Facebook no longer can use offensive search terms such as “Jew hater” and “how to burn Jews” to target specific audiences, the company said Wednesday. The new policy comes a week after ProPublica published a story demonstrating how advertisers could reach thousands of Facebook... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-09-21 00:00:00 UTC ]
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Miriam Robinson takes a look at the campaign behind Supersaurs: Raptors of Paradise by Jay Jay Burridge (Bonnier Zaffre). Continue reading at The Bookseller
[ The Bookseller | 2017-09-19 00:00:00 UTC ]
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“We are not going to give up." The post ‘We are not going to give up’: German publishers continue war with ad blockers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-19 00:00:00 UTC ]
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In a flat market, the format has been a bright spot—even as it has remained difficult to determine what is selling and in what numbers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-15 00:00:00 UTC ]
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Icelandic authors Yrsa Sigurðardóttir and Ragnar Jonasson are set to sponsor a new crime writing award to encourage more people to write in their first language. Continue reading at The Bookseller
[ The Bookseller | 2017-09-13 00:00:00 UTC ]
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The National Book Foundation on Monday announced the 10 books longlisted for the 2015 National Book Award for Young People's Literature. The list includes a previous National Book Award winner, M.T. Anderson; a three-time Newberry honoree, Gary Paulsen; a debut novelist, Ali Benjamin; Angeleno... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-09-13 00:00:00 UTC ]
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The Man Booker Prize has announced its shortlist for the 2017 Man Booker Prize for Fiction, and it includes books by Paul Auster and George Saunders. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-13 00:00:00 UTC ]
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In a UK-exclusive launch event for his new book, Ask an Astronaut (Century), Tim Peake will appear in conversation with actor and "The Gadget Show" TV presenter Dallas Campbell at the Barbican Hall this October. Continue reading at The Bookseller
[ The Bookseller | 2017-09-13 00:00:00 UTC ]
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The longlist has been announced for the 2017 National Book Award for Young People’s Literature. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-12 00:00:00 UTC ]
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McFly band member turned children's author Tom Fletcher has launched a children's book club exclusively with WH Smith. The book club titles will get promotion in-store, online and on Fletcher's YouTube channel, which has over 625,000 subscribers. The new club follows that WH Smith already runs... Continue reading at The Bookseller
[ The Bookseller | 2017-09-11 00:00:00 UTC ]
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EveryLibrary, a library political action committee, is launching a campaign to get more than a million Facebook supporters by November 7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-08 00:00:00 UTC ]
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Industry stalwart David Roche celebrated the publication of his debut poetry collection, a crowd-funded book of family-themed limericks, at Hatchards in central London on Wednesday night. Continue reading at The Bookseller
[ The Bookseller | 2017-09-08 00:00:00 UTC ]
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eBay has launched a dedicated storefront for entertainment products, including books, as it bids to become “the destination for physical media in the UK”. Continue reading at The Bookseller
[ The Bookseller | 2017-09-07 00:00:00 UTC ]
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Viking is preparing for a "huge" campaign around the publication of John le Carré's new book, A Legacy of Spies, dubbed "the literary event of the autumn". Continue reading at The Bookseller
[ The Bookseller | 2017-09-06 00:00:00 UTC ]
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