Mobile Readers Abound; the Ads, Not So Much

Traditional and online publishers are struggling to cash in on their surging mobile traffic, raising questions about their future growth as consumers increasingly turn to smartphones and tablets for media. Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-08-24 00:00:00 UTC ]
News tagged with: #online publishers #future growth

Other Publishing stories related to: 'Mobile Readers Abound; the Ads, Not So Much'

Exclusive cover reveal: See the cover for Lydia Kiesling’s Mobility.

Literary Hub is pleased to reveal the cover for National Book Foundation 5 under 35 honoree and Center for Fiction and VCU Cabell First Novel prize finalist Lydia Kiesling’s second novel, Mobility, which this August will be the first book to be published on the new imprint from Crooked Media,... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-13 16:01:46 UTC ]
More news stories like this | News stories tagged with: #lydia kiesling #literary hub #crooked media #first novel #national book foundation

An Elegy to a Pluralistic, Polyglot India Wins Readers and Critics in the West

Geetanjali Shree’s prizewinning novel “Tomb of Sand” pushed the boundaries of experimental writing in Hindi and spotlighted the wealth of Indian literature in languages other than English. Continue reading at The New York Times

[ The New York Times | 2023-02-11 10:00:17 UTC ]
More news stories like this | News stories tagged with: #geetanjali shree #indian literature

Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with: #$7 million #media landscape #digital media

What books hate most in readers.

Yesterday morning, The Washington Post’s Ron Charles published a summary of “what readers hate most in books“—the result, Charles tells us, of asking the readers of the Post’s Book Club newsletter to write in with their pet peeves. “The responses were a tsunami of bile,” Charles writes.... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-09 16:26:13 UTC ]
More news stories like this | News stories tagged with: #readers hate #yesterday morning #pet peeves #book lovers #book club

NBCU Courts Smaller, Performance-Focused Advertisers at One23 Ad-Tech Event

NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek

[ AdWeek | 2023-02-08 20:00:00 UTC ]
More news stories like this | News stories tagged with: #performance marketing #told adweek #publisher announced

Netflix subscribers will soon get access to mobile versions of two Rogue Games titles

Netflix is adding two more releases to its excellent library of games. The streaming giant announced Monday it recently secured exclusive mobile rights to Dust & Neon and Highwater, two upcoming titles from indie publisher Rogue Games. Of the two, the former will arrive first when it hits... Continue reading at Engadget

[ Engadget | 2023-02-06 18:00:28 UTC ]
More news stories like this | News stories tagged with: #upcoming titles #nintendo switch #february 16th #climate change #fair amount #partly due #indie publisher

The Sensitive Question of Sensitivity Readers

Agent Jeffrey Hermann argues that changing a book based on a sensitivity read can make it less authentic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #sensitivity readers #book based

Tinuiti’s Q4 digital ads report shows soft pricing but promise for performance channels

Tinuiti's analysis of fourth-quarter activity shows most corners of the digital media landscape saw less than stellar financial results. Continue reading at Digiday

[ Digiday | 2023-02-02 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media

How to add custom screensaver images to your Kobo e-reader

Unlike Kindles, Kobo e-readers don’t have generic screensavers appear on screen when in standby mode. Not by default. Even on more premium models like the Kobo Libra 2 and Kobo Sage, your only options are your current book’s cover or a blank screen that says “Sleeping.” Fortunately, if... Continue reading at PC World

[ PC World | 2023-01-27 17:00:00 UTC ]
More news stories like this | News stories tagged with: #free program #book covers #current read #book cover

U.S. Justice Department, 8 states sue Google over digital ad dominance

The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World

[ PC World | 2023-01-24 19:39:28 UTC ]
More news stories like this | News stories tagged with: #higher quality #ad business #header bidding #small businesses #publishers make

Reaching Reluctant Readers

We spoke with four educators about the ways they help turn reluctant readers into readers—and, hopefully, lifelong readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #lifelong readers

Amazon's Kindle Kids e-readers are up to $50 off right now

Amazon is selling the 2022 Kindle Kids at a discount for the first time since it was released in September last year. The e-reader is currently on sale for $85 or $35 less than its retail price of $120. If your child wants a device with a bigger screen, though, the Kindle Paperwhite for Kids is... Continue reading at Engadget

[ Engadget | 2023-01-20 12:40:21 UTC ]
More news stories like this | News stories tagged with: #year-long subscription #buy kindle #single charge #night reading #finally put #6-inch display #8-inch screen #buying advice #follow @engadgetdeals #kindle

‘The monarchy’s a laughing stock’: readers react to Prince Harry’s Spare

Views range from sympathy for the Sussexes in light of treatment by royals and tabloids, to regarding them as being ‘as entitled as the others’Prince Harry’s tell-all autobiography has become the UK’s fastest-selling nonfiction book ever. The memoir has been controversial, with Harry making... Continue reading at The Guardian

[ The Guardian | 2023-01-13 12:09:22 UTC ]
More news stories like this | News stories tagged with: #prince harry #royal family #memoir #nonfiction book

Todger, Tiggy, Biro and Spike: A glossary of Harry's Britishisms for 'Spare' readers

If you're reading Prince Harry's memoir 'Spare' and wondering what a biro is, here's a master list of the schools, nicknames and body parts you need to know. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-01-12 00:41:17 UTC ]
More news stories like this | News stories tagged with: #memoir

Joyce Meskis, Bookseller Who Defended Readers’ Rights, Dies at 80

Her Denver bookstore, the Tattered Cover, was among the country’s best, and she often found herself in the midst of First Amendment fights. Continue reading at The New York Times

[ The New York Times | 2023-01-07 20:10:30 UTC ]
More news stories like this | News stories tagged with: #joyce meskis #tattered cover #bookseller

The Importance of Beta Readers

Before you publish, consider getting some feedback on your work through beta readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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Why AI audiobook narrators could win over some authors and readers, despite the vocal bumps

Apple and Google’s AI turn in a booming market may sound less than human and raise the ire of voiceover actors, but it has cost benefits For the first few seconds, the narrator of Kristen Ethridge’s new romance audiobook, Shelter from the Storm, sounds like a human being. The voice is light and... Continue reading at The Guardian

[ The Guardian | 2023-01-05 06:41:18 UTC ]
More news stories like this | News stories tagged with: #audiobook narrator #voiceover actors #audiobook

Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek

[ AdWeek | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #upcoming launch #nielsen

Robin Coste Lewis on Giving the Reader a Poetic Experience

Lit Hub is excited to feature a new series from Poets.org: “enjambments,” a monthly interview series with new and established poets. This month, they spoke to Robin Coste Lewis, the author of To the Perfect Realization of Helplessness (Alfred A. Knopf, 2022) and Voyage of the Sable Venus (Alfred... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-12 09:56:26 UTC ]
More news stories like this | News stories tagged with: #lit hub #national book award