COLOGNE, Germany—Apple's support of ad-blocking in its iOS9 software has caused plenty of hand-wringing for U.S. publishers and ad-tech companies, and it appears they had good reason to worry. As of today, three of the Apple App Store's top paid apps in the U.S. are ad blockers, including the No. 1 download, called Peace. At this week's Dmexco conference in Germany, global industry leaders said ad blocker adoption is even higher across Europe. During a publishing panel on Thursday afternoon, PubMatic CEO Rajeev Goel said that about 40 percent of Germans use ad blockers, a significant spike from the estimated 10 percent of Americans who block ads. As with the U.S., Germany also has three ad-block apps in its Top 5 paid downloads in the App Store. Recent data from PageFair similarly highlights how big a problem ad blocking is for advertisers in Europe compared to the rest of the world. That study found that 25.3 percent of German residents turn on ad blocking, which increased 17 percent in the past year. Even bigger, 36 percent of consumers in Greece use blockers. To compare, Oregon has the highest percentage of blockers in the U.S. at 16.4 percent. "Consumers are seeing that the mobile experience leaves something to be desired compared to the desktop experience," Goel told Adweek. "One of the ways to improve that experience is to cut out the ads." People who use ad blockers are thought to be some of the savviest Internet users since they take the extra step of... Continue reading at 'AdWeek'
[ AdWeek | 2015-09-18 00:00:00 UTC ]
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Proverbs 31 Ministry president and bestselling author Lysa TerKeurst takes #1 in Religion Nonfiction with her latest release, ‘Good Boundaries and Goodbyes.’ Francine Rivers maintains the top perch in Religion Fiction from last month with ‘Redeeming Love.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-08 05:00:00 UTC ]
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Netflix is adding two more releases to its excellent library of games. The streaming giant announced Monday it recently secured exclusive mobile rights to Dust & Neon and Highwater, two upcoming titles from indie publisher Rogue Games. Of the two, the former will arrive first when it hits... Continue reading at Engadget
[ Engadget | 2023-02-06 18:00:28 UTC ]
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Among the topics addressed in a joint PubWest/BMI meeting were the need for publishers to continue to support domestic printers and the steady increase in more sustainable printing processes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-06 05:00:00 UTC ]
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Tinuiti's analysis of fourth-quarter activity shows most corners of the digital media landscape saw less than stellar financial results. Continue reading at Digiday
[ Digiday | 2023-02-02 05:01:00 UTC ]
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The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World
[ PC World | 2023-01-24 19:39:28 UTC ]
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Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Jean Paré, a farm girl from a small village in rural Alberta, and who gained worldwide fame for her Company's Coming cookbook series, has died. Continue reading at CBC
[ CBC | 2022-12-27 15:54:46 UTC ]
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Competition from Amazon seems to have ended as Barnes & Noble plans to open more stores in 2023 as part of a real estate expansion wave. Continue reading at Book Riot
[ Book Riot | 2022-12-22 16:50:46 UTC ]
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Top Shelf Productions, which celebrated its 25th anniversary this year, has been a leading force in the expansion of the graphic novel market since it was founded by Chris Staros and Brett Warnock in 1997. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-21 05:00:00 UTC ]
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Kate Beaton’s widely acclaimed debut graphic memoir 'Ducks: Two years in the Oil Sands '(Drawn & Quarterly) has won PW’s 2022 Graphic Novel Critics Poll by a significant margin, receiving nine votes from PW’s panel of 16 critics. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-21 05:00:00 UTC ]
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If you’re an analog person living in a digital world, it’s easy to fear that you might get left behind in the future. So, don’t let that happen. Learning to code is easier than ever, thanks to resources like this 14-part code training bundle. And with this end-of-year special, you can get... Continue reading at PC World
[ PC World | 2022-12-19 08:00:00 UTC ]
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A recap of the year in religion publishing news, plus the most-read religion stories of 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
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‘Faith Still Moves Mountains’ by Fox News anchor Harris Faulkner takes the number-one spot on PW’s Religion Nonfiction bestsellers list; holiday-themed romances and mysteries take over the PW Religion Fiction list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
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PW looks back at the library stories that captivated the publishing world this year, and what they portend for 2023 Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-09 05:00:00 UTC ]
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Presented by the Evangelical Christian Publishers Association and taking place during the Art of Writing conference, the Christy Awards recognized the year’s best in Christian fiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-22 05:00:00 UTC ]
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And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company
[ Fast Company | 2022-11-15 05:00:00 UTC ]
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Barnes & Noble is set to open a new store on November 16 in the Old Orchard Shopping Center in Skokie, Ill. It will be the 16th new outlet that B&N has opened this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-09 05:00:00 UTC ]
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Megachurch pastor and bestselling author David Jeremiah takes #1 on PW’s Religion Nonfiction Bestsellers List with his newest title, ‘The World of the End.’ In Religion Fiction, Amir Tsarfati tops with ‘By Way of Deception,’ based on real events inspired by Israel's national intelligence agency. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-09 05:00:00 UTC ]
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Brick-and-mortar stores are being transformed into an interactive digital media and merchandising experience thanks to in-store smart screens. Continue reading at Advertising Age
[ Advertising Age | 2022-11-04 13:00:00 UTC ]
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Load up your TBR with these top 25 tiktok book recommendations, including everything from historical fiction to thriller, YA and more. Continue reading at Book Riot
[ Book Riot | 2022-10-28 10:36:00 UTC ]
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