Mobile Ad Blockers Have Already Become the App Store's Top Downloads

COLOGNE, Germany—Apple's support of ad-blocking in its iOS9 software has caused plenty of hand-wringing for U.S. publishers and ad-tech companies, and it appears they had good reason to worry. As of today, three of the Apple App Store's top paid apps in the U.S. are ad blockers, including the No. 1 download, called Peace. At this week's Dmexco conference in Germany, global industry leaders said ad blocker adoption is even higher across Europe. During a publishing panel on Thursday afternoon, PubMatic CEO Rajeev Goel said that about 40 percent of Germans use ad blockers, a significant spike from the estimated 10 percent of Americans who block ads. As with the U.S., Germany also has three ad-block apps in its Top 5 paid downloads in the App Store. Recent data from PageFair similarly highlights how big a problem ad blocking is for advertisers in Europe compared to the rest of the world. That study found that 25.3 percent of German residents turn on ad blocking, which increased 17 percent in the past year. Even bigger, 36 percent of consumers in Greece use blockers. To compare, Oregon has the highest percentage of blockers in the U.S. at 16.4 percent. "Consumers are seeing that the mobile experience leaves something to be desired compared to the desktop experience," Goel told Adweek. "One of the ways to improve that experience is to cut out the ads." People who use ad blockers are thought to be some of the savviest Internet users since they take the extra step of... Continue reading at 'AdWeek'

[ AdWeek | 2015-09-18 00:00:00 UTC ]
News tagged with: #web pages #fever pitch #long-term damage #media industries

Other Publishing stories related to: 'Mobile Ad Blockers Have Already Become the App Store's Top Downloads'


Harlan Coben’s Top Tip for Book Touring: Appreciate Crowds

The No. 1 best-selling author still remembers what it was like to be the guest of honor in an empty bookstore. Continue reading at The New York Times

[ The New York Times | 2023-03-30 09:00:17 UTC ]
More news stories like this | News stories tagged with: #harlan coben #empty bookstore #best-selling author


The Audie Awards 2023: Top Honor to Viola Davis

The nonprofit Audio Publishers Association names its 2023 winners in 26 catetories from Audio Drama to Young Listeners. The post The Audie Awards 2023: Top Honor to Viola Davis appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-29 05:09:42 UTC ]
More news stories like this | News stories tagged with: #top honor #viola davis #audio drama #publishers association


E-book library app OverDrive is shutting down on May 1st

OverDrive, the service you can use to borrow ebooks, audiobooks and other digital media from your local library, school or university, is shutting down. In a blog post spotted by TechCrunch, OverDrive announced last week it would shutter the app on May 1st, 2023. The company first shared it was... Continue reading at Engadget

[ Engadget | 2023-03-28 19:48:07 UTC ]
More news stories like this | News stories tagged with: #kindle device #app stores #local library #immediately respond #signs point #kindle #digital media


School Reports: Essence biggest faller among top 10 media shops in Nielsen table

WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week

[ Media Week | 2023-03-26 21:50:25 UTC ]
More news stories like this | News stories tagged with: #nielsen


ATTACK ON TITAN Publisher Kodansha Launching Manga App

Kodansha, the publisher of widely popular manga like Attack on Titan and others, is launching a manga app this year. Continue reading at Book Riot

[ Book Riot | 2023-03-22 20:54:21 UTC ]
More news stories like this | News stories tagged with: #manga #kodansha


'Attack on Titan' publisher Kodansha is launching its own Manga app

Reading some of your favorite Manga series may be getting a little easier soon: Kodansha, the publisher behind hit titles like Attack on Titan and Ghost in the Shell, has announced that it's launching a new digital reading platform in May. Simply titled, K Manga, the new app promises to launch... Continue reading at Engadget

[ Engadget | 2023-03-21 14:00:32 UTC ]
More news stories like this | News stories tagged with: #popular series #back catalog #sailor moon #manga #kodansha


Bloomberg Media Fills Chief Revenue Officer Role, Accelerating Ad Revenue Growth

The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the... Continue reading at AdWeek

[ AdWeek | 2023-03-17 11:28:40 UTC ]
More news stories like this | News stories tagged with: #digital media #news publisher


McNally Jackson Books Moving NoLita Store to Larger Location

The independent bookseller announced that its new building will be "larger" and "sturdier." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookseller


By Attracting National Budgets, Texas Monthly Grows Ad Revenue 31%

Publisher Texas Monthly, which marked its 50th anniversary last month, grew its overall revenue by 39% in 2022, an uptick the privately owned media company attributed to its expanded number of advertising channels and an ongoing effort to cultivate new sources of revenue. The publisher increased... Continue reading at AdWeek

[ AdWeek | 2023-03-13 10:21:33 UTC ]
More news stories like this | News stories tagged with: #expanded number #ongoing effort #privately owned


Epic lets developers self-publish on the Games Store

It's now much easier for game studios to release their work on the Epic Games Store. Epic has introduced long-awaited self-publishing tools that let anyone release games through its storefront. They'll have to pay $100 per title and meet certain requirements (more on those in a moment), but they... Continue reading at Engadget

[ Engadget | 2023-03-09 16:20:56 UTC ]
More news stories like this | News stories tagged with: #sales figures #in-app purchases #large audience #large chunk #developing software #self-publish


Print Book Sales Slipped Last Week as DeSantis Title Topped the Charts

A small decline in print book sales last week came despite a 6.7% increase in adult fiction sales and a strong showing for 'The Courage to Be Free' by Florida governor Ron DeSantis, which was the top-selling book for the week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-09 05:00:00 UTC ]
More news stories like this | News stories tagged with: #small decline #7% increase #strong showing #top-selling book #print book


Find new inspiration with this CES-featured app

It often feels like the buzziest things to come out of CES every year are fascinating hardware, new applications of AI, and things that feel right out of science fiction movies. But, sometimes, the coolest things you find at CES are the most useful. Take, for instance, Deepstash... Continue reading at PC World

[ PC World | 2023-03-04 08:00:00 UTC ]
More news stories like this | News stories tagged with: #app store #personal development #powerful engine #greater control #prices subject #science fiction


Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | News stories tagged with: #digital media


Ancient Drama for Modern Readers: Top 5 Greek Plays to Read in Translation

Bestseller lists of recent years have shown that our interest in the tales of the ancient Greeks is still going strong after three millennia, and even experiencing a renaissance. This is a testament, I think, to the timelessness of their content: the deeply human passions and agonies that they... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-24 09:52:27 UTC ]
More news stories like this | News stories tagged with: #modern readers #bestseller lists


The Morning After: The Kindle Store’s hottest new author is ChatGPT

According to a report from Reuters, ChatGPT is listed as the author or co-author of at least 200 books on Amazon’s Kindle Store. However, the number of bot-written books is likely higher than that since Amazon’s policies don’t require authors to disclose their use of AI.Brett Schickler published... Continue reading at Engadget

[ Engadget | 2023-02-22 12:20:19 UTC ]
More news stories like this | News stories tagged with: #streaming service #proposed takeover #activision blizzard #markets authority #substantial lessening #strong position #growing segment #publishing division #children’s book #kindle


The Kindle Store has a prolific new author: ChatGPT

ChatGPT is listed as the author or co-author of at least 200 books on Amazon’s Kindle Store, according to Reuters. However, the actual number of bot-written books is likely much higher than that since Amazon’s policies don’t explicitly require authors to disclose their use of AI. It’s the latest... Continue reading at Engadget

[ Engadget | 2023-02-21 20:30:39 UTC ]
More news stories like this | News stories tagged with: #source material #children’s book #kindle


S&S Sales Topped $1 Billion in Record 2022

With all of its operating groups reporting sales gains, revenue and profits hit record levels in 2022 at Simon & Schuster. CEO Jonathan Karp called the year "stratospheric." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster


Exclusive cover reveal: See the cover for Lydia Kiesling’s Mobility.

Literary Hub is pleased to reveal the cover for National Book Foundation 5 under 35 honoree and Center for Fiction and VCU Cabell First Novel prize finalist Lydia Kiesling’s second novel, Mobility, which this August will be the first book to be published on the new imprint from Crooked Media,... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-13 16:01:46 UTC ]
More news stories like this | News stories tagged with: #lydia kiesling #literary hub #crooked media #first novel #national book foundation


Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with: #$7 million #media landscape #digital media


NBCU Courts Smaller, Performance-Focused Advertisers at One23 Ad-Tech Event

NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek

[ AdWeek | 2023-02-08 20:00:00 UTC ]
More news stories like this | News stories tagged with: #performance marketing #told adweek #publisher announced