Meredith Brings Subscriptions Back to Coastal Living, Citing “Resounding Success” on Newsstands

After what it called "resounding consumer demand and success" in Coastal Living's first year as a quarterly, newsstand-only magazine, Meredith Corp. announced Tuesday that it is once again selling subscriptions to the 22 year-old title, which it acquired through its merger with Time Inc. at the start of 2018. The news comes a little over a year after declines in print advertising led Meredith Corp. to scale back Coastal Living to a quarterly frequency, forgo a subscription-based model and pursue a more consumer-driven, newsstand-only arrangement. Meredith isn't sharing sales figures for Coastal Living since the changes, but it did report a company-wide 8.9% year-over-year increase in single-copy magazine sales during its most recent quarter, to $42.6 million. Up until the end of 2018, Coastal Living was published 10 times per year, with a rate base of 650,000. According to the last available report from the Alliance for Audited Media, reflecting the 12 months ended June 30, 2018, it had 591,225 paid print subscribers and sold an average of 19,467 copies of each issue on newsstands, at $5.99 apiece. Under the newsstand-only model, the cover price has more than doubled, to $12.99, and subscriptions will be priced at $20 for four annual issues or $30 for a two-year commitment. "With a substantial customer base that is looking for premium, high-quality niche content, Coastal Living is a good example of a consumer-driven product with what I'd call an analog paywall," said... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-11-19 18:04:17 UTC ]
News tagged with: #subscription sales #trim size #paper stock #consumer revenue #charging people #specific titles #specific brand #editorial direction

Other Publishing stories related to: 'Meredith Brings Subscriptions Back to Coastal Living, Citing “Resounding Success” on Newsstands'


Five questions for Rebecca Smart about Penguin Living

Ebury m.d. Rebecca Smart talks about consumer and lifestyle brand Penguin Living and its first event, the Careers 360 Immersion Day. Continue reading at The Bookseller

[ The Bookseller | 2016-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rebecca smart


Meredith to Partner with “Fixer Upper” Stars on New Lifestyle Mag

Under publisher Christine Guilfoyle, the title hits newsstands in October with a run of 400,000 copies. The post Meredith to Partner with “Fixer Upper” Stars on New Lifestyle Mag appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post meredith


Nick Clegg memoir pushed back for Brexit analysis

Nick Clegg’s memoir with The Bodley Head has been pushed back to include a "full Brexit analysis". Continue reading at The Bookseller

[ The Bookseller | 2016-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nick clegg


Live video takes center stage at the presidential conventions

Facebook, YouTube, Twitter and a whole host of digital publishers plan to bring gavel-to-gavel live coverage of the Republican and Democratic National Conventions. This includes live streams of the speeches and onstage shenanigans from legacy outlets like ABC News and CBS News, as well as... Continue reading at Digiday

[ Digiday | 2016-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential conventions #abc news #cbs news #digital publishers #huffington post


Amazon Singles Classics brings stories from magazines to Kindle

If you're looking for some new reading material on your Kindle or inside Amazon's reading app, you're in luck. The online retailer announced Singles Classics: a collection of essays and stories from "well-known authors" that were published in "top ma... Continue reading at Engadget

[ Engadget | 2016-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading material #inside amazon #reading app


Boris Johnson 'backs out £500k book deal' with Hodder

Boris Johnson has reportedly backed out of a £500,000 book deal with Hodder & Stoughton to write a biography of William Shakespeare. Continue reading at The Bookseller

[ The Bookseller | 2016-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #boris johnson


Authors Guild Backs 'Small Claims' Copyright Bill

The bill seeks to help copyright owners who do not have the resources to pursue federal copyright claims. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright bill #copyright owners


A shared ambition to bring forth more diverse voices

We'd like to build bridges between the writing development sector and the publishing industry, to address diversity and to build new readers for contemporary writing, writes Claire Malcolm of New Writing North. Continue reading at The Bookseller

[ The Bookseller | 2016-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #build bridges #diverse voices #publishing industry #contemporary writing #writing north


WSJ Standing Back From Pack in Wary Approach to Facebook

As dozens of media companies explore deeper ties with Facebook, one publisher has remained especially wary of the social network: Rupert Murdoch's News Corp.Unlike other news outlets, News Corp.'s Wall Street Journal hasn't struck a deal to create live videos for Facebook. And while some... Continue reading at Advertising Age

[ Advertising Age | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #news outlets #publishers make #publishers don #online subscriptions


Car Throttle finds auto brands love live video

Car Throttle, the auto community, gets 80 percent of its revenue from branded content. In all of these programs, brands are asking for live video. The live videos often focus on car reviews and events. On Snapchat, the publisher has been posting daily stories for two years, which often get up to... Continue reading at Digiday

[ Digiday | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #live video #live videos #facebook live


Marlborough Book Festival 'True Stories Told Live' pre-event sells out

An event where five well-known New Zealand authors share stories about their lives has sold out, book festival organisers say.  Continue reading at Stuff

[ Stuff | 2016-07-11 00:00:00 UTC ]
More news stories like this |


Hillary Clinton backs US copyright reform

Hillary Clinton has come out in favour of US copyright reform, revealed by a campaign document announcing her "tech and innovation agenda". Continue reading at The Bookseller

[ The Bookseller | 2016-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright reform #hillary clinton


Why Time Out has prioritized Facebook Live, Tumblr and Snapchat on social

Time Out is building out its social content distribution strategy, pinpointing Tumblr video, Facebook Live and Snapchat as priorities for growth. The publisher's internal mantra of "Discover, Look, Share," which it applies to all its online content, translates well to tools like Facebook's... Continue reading at Digiday

[ Digiday | 2016-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #online content


‘People have shown up for the party’: How the Lad Bible uses Facebook Live

The Lad Bible has been experimenting with Facebook Live for the past two months across its portfolio and is ramping up output to four a week, plus putting in place a dedicated Facebook Live team. The videos are getting views in the millions, outreaching many publishers that weren’t born on... Continue reading at Digiday

[ Digiday | 2016-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post people #facebook live #lad bible


Two months in: Four things NPR has learned using Facebook Live

NPR is producing several live Facebook videos per day. It has a team of 12 overseeing the effort, with some working full-time on Facebook Live. Since going “all out” in May, the publisher has confirmed a few key things: have a real reason to go live; there is an appetite for news and explainer... Continue reading at Digiday

[ Digiday | 2016-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #working full-time #explainer videos #view counts


Amazon's Audible Introduces Podcast Subscription Service

There are several hundred thousand podcasts available through Apple's podcast app, and all of them cost the same amount: nothing. Starting today, you can have access to a far smaller slate of podcasts for a few bucks a month over at Audible, the audio books service owned by Amazon.Audible is... Continue reading at Advertising Age

[ Advertising Age | 2016-07-07 00:00:00 UTC ]
More news stories like this |


How Brexit is helping shape Business Insider’s Facebook Live strategy

For Business Insider, Facebook Live means more live news and events coverage. The publisher is now doing six live streams per day across its Business Insider, Business Insider UK, Tech Insider and Insider pages. The content, which is overseen by a four-person team, focuses on covering big news... Continue reading at Digiday

[ Digiday | 2016-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business insider


Citing Kirtsaeng, Publishers Ask Judge to Deny Legal Fees in GSU Case

Attorneys for the publishers argue that a recent Supreme Court decision in another high profile copyright case—Kirtsaeng v. Wiley—should take them off the hook for paying GSU's legal fees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legal fees


Digiday Live: How Hearst and Bloomberg are attacking programmatic

Ad tech is mired in a mid-life crisis. In May we dug deep on the issue at the Digiday Programmatic Summit in New Orleans. We gathered brands, publishers and agencies to discuss the challenges and opportunity facing them as ad tech evolves. Now you can listen to highlights from that conference... Continue reading at Digiday

[ Digiday | 2016-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad tech


Yellow Kite summer party toasts to soaring success

Hodder health and wellbeing imprint Yellow Kite yesterday celebrated two and a half years since launching in 2014. Continue reading at The Bookseller

[ The Bookseller | 2016-06-30 00:00:00 UTC ]
More news stories like this |