Day two of the Folio: Show opened with another panel of industry veterans sharing insights on leveraging content for revenue, moderated by Christa Carone, president of Group Nine Media. Eric Schurenberg, CEO of Mansueto Ventures, the parent company of Inc. and Fast Company, shared intel on how Inc. harnessed the often lonely sentiment that comes with entrepreneurism into a premium membership community. The CEO Project is for execs at members of the Inc. 5000 list (companies that have reached a benchmark revenue), who wish to connect with similar-tier innovators. Customer acquisition was easy, considering the massive audience Inc. has built from its print and digital properties. Wendy Bounds, VP and chief content officer at Consumer Reports, a non-profit, said you have to offer something viable and specific. “The key to revenue is repackaging and retooling the content you have so that it is infinite to people—retool what you have to save people time,” she said. Leaders at Patch, The Daily Beast and Popular Science, other brands that joined the panel, agreed that building affinity with an audience through content is the driver. Membership should be viewed as a product, and that product has value. To close the Keynote Panel, which happened to occur on Halloween, Carone gave each panelist a topic and asked if it would be a trick or a treat for the brand in 2020: Joe Brown, VP and Editorial Director, Bonnier Corp.: Experiential content—definitely a treat Eric Schurenberg,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-10-31 21:34:33 UTC ]
Actively purchased copy figures show Immediate Media benefitting as readers turn to domestic and children’s magazines. Continue reading at Media Week
[ Media Week | 2022-02-17 16:49:49 UTC ]
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Scribe UK publisher and m.d. Sarah Braybrooke is to join Bonnier Books UK, becoming the publishing director of a new non-fiction imprint. Her departure sees Molly Slight, Adam Howard and Aoife Datta all promoted at Scribe, with Slight appointed publisher at the firm. Continue reading at The Bookseller
[ The Bookseller | 2022-01-31 18:30:02 UTC ]
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A container collapse in the mid-Atlantic earlier this month sank copies of Mason Hereford’s Turkey and the Wolf and Melissa Clark’s Dinner in OneThere are two highly anticipated new cookbooks that won’t be troubling Pinch of Nom’s position at the top of the charts any time soon – after they sank... Continue reading at The Guardian
[ The Guardian | 2022-01-31 16:44:26 UTC ]
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Leanne Brown’s wildly popular, IACP award-winning and The New York Times bestselling cookbook Good and Cheap: Eat Well on $4/Day showed us that kitchen skill and resourcefulness, not budget, is the key to great food. Greenlight is delighted to welcome Brown back for the launch of her new... Continue reading at Literrary Hub
[ Literrary Hub | 2022-01-27 09:49:53 UTC ]
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Penguin Michael Joseph m.d. Louise Moore will be the head judge on "The Great Cookbook Challenge with Jamie Oliver", aiming to showcase and demystify the publishing process when the series airs on Channel 4 later this month. Continue reading at The Bookseller
[ The Bookseller | 2022-01-22 18:35:43 UTC ]
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Two legacy titles that the venture equity firm Recurrent Ventures purchased from Bonnier Corp. in October 2020, Field & Stream and Outdoor Life, have seen audience, revenue and staff growth since their acquisition, making a positive case for private equity-backed media. Year over year... Continue reading at AdWeek
[ AdWeek | 2022-01-20 11:26:48 UTC ]
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A Hearst employee returned to the office, but just a few weeks later COVID was in the building too. The post ‘There were seven cases on various floors that week’: Confessions of a media employee who returned to the office appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-01-14 05:01:00 UTC ]
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TheSkimm, Condé Nast, The Washington Post, Politico and Hearst have shifted reopenings to at least the end of the month and, in some cases, till March. The post Spiking omicron cases spell delays for publishers’ January RTO plans appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-01-13 05:01:00 UTC ]
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Lars Kepler has moved to Zaffre in a "major" acquisition for the Bonnier imprint, which has bagged two Joona Linna titles and another novel. Continue reading at The Bookseller
[ The Bookseller | 2022-01-06 03:55:20 UTC ]
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White Lion has bagged the first official cookbook inspired by hit television show "Peaky Blinders". Continue reading at The Bookseller
[ The Bookseller | 2022-01-04 23:21:05 UTC ]
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Regardless of how 2021 went for you, 2022 is another chance for all of us to make the new year better than those that came before it. We set New Year’s resolutions with the best of intentions, but it’s no wonder that so many people fail after just a few weeks – old habits die hard. Just as it’s... Continue reading at Engadget
[ Engadget | 2022-01-01 14:34:42 UTC ]
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The celebrity cookbook is a curious genre: its essential premise is that a person who is famous for something other than cooking can, on the basis of that fame, also teach us how to cook. At the same time, it’s a tried-and-true publishing gambit: Gwyneth Paltrow and Stanley Tucci are following... Continue reading at Electric Literature
[ Electric Literature | 2021-12-23 12:05:00 UTC ]
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It’s been a swift rise for Amandeep Kochar, who joined Baker & Taylor in 2014 and enthusiastically fulfilled several roles on his way to being named executive v-p and general manager in 2019. But in November 2021, Kochar took his enthusiasm to the next level—he bought the company from parent... Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-17 05:00:00 UTC ]
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Bonnier Books UK’s new list Heligo Books is seeking to broaden the market for business and smart thinking books by reaching new audiences with strong branding, says its editorial director Rik Ubhi. Continue reading at The Bookseller
[ The Bookseller | 2021-12-17 03:27:21 UTC ]
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Piccadilly Press and Hot Key Books, imprints of Bonnier Books UK, have acquired two new “enchanting” titles from the New York Times bestselling author Kelly Barnhill. Continue reading at The Bookseller
[ The Bookseller | 2021-12-16 08:33:07 UTC ]
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Nine Eight Books, the music imprint of Bonnier Books UK, has acquired the “compelling and pertinent memoir” from 1960s soul legend P P Arnold. Continue reading at The Bookseller
[ The Bookseller | 2021-12-15 22:10:47 UTC ]
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Embla Books, the digital-first imprint of Bonnier Books UK, has secured two “laugh-out-loud” romantic comedies from Rachel Bowdler. Continue reading at The Bookseller
[ The Bookseller | 2021-12-15 05:16:19 UTC ]
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The beloved Guardian writer finished Holding Tight, Letting Go before she died of cancer earlier this yearA memoir by the late journalist Sarah Hughes, who died from cancer earlier this year, will be published next March, tackling topics from planning your own funeral to the importance of trashy... Continue reading at The Guardian
[ The Guardian | 2021-12-13 14:25:04 UTC ]
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More than 50 signatories, including Bonnier Books UK c.e.o. Perminder Mann and the Society of Authors, have urged literary festival organisers to keep festivals hybrid as part of a new campaign. Continue reading at The Bookseller
[ The Bookseller | 2021-12-10 07:38:14 UTC ]
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Authors including Howard Jacobson, novelist and comedian Isy Suttie and cookbook writer and cultural anthropologist Claudia Roden are among the line-up for Jewish Book Week, which returns as an in-person event next year. Continue reading at The Bookseller
[ The Bookseller | 2021-12-04 00:04:57 UTC ]
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