Day two of the Folio: Show opened with another panel of industry veterans sharing insights on leveraging content for revenue, moderated by Christa Carone, president of Group Nine Media. Eric Schurenberg, CEO of Mansueto Ventures, the parent company of Inc. and Fast Company, shared intel on how Inc. harnessed the often lonely sentiment that comes with entrepreneurism into a premium membership community. The CEO Project is for execs at members of the Inc. 5000 list (companies that have reached a benchmark revenue), who wish to connect with similar-tier innovators. Customer acquisition was easy, considering the massive audience Inc. has built from its print and digital properties. Wendy Bounds, VP and chief content officer at Consumer Reports, a non-profit, said you have to offer something viable and specific. “The key to revenue is repackaging and retooling the content you have so that it is infinite to people—retool what you have to save people time,” she said. Leaders at Patch, The Daily Beast and Popular Science, other brands that joined the panel, agreed that building affinity with an audience through content is the driver. Membership should be viewed as a product, and that product has value. To close the Keynote Panel, which happened to occur on Halloween, Carone gave each panelist a topic and asked if it would be a trick or a treat for the brand in 2020: Joe Brown, VP and Editorial Director, Bonnier Corp.: Experiential content—definitely a treat Eric Schurenberg,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-10-31 21:34:33 UTC ]
‘The Ideal City’ collects the most successful urban ideas from around the world, to serve as a sort of cookbook of best practices for city leaders. By the end of the century, if cities continue to grow at current rates, the world’s urban space may expand by 618,000 square miles—the equivalent... Continue reading at Fast Company
[ Fast Company | 2021-02-03 07:00:40 UTC ]
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Bonnier Books UK has appointed Hannah Smith as editorial director of its new digital-first imprint Embla Books. Continue reading at The Bookseller
[ The Bookseller | 2021-02-02 03:31:56 UTC ]
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Bonnier Books UK is suing its former accountant, Haysmacintyre LLP, alleging it was negligent in auditing the financial statements of the publisher's UK arm under ex-c.e.o. Richard Johnson, costing the company more than £90m. Continue reading at The Bookseller
[ The Bookseller | 2021-01-31 13:11:32 UTC ]
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Watch the broadcast replay here and join the conversation on Facebook, Periscope, LinkedIn and Twitter. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the aftermath of a global pandemic. To improve its marketing... Continue reading at Advertising Age
[ Advertising Age | 2021-01-26 19:00:00 UTC ]
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Watch the live broadcast here on Jan. 26 at 2:30 p.m. Eastern—and join the conversation on Facebook, Periscope, LinkedIn and Twitter. To RSVP, click here. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the... Continue reading at Advertising Age
[ Advertising Age | 2021-01-21 19:30:00 UTC ]
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Network Automation Cookbook is designed to help system administrators, network engineers, and infrastructure automation engineers to centrally manage switches, routers, and other devices in their organization's network. This book will help you gain hands-on experience in automating enterprise... Continue reading at Betanews
[ Betanews | 2021-01-20 14:20:02 UTC ]
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In last year's International Excellence Awards, Europe and Asia were prominent among winners, with Bonnier taking the inclusivity prize. The post London Book Fair’s International Excellence Awards: Deadline Friday appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-01-18 20:52:50 UTC ]
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Claire Blunt has been chief financial, operations and data officer for Hearst Europe. Continue reading at Media Week
[ Media Week | 2021-01-14 13:39:31 UTC ]
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Agreement on retransmission fees will allow Baltimore area Verizon Fios subscribers to continue to see WBAL-TV and NBC content. Continue reading at Baltimore Sun
[ Baltimore Sun | 2021-01-01 14:23:03 UTC ]
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Verizon right to carry programming from Hearst TV stations expires Midnight December 31. Continue reading at Baltimore Sun
[ Baltimore Sun | 2020-12-30 15:30:53 UTC ]
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Bonnier Books UK has appointed Greg Evaristo to its board as a non-executive director. He will also be contributing to the business' people strategy, with a particular focus on the ongoing development of its diversity and inclusion plan. Continue reading at The Bookseller
[ The Bookseller | 2020-12-09 09:07:22 UTC ]
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Bonnier Books UK will publish The Right Sort of Girl, a "deeply personal" coming-of-age memoir from broadcaster Anita Rani. Continue reading at The Bookseller
[ The Bookseller | 2020-12-08 17:30:55 UTC ]
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Bonnier Books UK will publish 10 new books from Wilbur Smith, including a spin-off collection set in the same universe as his 1994 Ancient Egyptian series. Continue reading at The Bookseller
[ The Bookseller | 2020-12-02 12:38:39 UTC ]
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Bonnier Books c.e.o. Perminder Mann is part of a new scheme which aims to unite organisations inside and outside the creative industries to promote allyship. Continue reading at The Bookseller
[ The Bookseller | 2020-11-30 00:21:01 UTC ]
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The influential cookbook author helped shape the nation’s culinary identity—for better and for worse. Continue reading at The Atlantic
[ The Atlantic | 2020-11-29 13:00:00 UTC ]
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“If you have a kitchen and cook and live by yourself … this cookbook is for you.” Continue reading at Slate
[ Slate | 2020-11-26 11:00:00 UTC ]
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Kyle Books, part of the Octopus Publishing Group, will published Katie and Giancarlo Caldesi's The 30 Minute Diabetes Cookbook: Eat to Beat Diabetes with 100 Easy Low‐carb Recipes in March 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-11-25 21:58:13 UTC ]
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Headline Home is publishing a cookbook by chef Raymond Blanc OBE to accompany his new ITV television series focusing on simple recipes for home cooks. Continue reading at The Bookseller
[ The Bookseller | 2020-11-23 20:53:47 UTC ]
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Bonnier Books has acquired a majority stake in Norwegian publishing group Strawberry Publishing AS. Continue reading at The Bookseller
[ The Bookseller | 2020-11-19 01:57:40 UTC ]
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Bonnier Books UK c.e.o. Perminder Mann has suggested, for all of the damage caused by the pandemic, the industry's long-term prospects may have improved, with the industry having "future-proofed" itself. Continue reading at The Bookseller
[ The Bookseller | 2020-11-18 16:07:00 UTC ]
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