Understanding why and how readers engage with the product will inform your marketing. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2014-02-11 00:00:00 UTC ]
News tagged with:
#digital magazines
In the digital media industry, there’s a big push for transparency. Publishers are demanding to know details around ad fraud, viewability and brand safety because if brand safety is in jeopardy, the agency might not pay a publisher. Sponsored by OAREX. The post Trends, predictions and pitfalls:... Continue reading at Digiday
[ Digiday | 2019-02-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#brand safety
#ad fraud
#big push
#post trends
UK government backs investigation into dominance of Facebook and GoogleFacebook and Google could be forced to open up their businesses and share details of how their advertising model works, after the government backed an investigation into concerns that their dominance of the online advertising... Continue reading at The Guardian
[ The Guardian | 2019-02-13 00:00:00 UTC ]
More news stories like this |
Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about today"Facebook cannot be the entire... Continue reading at Advertising Age
[ Advertising Age | 2019-02-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#garett sloane
#constantly changing
#entire solution
#alexa app
#alexa device
#audio version
#digital news
#daily roundup
Digital author Darren O'Sullivan will join the HQ Fiction list after the HarperCollins imprint acquired three of his crime novels. Continue reading at The Bookseller
[ The Bookseller | 2019-02-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#crime novels
#hq acquires
The current strain of schadenfreude coursing through the digital-publishing ecosystem regarding BuzzFeed is entirely understandable. Not particularly helpful, but entirely understandable.In late January, the Wall Street Journal reported that BuzzFeed was cutting 15 percent of its global... Continue reading at Advertising Age
[ Advertising Age | 2019-02-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#late january
When it debuted in 2006, BuzzFeed quickly became a social media sensation. Its listicles, quizzes and funny videos went viral and created a huge audience online. The New York-based start-up later hired hundreds of journalists to do serious journalism, creating a platform that many saw as the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#york-based start-
#challenging market
Cuts follow recently announced redundancies at HuffPost and BuzzFeedVice has announced plans to sack 250 staff, as a wave of job cuts affecting the digital media industry continues to hit companies around the world amid questions over the sustainability of ad-supported online publishing.Almost... Continue reading at The Guardian
[ The Guardian | 2019-02-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#announced plans
#latest round
Amazon’s Audible subsidiary has dominated the downloadable audiobook market for more than a decade, but a Seattle-based rival is starting to challenge that dominance. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-01 00:00:00 UTC ]
More news stories like this |
BuzzFeed, Group Nine Media and Vice are teaming up to try to solve the nagging puzzle of measurement in digital media.The three digital publishers are working with Tubular Labs, a social analytics firm, to create new standards for measuring digital media on Facebook, YouTube and other sites.... Continue reading at Advertising Age
[ Advertising Age | 2019-01-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#tubular labs
#digital publishers
Job losses follow sales or cuts at Mic, Refinery29 and elsewhere, but publishing as a whole had already shrunk sharplyRevenue-per-click, the business strategy that has informed digital publishers for years, was effectively pronounced DOA this week as leading players in a sector once viewed as... Continue reading at The Guardian
[ The Guardian | 2019-01-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#latest round
#leading players
#business strategy
#digital journalism
The athlete-centric sports publisher has laid off eight employees as the business undergoes a strategic shift. The post Bad week for digital media: The Players’ Tribune lays off eight appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-26 00:00:00 UTC ]
More news stories like this |
Car manual publisher Haynes saw group profit before tax boom by almost a quarter (23%) for the six months ending 30th November 2018. Continue reading at The Bookseller
[ The Bookseller | 2019-01-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#tax boom
#group profit
Time Warner Investments was one of the most prominent backers of publishing, video and advertising technology companies. The post WarnerMedia shuts investment arm that backed Mic, Mashable and other digital media startups appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-25 00:00:00 UTC ]
More news stories like this |
Maer Roshan has been named the new editor in chief of Los Angeles magazine, becoming the ninth editor of the city’s premier monthly publication since its founding in 1961. Roshan, 51, brings a lengthy résumé in print and digital media to the city magazine, which delivers a mix of service... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-01-22 00:00:00 UTC ]
More news stories like this |
Citing erosion at brick-and-mortar stores, LifeWay Christian Resources president Thom Rainer announced that several LifeWay storefronts will close as the chain transitions toward digital sales channels. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital channels
#brick-and-mortar stores
Hardback books benefitted the most from the uptick in trade book revenue, with 28.5-percent growth compared to November 2017. The post American Market StatShot Report: Double-Digit Trade Growth in November appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-16 00:00:00 UTC ]
More news stories like this |
It's a tumultuous time in the media industry, and this year saw multiple publications change ownership and some--including, most recently, conservative magazine The Weekly Standard--shutter operations entirely. So it perhaps came as no surprise when a number of brands across three leading... Continue reading at AdWeek
[ AdWeek | 2018-12-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#conservative magazine
#media industry
#tumultuous time
#print products
#magazine brands
Meredith has finalized its sale of Fortune magazine to Thai businessman Chatchaval Jiaravanon, the magazine publisher announced today. The brand was purchased for $150 million cash by Fortune Media Group Holdings Limited, wholly owned by Jiaravanon after he was announced as the intended new... Continue reading at AdWeek
[ AdWeek | 2018-12-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#fortune magazine
#thai businessman
Union inroads into media have many observers predicting a better long-term future for beleaguered newsroom employees. The post Rise in union activity is clashing with digital publishing’s business struggles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-12-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital publishing
#post rise
Parent firm blames subscription figures but co-founder says magazine was ‘murdered’ to drive readers elsewhereThe Weekly Standard, one of the last holdouts opposed to Donald Trump within rightwing media, has been closed after 23 years, silencing its hawkish voice on foreign affairs and its... Continue reading at The Guardian
[ The Guardian | 2018-12-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital subscribers
#foreign affairs