Understanding why and how readers engage with the product will inform your marketing. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2014-02-11 00:00:00 UTC ]
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Scottish Book Trust will later this month run a second digital festival, with First Minister Nicola Sturgeon and award-winning author Maggie O’Farrell lined up to take part. Continue reading at The Bookseller
[ The Bookseller | 2018-11-08 00:00:00 UTC ]
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Enthusiast and shelter magazine issues attracted the highest relative audiences for the month, per new data from GfK MRI. The post Autoweek and Veranda Edge Royals Among May’s Top-Performing Print Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-11-07 00:00:00 UTC ]
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Folio: is pleased to unveil the 2018 Class of Folio: 100 Honorees. The annual list is comprised of the best and brightest minds in the magazine media industry today. From Corporate Catalysts to Industry Influencers and C-Level Visionaries, these honorees represent every sector: consumer, b2b,... Continue reading at Folio Magazine
[ Folio Magazine | 2018-11-01 00:00:00 UTC ]
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Bust magazine has been publishing since the early ’90s, which in the current print media climate is no small feat. Continue reading at The New York Times
[ The New York Times | 2018-11-01 00:00:00 UTC ]
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It's 'the building up of publishing assets,' not cash reserves, says Richard Charkin, that finally adds up to a publishing house's worth. The post Richard Charkin: How Do We Measure Commercial Success in Publishing? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-31 00:00:00 UTC ]
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Conde Nast's latest sales reorg points to the fact that legacy media is still wrestling with what the best approach to go to market is as spending moves digital. The post ‘Struggling with the right solution to a thorny problem’: In a platform era, magazines struggle to right their ad sales... Continue reading at Digiday
[ Digiday | 2018-10-25 00:00:00 UTC ]
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SPECIAL SURVEY REPORT [caption id="attachment_139065" align="alignright" width="300"] SPONSORED BY:[/caption] One might expect recent layoffs, consolidations, frequency reductions, and closures in magazine media would have the industry feeling gloomy about its future, but a new survey of Folio:... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-25 00:00:00 UTC ]
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Facebook lifted a ban on cannabis companies surfacing in search results, but weed publishers still struggle to gain awareness on the network. The post ‘There’s nothing easy about social’: Weed publishers try to work around digital hurdles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-10-24 00:00:00 UTC ]
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In response to the popularity of her Parade cover last year, AMG/Parade is teaming up with the Shark Tank "Shark" to launch a new lifestyle publication, Inspire by Lori Greiner. Inspire’s first issue is set to debut in March 2019. “When Lori was featured on the cover of Parade last year, it was... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-23 00:00:00 UTC ]
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[caption id="attachment_139169" align="alignright" width="225"] New Haven Biz's inaugural October issue.[/caption] New Haven Biz, a b2b website and e-newsletter covering the business community of Southern Connecticut, launched its premier print magazine this month. The magazine debuts in... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-23 00:00:00 UTC ]
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A report conducted by consultancy Frontier Economics has found a "strong" economic case for taking VAT off digital publications in the UK, as permitted under newly agreed European Union rules. Continue reading at The Bookseller
[ The Bookseller | 2018-10-21 00:00:00 UTC ]
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Andrew Degenholtz, president at eMagazines, initially had reservations about entering the digital magazine space. As the founder and president of a magazine marketing agency, Degenholtz tells Folio: that he saw significant challenges with the user experience in mobile, as well as hurdles in... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-19 00:00:00 UTC ]
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Minnesota Business Magazine Shutters Minnesota Business magazine announced that its November/December edition will be its final issue before ceasing operations. According to a reported statement by executive editor Megan Effertz in Minneapolis/St. Paul Business Journal, the publication’s nine... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-16 00:00:00 UTC ]
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If bloodletting in the magazine industry seems to come in waves, that might be because it does. Last week, Hearst Magazines axed some three dozen staffers, including Michele Promaulayko,... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2018-10-15 00:00:00 UTC ]
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It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek
[ AdWeek | 2018-10-15 00:00:00 UTC ]
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If bloodletting in the magazine industry seems to come in waves, that might be because it does. Last week, Hearst Magazines axed some three dozen staffers, including Michele Promaulayko,... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2018-10-15 00:00:00 UTC ]
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Hummingbird Digital Media has reached a non-exclusive marketing partnership with the ABA under which ABA members will have another option to sell ebooks from their websites. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-11 00:00:00 UTC ]
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Months after Troy Young was named president of Hearst Magazines, the company announced a series of sweeping leadership changes across brands today. "Our magazines will always play an integral role, and we are fully committed to them. The complementary strengths of our offerings are what gives us... Continue reading at AdWeek
[ AdWeek | 2018-10-10 00:00:00 UTC ]
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This fall, Cengage introduced Cengage Unlimited, a new digital subscription service. Does this mean the textbook's days are numbered? Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-10 00:00:00 UTC ]
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Robert Galbraith’s third Cormoran Strike title Lethal White has bagged the ebook number one straight out of the gate. Continue reading at The Bookseller
[ The Bookseller | 2018-10-08 00:00:00 UTC ]
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