The veteran self-publishing platform offers authors time-tested tools to publish quality books, build their brands, and reach readers. (Sponsored) Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2022-03-14 04:00:00 UTC ]
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Barnes & Noble Education has acquired Student Brands, a direct-to-student subscription-based writing skills service, for $58.5 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-07 00:00:00 UTC ]
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Susie Nicklin reflects on an action-packed and shapeshifting 18 months for MILD. Continue reading at The Bookseller
[ The Bookseller | 2017-08-01 00:00:00 UTC ]
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A "massive deficit" of brand building is dragging down the economy, according to Irwin Gotlieb, global chairman of GroupM.When the history books get written on the last 15 years, Irwin told me in a video interview for his induction into the Advertising Hall of Fame, "I think they will say that... Continue reading at Advertising Age
[ Advertising Age | 2017-07-31 00:00:00 UTC ]
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Celebrating its 45th anniversary, Thomson-Shore is more than a high-quality book printer; today, it's a one-stop publishing problem solver for authors and publishers (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-28 00:00:00 UTC ]
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The bi-monthly magazine hits the stands on August 8. The post Trusted Media Brands to Distribute Reminisce Across Newsstands appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-07-27 00:00:00 UTC ]
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Publishers are dusting off Facebook Shop, a tool first rolled out to brands, as they look to develop their affiliate commerce revenues. The post Why publishers are testing an old Facebook tool originally designed for brands appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-25 00:00:00 UTC ]
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Biographers immortalize the religious and spiritual teachers and others who shaped their faith in these new and forthcoming books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-14 00:00:00 UTC ]
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Allison & Busby, which recently celebrated five decades in business, has struck a rich niche in crime and saga series which sell and sell to their devoted fans. Continue reading at The Bookseller
[ The Bookseller | 2017-07-10 00:00:00 UTC ]
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Gina Luck is joining Bonnier Zaffre in the newly-appointed role of brand director, working with authors Lynda La Plante and Wilbur Smith. Continue reading at The Bookseller
[ The Bookseller | 2017-06-27 00:00:00 UTC ]
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Instagram last week introduced a clearer way for users to determine when posts by influencers or publishers are the result of commercial relationships with the businesses they are posting about. The Facebook-owned app said users will see demarcations that read "paid partnership with" on such... Continue reading at AdWeek
[ AdWeek | 2017-06-21 00:00:00 UTC ]
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Facebook wants users to "lean back." No, that's not the sequel to Sheryl Sandberg's book "Lean In"; it's how people watch TV, unlike the way they scroll through the News Feed.For months, Facebook has been talking to its biggest media and publishing partners to introduce TV-worthy programming to... Continue reading at Advertising Age
[ Advertising Age | 2017-06-20 00:00:00 UTC ]
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The longtime publishing innovator talks about libraries, publishing in the digital age, and his forthcoming book with Center Street, 'The Book of Mistakes'. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-17 00:00:00 UTC ]
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Now in their sixth year, the Carnegie Medals have become a coveted literary honor, and the award ceremonies at ALA have created some memorable moments, including powerful speeches by winners. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-16 00:00:00 UTC ]
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The ALA Digital Content Working Group is ending, but the conversation about ebooks in libraries is not. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-16 00:00:00 UTC ]
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Authors and books are the lifeblood of ALA annual conferences, and this year's event features a typically robust program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-16 00:00:00 UTC ]
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Librarians will gather in Chicago for the 2017 ALA Annual Conference amid an organizational leadership transition, and challenges from the Trump Administration. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-16 00:00:00 UTC ]
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Neal talks with PW about leading the association in a period of change, internally and politically. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-16 00:00:00 UTC ]
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Facebook is giving advertisers more control over where their ads run, allowing them to opt out of appearing near content from specific publishers, according to new policies announced on Wednesday."We will show you all the publishers or pages on which your ad could theoretically run," said Michel... Continue reading at Advertising Age
[ Advertising Age | 2017-06-14 00:00:00 UTC ]
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With ad revenue challenging, magazine publishers including Time Inc. and Conde Nast are doubling down on brand licensing. The post Why Time, Conde Nast and other magazine publishers are charging into brand licensing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-13 00:00:00 UTC ]
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BuzzFeed said Tasty is on the verge of becoming Facebook's biggest page, and it's become a template for growing the publisher's social video footprint. The post How food brand Tasty is a template for BuzzFeed’s vertical expansion appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-22 00:00:00 UTC ]
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