Islandport Tests Kiosks

Although new stores continue to open in Maine, the state has lost about half of its traditional bookstores over the past decade, according to New England Independent Booksellers Association executive director Steve Fischer. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
News tagged with: #stores continue #past decade

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Islandport Launches Magazine to Showcase Its List

An independent press in Maine has found a way around reduced book coverage in newspapers and magazines by starting its own glossy magazine, which will be inserted in area newspapers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent press #glossy magazine


Ukazoo Books to Test Smaller Store Model

After losing its lease, the Towson, Md. used and new bookstore is downsizing to less than one-third of its original size, or 2,800 sq. ft., and trying to create a workable model to add more stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ukazoo books #original size


News Corp is testing a homegrown content recommendation tool

News Corp is testing a content-recirculation widget that lets several of its publications including The Wall Street Journal share their articles on each other’s sites. With the so-called Project Hamilton, the publisher is seeking to keep readers on its sites longer. Other publishers are turning... Continue reading at Digiday

[ Digiday | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entice readers #publications including #boost engagement #selling point


Ad Tech Companies Are Testing New Formats Like Virtual Reality and 360 Video

Seventeen years ago, The Blair Witch Project revolutionized movie marketing by turning an indie horror film into a blockbuster with a low-budget viral campaign. Now, just ahead of the third installment of the franchise on Sept. 16, Lionsgate wants to conjure some of the same promotional magic... Continue reading at AdWeek

[ AdWeek | 2016-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great creative #conversion rate #target audience #adweek magazine


Facebook Is Testing Mid-Roll Video Ads in Facebook Live

Facebook has started running tests of mid-roll video ads inside live video broadcasts from top publishing partners, the company confirmed Monday.These are Facebook's first ads that get served directly inside videos on the social network. "We're running a small test where a group of publishers... Continue reading at Advertising Age

[ Advertising Age | 2016-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live


Amazon partners with UK government to test drone delivery

Amazon is partnering with the UK government to explore making the delivery of parcels by drones a reality. Continue reading at The Bookseller

[ The Bookseller | 2016-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon partners #uk government


Twitter's New 'Recommended Video' Feature Gets First Big Test During National Shooting Coverage

Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five police officers. To help viewers stay informed, Twitter's recently-launched Watch Mode seems to be getting... Continue reading at AdWeek

[ AdWeek | 2016-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #police officers #growing importance #social video #iphone app #revenue made


Facebook tests News Feed-only posts that avoid your Timeline

Being able to hide a Facebook update after it posts isn't entirely new, but the social network is testing a way to let users keep things from ever hitting their Timeline. A "Hide From Your Timeline" checkbox will allow you to only publish something i... Continue reading at Engadget

[ Engadget | 2016-06-08 00:00:00 UTC ]
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America's Test Kitchen Geeks Out

The media company behind Cook's Illustrated and Cook's Country is creating a new vertical all about the science of cooking. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media company


The New York Times, Washington Post, Time Inc and others begin testing micropayments

The concept of micropayments for news is gaining appeal as publishers face a new threat to their ad revenue with the rise of ad blocking. On March 23, the concept will get a big endorsement when vendor Blendle launches in beta in the U.S. with big-name publishers including The New York Times,... Continue reading at Digiday

[ Digiday | 2016-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers face #ad revenue #ad blocking #publishers including


Sharri Markson defamation suit aims to test boundaries of antisemitism

Lawyer for NSW Labor MP Shaoquett Moselmane says he is suing News Corp journalist to establish whether criticising Israeli government can be called antisemiticA defamation suit against News Corp journalist Sharri Markson by a New South Wales MP aims to test when criticism of Israel can be... Continue reading at The Guardian

[ The Guardian | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior writer


Feeling lucky? Some Universal Studios visitors will get to test the new Harry Potter attractions

The much-anticipated Wizarding World of Harry Potter attraction doesn't officially open at Universal Studios Hollywood until April 7, but a few lucky visitors to the theme park can get an early peek as soon as today. Theme park operators inside the new land, inspired by the popular books and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #officially open #theme park #popular books


Hearst Magazines Will Test Out New Print Concepts in 2016

Hearst Magazines president David Carey says that the company will test out new print magazine concepts in 2016, and partner with "next-generation content creators and technology companies" to launch new editorial products and joint ventu ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #technology companies #editorial products


ABA Tests ‘Buy Now’ Button to Up Sales Through IndieBound

The effort is aimed at improving the shopping experience offered by the organization's online retail platform, IndieBound. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-28 00:00:00 UTC ]
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Facebook to Test New E-Commerce Marketplace, Shoppable Ads

Facebook is looking to sell retailers on selling more products through Facebook.After rolling out its "buy" button and adding e-commerce shops to companies' Facebook pages, the social network plans to start testing two new ways for merchants to market their wares on the social network, including... Continue reading at Advertising Age

[ Advertising Age | 2015-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook -- #start testing


Abraham as Rorschach Test: Alan Dershowitz on His New Book and the Future of Jewish Lawyers

Author and defense attorney Dershowitz makes a case that Abraham, the first Jew, was also the first lawyer, and a good one at that. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rorschach test


Nussbaum Leaving F+W for America's Test Kitchen

After eight years of leading F+W Media, Inc., David Nussbaum will be stepping down as chairman and CEO at the end of the month to become CEO of America’s Test Kitchen. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #test kitchen #david nussbaum


Facebook reportedly testing Twitter-like breaking news app

App that would allow publishers to highlight and push news events to Facebook users is said to be in alpha-stage testingFacebook could be preparing to take on Twitter at its own game, with a standalone news application for mobile phones.The product, which is reportedly in “alpha” stage testing... Continue reading at The Guardian

[ The Guardian | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #mobile phones #business initiative


America's Test Kitchen Goes Small with 100 Essential Recipes

America's Test Kitchen hopes to give home chefs a better option than the "excess" of online recipes with its big Christmas book, '100 Recipes: The Absolute Best Ways to Make the True Essentials.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #test kitchen


Facebook Begins Testing Instant Articles From News Publishers

Facebook’s long-rumored plan to directly host articles from news organizations will start on Wednesday, concluding months of delicate negotiations between the Internet giant and publishers that covet its huge audience but fear its growing p ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #news organizations #internet giant #huge audience