Inside Brit + Co’s new Snapchat Discover partnership to brand the holidays

Brit + Co. is bringing its DIY lifestyle to Snapchat for the Easter and the rest of holidays going forward, thanks to a deal it struck with the media messaging app, which was being announced today. Brit Morin is the face of the digital media and commerce-focused publisher, and is now the latest content partner to latch its star to Snapchat’s growing platform of 100 million, mostly young, users. The terms of the deal were not released, but Brit + Co., after a trial run over the holidays last year, will host a semi-regular Discover channel. The post Inside Brit + Co’s new Snapchat Discover partnership to brand the holidays appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-25 00:00:00 UTC ]
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Amazon Reports Record Early Holiday Sales

Led by such categories and toys and fashion, Amazon had record sales between Thanksgiving and Cyber Monday. One book managed to make it onto the company's top-selling items over the period. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #record sales #cyber monday


20 Literary Holiday Cards to Send This Season

Send your friends, family, and favorite bookstore and library workers warm holiday greetings with these 20 literary holiday cards! Continue reading at Book Riot

[ Book Riot | 2019-11-29 11:34:57 UTC ]
More news stories like this | News stories tagged with: #favorite bookstore #bookstore


Daunt Tweaks B&N for the Holidays

The new B&N CEO has made some merchandising changes but says the real work to refurbish the stores will start in January. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-29 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bn ceo #real work


Inside the State Department’s fight against Russian disinformation

Former undersecretary Richard Stengel’s account also illuminates the agency’s culture and customs. Continue reading at The Washington Post

[ The Washington Post | 2019-11-27 17:01:51 UTC ]
More news stories like this | News stories tagged with: #state department


Booksellers Offer Promos for Holiday Shopping Kickoff

Store owners from BXsellers, PW's bookstore Facebook group, are prepping special promotions for Black Friday and Small Business Saturday, focusing on loyalty discounts and gift card bonuses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #black friday #bookstore


7 ways to set effective boundaries during the holidays

Shopping, cooking, a million holiday parties. In order to get it done—and actually enjoy yourself—you’ll need to be extra ruthless about prioritizing the important things. Here’s how. It’s touted as the most wonderful time of year, but for most professionals, it’s more like the most chaotic... Continue reading at Fast Company

[ Fast Company | 2019-11-25 05:00:29 UTC ]
More news stories like this | News stories tagged with: #important things #wonderful time #best-selling author


Profiles in Thinking About Courage: inside ‘A Warning’ by Anonymous

A WARNING By Anonymous. Twelve. 259 pp. $30 There is a good reason the anonymous Trump administration official who published an opinion essay in the New Y... Continue reading at The Washington Post

[ The Washington Post | 2019-11-13 20:45:27 UTC ]
More news stories like this | News stories tagged with: #good reason


Inside the battle over Kavanaugh, from ‘handmaid’ protesters to Bible verses

Two books chronicle that fight and offer conservative critiques of the confirmation process. Continue reading at The Washington Post

[ The Washington Post | 2019-11-08 13:00:00 UTC ]
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Kohl’s calls on AI to help power through holiday season

Retailer is using AI to help with digital media bidding on Google as it strives to differentiate itself in the festive period; the brand is also running a new football-themed holiday spot from RGA. Continue reading at Advertising Age

[ Advertising Age | 2019-11-06 20:31:35 UTC ]
More news stories like this | News stories tagged with: #holiday season #festive period #digital media


Trump insider’s exposé faces legal threats from Washington

A Warning, by an anonymous senior official who wrote about ‘the Resistance’ last year, has been warned that publication could breach confidentiality rulesThe US Department of Justice (DoJ) has warned the senior Trump administration official who is about to publish an exposé of the current... Continue reading at The Guardian

[ The Guardian | 2019-11-05 13:15:37 UTC ]
More news stories like this | News stories tagged with: #senior official #book picks #non-disclosure agreements #opinion piece #trump administration #hachette group #hachette


21 of the Best Audible Books to Gift This Holiday Season

From the hugely popular to the lesser known, these are the best Audible books of 2019 that will make perfect audiobook gifts for anyone on your list. Continue reading at Book Riot

[ Book Riot | 2019-11-04 11:37:38 UTC ]
More news stories like this | News stories tagged with: #holiday season #hugely popular #audiobook


Inside France’s Fall Publishing Frenzy, aka ‘Oscar Season For Books’

August 29th. French cultural magazine Les Inrockuptibles is throwing its traditional end of summer party, also known as “le cocktail de rentrée littéraire.” On the intimate patio of the Musée Bourdelle, on the Left Bank, the big shots of France’s literary world exchange anecdotes about their... Continue reading at Literrary Hub

[ Literrary Hub | 2019-11-04 09:49:09 UTC ]
More news stories like this | News stories tagged with: #august 29th #summer party #summer holidays #literary world


Folio: Show Speakers Highlight Brand Power on Day One

Over 700 attendees from publishers large and small convened in Midtown Manhattan on Wednesday for the opening of the 2019 Folio: Show—this outlet's annual industry conference for multi-platform media companies. Linda Thomas Brooks, president and CEO of MPA—the Association of Magazine Media,... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-31 20:42:22 UTC ]
More news stories like this | News stories tagged with: #main stage #meredith magazines #chip gaines #magnolia journal #retain talent


Little, Brown scoops book by 'Trump resistance' White House insider

Little, Brown is publishing a book from the anonymous senior official who wrote a New York Times op ed claiming to be part of “the resistance" inside Donald Trump's White House. Continue reading at The Bookseller

[ The Bookseller | 2019-10-23 07:27:05 UTC ]
More news stories like this | News stories tagged with: #white house


Meredith Sells Money Magazine Brand, Nearly Two Years After Time Inc. Merger

Meredith Corp. has sold the Money magazine brand to Ad Practitioners LLC, a three-year-old Puerto Rico-based media and advertising startup behind the product review site ConsumersAdvocate.org, both parties announced Tuesday morning. Terms of the deal were not disclosed. One of a handful of... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-22 16:06:17 UTC ]
More news stories like this | News stories tagged with: #sports illustrated #personal finance #emailed questions #full potential


How to make your brand worth talking about

In today’s information-rich, mobile-centric world, people are more distracted than ever. Marketers used to be able to rely on TV ads or billboards to get in front of consumers. Now they must think mobile-first.  Earlier this year, we hit a remarkable milestone: According to eMarketer, Americans... Continue reading at Advertising Age

[ Advertising Age | 2019-10-22 15:19:20 UTC ]
More news stories like this | News stories tagged with: #football season #time spent #market research #nielsen


The 2019 Publishing Hot List: The Print and Digital Media Brands Paving a Way to Profitability

Media is dying? Don't tell that to the winners of this year's Publishing Hot List. Whether legacy media outlets or digital upstarts, these publishers are creating groundbreaking work, finding new revenue streams and otherwise nimbly adapting to an unstable landscape. Even as the president... Continue reading at AdWeek

[ AdWeek | 2019-10-21 00:00:55 UTC ]
More news stories like this | News stories tagged with: #revenue streams #daily basis #digital media


The state of brand suitability

According to new State of the Industry research from Integral Ad Science and Digiday, brand suitability — a term describing a marketer’s desired targeting parameters, including subjective variables like location and demographics — is emerging as a top concern for digital media pros. The post... Continue reading at Digiday

[ Digiday | 2019-10-17 02:26:20 UTC ]
More news stories like this | News stories tagged with: #digital media


W&N wins seven-publisher auction for Pennock's tale of Native Americans discovering Europe

W&N has triumphed in a seven-publisher auction for Aztec historian Caroline Dodds Pennock’s untold story of the Native Americans who discovered Europe. Continue reading at The Bookseller

[ The Bookseller | 2019-10-16 19:15:44 UTC ]
More news stories like this | News stories tagged with: #seven-publisher auction #untold story #native americans


Oneworld acquires inside story of musical family the Kanneh-Masons

Oneworld has acquired the memoir of the woman who raised seven extraordinarily talented musical children, the Kanneh-Masons, exploring parenting, music education and the boundless potential of all children. Continue reading at The Bookseller

[ The Bookseller | 2019-10-16 16:07:07 UTC ]
More news stories like this | News stories tagged with: #memoir