Indies look to subscription to anchor business in unpredictable market

A number of smaller publishers, many with dedicated followings and a strong sense of community, are asking readers to buy into pledge and subscription schemes that will bring them longer-term benefits. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-07-31 00:00:00 UTC ]
News tagged with: #smaller publishers #strong sense

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Five Questions for business author Richie Frieman

Business author says bad manners can tank your careerBusiness author Richie Frieman has studied fine arts at the University of Maryland, launched a music-focused Internet magazine, written children's books, invented a device that keeps shirt collars crisp and created a pop culture-inspired... Continue reading at Baltimore Sun

[ Baltimore Sun | 2014-07-05 00:00:00 UTC ]
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How to squeeze more out of digital marketing

Studies show that two people with the same name tend to like each other. But that’s not why I like James Altucher. I like him because he is provocative and insightful. Altucher is an entrepreneur, chess master, author, comic book lover, and once-wannabe rapper. He’s also very accessible.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #studies show


Eyes on the prize for children's market

In the past 20 years, the number of prizes geared towards children’s books has trebled,... Continue reading at The Bookseller

[ The Bookseller | 2014-07-04 00:00:00 UTC ]
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Indie Authors, Readers Show Support for Amazon

More than a thousand readers have signed a petition in support of Amazon in its dispute with Hachette. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie authors


Indie authors launch pro-Amazon petition

A second petition about the Amazon Hachette dispute has been launched - this time a pro-Amazon... Continue reading at The Bookseller

[ The Bookseller | 2014-07-03 00:00:00 UTC ]
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Can the Indies Make 'California'?

With help from Stephen Colbert, this debut novel has become one of Little, Brown's most pre-ordered debuts ever. The title is now benefiting from a scramble by a rash of booksellers, big and small, looking to turn it into a bestseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indies make #stephen colbert


Facebook Buys LiveRail to Grow Its Video Ad Business

Facebook is buying video ad platform LiveRail and giving it control of a network that powers advertising for high-profile publishers—online and on mobile. LiveRail delivers video ads to websites and apps for Major League Baseball, ABC, A+E Networks and Dailymotion. "LiveRail also helps... Continue reading at AdWeek

[ AdWeek | 2014-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing concerns #video inventory #intended audience #audience data #video publishers #premium publishers


Mobile Marketing Startup Taps Data Firm to Measure Sales Impact

Mobile marketing startup SessionM, trying to prove its efforts can help spur sales, announced a partnership with Datalogix to measure the success of digital campaigns. SessionM says the partnership is the best way to show marketers that mobile is effective, which many question. Datalogix... Continue reading at AdWeek

[ AdWeek | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app publishers #weather channel #big player #consumer data


Bertrams appoints 'business turnaround' specialist as interim c.e.o.

Bertrams has appointed "business turnaround” specialist Nick Winks as an interim... Continue reading at The Bookseller

[ The Bookseller | 2014-06-25 00:00:00 UTC ]
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B&N to split off Nook business

Barnes & Noble is to separate its Nook Media and Retail businesses in a bid to increase... Continue reading at The Bookseller

[ The Bookseller | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook business #barnes noble #nook media


Authorbuddies.com Offers Book Marketing Assistance Abroad

Matthias Matting introduces Authorbuddies.com, a new web site that connects authors from across the world to assist each other with marketing efforts. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web site #marketing efforts


Oyster Brings Subscription Service to Android

Its library of more than 500,000 titles is now available on all Android devices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android devices


Marissa Mayer: Marketers Need to Embrace Native Ads

CANNES, France—From magazines to TV, radio to newspapers, every medium has come to embrace native advertising. If Yahoo can leave its past behind, then surely advertisers can too. That was, more or less, Yahoo CEO Marissa Mayer's advice to brands and advertisers attending the Cannes Lions... Continue reading at AdWeek

[ AdWeek | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wide range #general mills #hunger games


Market Growth: PW Talks with Gabrielle Langholtz

In "The New Greenmarket Cookbook," Gabrielle Langholtz combines the history of New York City's Greenmarket with profiles of its farmers and recipes from chefs and food writers inspired by its offerings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market growth


HBG Closes Business Plus

As part of the staff reductions announced last week by the Hachette Book Group, the company is closing its Business Plus imprint and folding the titles into the Grand Central Publishing list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
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Yawn No More: Americans and the Market for Foreign Fiction

As proven by the conversations at BookExpo America, American publishers, editors and readers may finally be coming around to embracing more foreign literature. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america #american publishers


Chicago Indies Schedule July 12 Bookstore Day

Two months after California's Bookstore Day on May 3 proved to be an overwhelming success, Chicago indie booksellers are organizing their own bookstore day, scheduled for July 12. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore day


Global Book Market Snapshots: France and Germany

In France, the popularity of French should fuel more translations and rights sales. In Germany, the book industry edges tentatively into the future. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rights sales


Time shares drop on market debut

Shares in newly spun-off Time Inc - publisher of magazines including Time, People and Fortune - plunge 4% after being spun off from parent company Time Warner. Continue reading at BBC News

[ BBC News | 2014-06-09 00:00:00 UTC ]
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Indie booksellers join Hachette's battle with Amazon

Shops launch 'I didn't buy it on Amazon' sticker campaign, rallying customers and authors including JK RowlingIndependent booksellers in America are weighing into the dispute between Amazon and Hachette with a series of banners telling potential customers "Thanks, Amazon, the indies will take it... Continue reading at The Guardian

[ The Guardian | 2014-06-06 00:00:00 UTC ]
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