Don Scales, iCrossing CEO, is leaving the company effective immediately and will be replaced by Brian Powley, who currently serves as North American president of the New York-based digital agency. Scales will take a buyout, per a source close to the situation, from parent Hearst Magazines, which purchased iCrossing a little more than three years ago for $325 million. The 57-year-old Scales' health is not a contributing reason for his departure, said the source, who also characterized the development as a surprise. In a statement, David Carey, president of Hearst, said, "Everyone at Hearst would like to thank Don for leading the creation of iCrossing, which Hearst acquired in 2010, and since then has been a key element of the company's digital strategy." From the outside looking in, all signs point to Scales heading for potentially greener pastures. He became iCrossing's chief exec five years ago when he replaced iCrossing founder Jeff Herzog, while previously serving the firm as COO. Under his stewardship, the digital agency has ballooned from a few hundred staffers to 900 employees while expanding its services repertoire from being primarily search-engine-marketing-focused to increasingly picking up business for its display advertising, social media marketing and in-store digital practices. Meanwhile, Powley joined iCrossing's San Francisco office in 2007 after 25 years of working in the ad industry, with previous stops at OgilvyOne Worldwide, MRM Worldwide and... Continue reading at 'AdWeek'
[ AdWeek | 2013-06-19 00:00:00 UTC ]
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Time Warner Inc. has named Joseph Ripp the next CEO of Time Inc., resolving one big question as the publishing unit prepares to strike out on its own but surprising observers who had bet on another candidate.Mr. Ripp is CEO of OneSource Information Services, a business information provider. He... Continue reading at Crains New York
[ Crains New York | 2013-07-22 00:00:00 UTC ]
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Today’s tech titans are blessed with wondrous perks: company cars, private jets, even a free house for Amazon’s Jeff Bezos. But Russian oil titan Gazprom--one of the largest companies in the world--and its chief executive Alexey Miller, together have reached a new level: setting aside 119.7... Continue reading at PC World
[ PC World | 2013-07-17 00:00:00 UTC ]
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BuzzFeed is famous for it, Facebook and Twitter embraced it, and The Atlantic got blasted for it. Native advertising may be all the rage, but if brands and publishers aren’t careful, it could trigger some regulatory repercussions, analysts ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-07-11 00:00:00 UTC ]
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William Lynch has resigned as CEO of Barnes and Noble, while Michael Huseby has been appointed CEO of NOOK Media LLC. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-09 00:00:00 UTC ]
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The departure of Victoria Barnsley from HarperCollins, and the appointment of Dame Gail Rebuck to... Continue reading at The Bookseller
[ The Bookseller | 2013-07-05 00:00:00 UTC ]
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Following the completion of the merger between Penguin and Random House, CEO Markus Dohle announces the global senior executive team for the new Penguin Random House, which now controls around 25% of the trade book market in the US. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-01 00:00:00 UTC ]
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Let's say it like Comic Book Guy: Best. Collaboration. Ever. Fox's dysfunctional yet loving animated family, The Simpsons, have joined with Converse for a line of screen-printed Chuck Taylor sneakers. Through Converse retailers and Journeys.com, you can get your paws on these colorful high-tops... Continue reading at AdWeek
[ AdWeek | 2013-06-25 00:00:00 UTC ]
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(function(d){ var js, id = 'pikto-embed-js', ref = d.getElementsByTagName('script')[0]; if (d.getElementById(id)) {return;} js = d.createElement('script'); js.id = id; js.async = true; Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-20 00:00:00 UTC ]
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For all the good native advertising does for brands, a big roadblock the digital ad form faces is its ability to scale, said AOL CEO Tim Armstrong at a breakfast event this morning in New York. "I think it's beneficial, overall, for brands. I think there's a danger, though, that native... Continue reading at AdWeek
[ AdWeek | 2013-06-13 00:00:00 UTC ]
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The Hearst Magazines Digital Media division oversees more than 28 websites and 14 mobile sites, and is formulating strategies to increase advertiser ROI in the digital space while also enhancing the user experience and level of engagement across all of its brands. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-11 00:00:00 UTC ]
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Hodder is stepping up its online consumer engagement programme. Three new community hubs are... Continue reading at The Bookseller
[ The Bookseller | 2013-06-03 00:00:00 UTC ]
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Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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After spending 37 years in the publishing industry, including the last five as chairman, CEO, and publisher of Counterpoint LLC, Charlie Winton turned over the publisher reins at the press to Rolph Blythe on May 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-05-12 00:00:00 UTC ]
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In Brazil, Saraiva gets a new CEO, the Ministry of Culture moves oversite of book policies back to Brasilia, and a university press finds success with free ebooks by its professors. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-03 00:00:00 UTC ]
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Several UK CEOs set the agenda going into next week's London Book Fair. Top of the list: communicating with consumers and coping with the relentless pace of change in publishing. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-12 00:00:00 UTC ]
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Steven Swartz was named the new CEO of Hearst Corp., succeeding Frank Bennack. This is an orderly transition at a private company that's known for its stability and buttoned-up culture. Swartz, 51, has been groomed for the role, having been named COO in 2011 and adding the title of president in... Continue reading at AdWeek
[ AdWeek | 2013-03-28 00:00:00 UTC ]
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Bloomsbury is launching a series of ornithology titles as enhanced ebooks which will include... Continue reading at The Bookseller
[ The Bookseller | 2013-02-26 00:00:00 UTC ]
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It burned through at least $40 million and never came close to turning a profit, but that doesn’t mean The Daily was a failure, according to Robert Thomson, the soon-to-be CEO of News Corp.’s publishing spin-off. “It wa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-02-08 00:00:00 UTC ]
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In the face of stagnant growth in traditional advertising, digital publishers are looking to sponsored content as an alternative route, something Buzzfeed has been doing well, and The Atlantic has been doing less well recently. It's an approach ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-23 00:00:00 UTC ]
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Three CEOs at this year's Digital Book World conference spoke about how they are reaching out directly to consumers and what they can do better. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-17 00:00:00 UTC ]
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