Like any serious entrepreneurial endeavor in the media business, Business of Home was born in 2009 out of the recognition of an underserved audience. Its founder and president, Julia Noran Johnston, who at the time had been working at Hearst Magazines, on the business side of Veranda, for five years, noted that advertisers in shelter magazines increasingly wanted to reach design professionals, a valuable audience subset with considerable spending power, but one not necessarily core to large consumer glossies or existing trade publications serving architects or builders. Retailers of home furnishings, like Pottery Barn or West Elm, Noran says, drive massive portions of their revenues from the design trade, a trend that’s extended over the years to DTC retailers as well. “It was such a robust audience that no one was serving,” Noran Johnston says. Nearly 11 years later, it's a trend consumer publishers have picked up on. Soon after leaving Hearst Magazines to launch BOH, she says, consumer-facing books like Luxe Interiors + Design, Elle Décor, Cottages & Gardens and Veranda became clients, contracting BOH to provide event coverage or produce videos whenever their clients expressed the desire to reach a trade audience. "It was kind of like we were Switzerland," she adds. "We would support all of these magazines." That changed a little over two years ago, when Condé Nast's Architectural Digest launched AD Pro, now a members-only vertical specifically targeting... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-19 18:28:29 UTC ]
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The Booksellers Association has issued bookshops with guidelines and safety kits as retailers prepare to open next week. Continue reading at The Bookseller
[ The Bookseller | 2020-06-11 04:35:47 UTC ]
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Through SOMOS ABQ, Schroeder and others celebrate what makes Albuquerque a unique place. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-06-10 18:50:00 UTC ]
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For the best-selling author Beatriz Williams, home is a 200-year-old house in Lyme, Conn., with lots of bookshelves and antique furniture. Continue reading at The New York Times
[ The New York Times | 2020-06-09 13:00:42 UTC ]
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Many years ago, I heard a teacher of mine, the late John Gardener, once say that there are only two plots in all of literature: you go on a journey or a stranger comes to town. Or, as Stanley Elkin put it even more succinctly (in reference to science fiction), you go there or they […] Continue reading at Literrary Hub
[ Literrary Hub | 2020-06-08 08:47:33 UTC ]
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On June 8, a group of more than 1,100 workers across book and media industries, most of them junior staffers, will take a day off from work, donate a day's pay to one of a number of fundraisers, and use their time to engage in acts of service in an effort to protest the killings of George Floyd,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-08 04:00:00 UTC ]
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A black author challenges publishing to be more daring in creating space for all writers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-05 04:00:00 UTC ]
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News Corp columnist accuses Australian Press Council of sabotaging debate and doubles down by repeating slurs about Thunberg’s autism Andrew Bolt’s mocking column about Greta Thunberg, which referred to the young climate campaigner as “deeply disturbed” and “freakishly influential”, breached... Continue reading at The Guardian
[ The Guardian | 2020-06-04 03:24:39 UTC ]
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[caption id="attachment_181071" align="alignright" width="150"] Paul Andrews[/caption] Despite a string of recent acquisitions and what CEO Chris Ferrell termed "significant financial exposure" due to a suspension of live events, Nashville-based Endeavor Business Media evidently still has the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-03 20:20:06 UTC ]
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Liberal Publishing House–specializing in politically charged content that Hanoi has tried to suppress–wins the IPA's highest honor. The post Vietnam’s Liberal Publishing House Wins IPA’s 2020 Prix Voltaire appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-06-03 11:35:00 UTC ]
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As protests against police violence and in support of marginalized communities continue nationwide, 'PW' has put together a list of social justice resources to aid members of the book business and others in their efforts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-03 04:00:00 UTC ]
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At Home with 4 Indies—the Facebook Live series spearheaded by four independent bookshops—is back with a new programme for June featuring authors shortlisted for The British Book Awards 2020, including Adele Parks, Caroline Criado Perez and Katherine Rundell. Continue reading at The Bookseller
[ The Bookseller | 2020-05-29 05:14:09 UTC ]
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The COVID-19 pandemic has been devastating to several industries, and publishing has been no exception. Among those hardest hit have been titles serving local markets. With public spaces temporarily shutting down, regional titles have little leverage to sell advertising, and readers have little... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-28 16:08:28 UTC ]
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Television presenter and musician wins £1,000 prize for writers of colour, with ‘exceptionally thoughtful’ debut AfropeanExtract from Afropean: ‘It really was another world’Johny Pitts has won the Jhalak prize for his debut book Afropean, an examination of life in black communities across... Continue reading at The Guardian
[ The Guardian | 2020-05-26 18:44:35 UTC ]
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Denver's BookBar bookstore is marking its seventh anniversary by changing its business model to provide services beyond retail, such as a literary imprint, BookBar Press, and a writers-in-residence program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-26 04:00:00 UTC ]
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In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
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Backed by Thinkingdom Media Group, Astra Publishing House has launched a new adult division, which will join children's publishing divisions Boyds Mills & Kane and minedition in the new company. Former Holt head Ben Schrank is publisher and COO of APH. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-19 04:00:00 UTC ]
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With its cultlike fixation on control, it’s clear from the outset that something is deeply wrong with Catherine House. Continue reading at The Washington Post
[ The Washington Post | 2020-05-15 13:00:00 UTC ]
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Bill Shannon, contracts director for the Knopf Doubleday Publishing Group, died May 9 after an extended illness from complications of kidney cancer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-13 04:00:00 UTC ]
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'We saw all bookstores closed' in South Africa's lockdown, says Brad Harris, children's book publisher at Imagnary House. The post Coronavirus Worklife: South Africa’s Imagnary House Weathers Lockdown appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-05-12 16:04:47 UTC ]
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Everyone’s giving away games these days and while Square Enix’s new “Stay Home and Play” bundle isn’t free, it might as well be. The breadth and scope of the deal is pretty amazing: More than 50 games for under $40. That’s less than $1 per game, for those who can’t math.It’s the sort of... Continue reading at PC World
[ PC World | 2020-05-08 18:45:00 UTC ]
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