Like any serious entrepreneurial endeavor in the media business, Business of Home was born in 2009 out of the recognition of an underserved audience. Its founder and president, Julia Noran Johnston, who at the time had been working at Hearst Magazines, on the business side of Veranda, for five years, noted that advertisers in shelter magazines increasingly wanted to reach design professionals, a valuable audience subset with considerable spending power, but one not necessarily core to large consumer glossies or existing trade publications serving architects or builders. Retailers of home furnishings, like Pottery Barn or West Elm, Noran says, drive massive portions of their revenues from the design trade, a trend that’s extended over the years to DTC retailers as well. “It was such a robust audience that no one was serving,” Noran Johnston says. Nearly 11 years later, it's a trend consumer publishers have picked up on. Soon after leaving Hearst Magazines to launch BOH, she says, consumer-facing books like Luxe Interiors + Design, Elle Décor, Cottages & Gardens and Veranda became clients, contracting BOH to provide event coverage or produce videos whenever their clients expressed the desire to reach a trade audience. "It was kind of like we were Switzerland," she adds. "We would support all of these magazines." That changed a little over two years ago, when Condé Nast's Architectural Digest launched AD Pro, now a members-only vertical specifically targeting... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-19 18:28:29 UTC ]
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Jimmy Fallon, local authors and devoted regulars are rallying to help Once Upon a Time in Montrose — the country's oldest kids' bookstore — survive the pandemic that has destroyed so many small businesses. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-10-27 12:00:02 UTC ]
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Muswell Press has acquired world rights for My Name is Jensen by BBC Radio 4 short story writer Heidi Amsinck, for publication in August 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-10-27 06:05:04 UTC ]
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To close out October’s theme of beauty privilege, Kendra and Sumaiyya discuss Say Hello by Carly Findlay and If I Had Your Face by Frances Cha. From the episode: Sumaiyya: My discussion pick is If I Had Your Face by Frances Cha, which is set in Seoul, South Korea. This looks at four young women... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-21 08:47:55 UTC ]
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Penguin Business has acquired an official book on British Army leadership, revealing to civilians key take-aways to become better leaders themselves. Continue reading at The Bookseller
[ The Bookseller | 2020-10-16 17:29:49 UTC ]
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Forbes staff writer Dan Alexander argues the president has grotesquely abused public power for private gain. Continue reading at The Washington Post
[ The Washington Post | 2020-10-16 12:00:00 UTC ]
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Vowing to address its own workforce demographics, Penguin Random House releases a Global Social Impact site on corporate responsibility. The post Penguin Random House’s Global Social Impact: Claire von Schilling appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-14 20:00:57 UTC ]
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Two key components come into play in Spain’s bid for greater traction for Spanish literature—a new ‘Books from Spain’ rights portal and new translation funding for international publishers. By Porter Anderson, Editor-in-Chief | @Porter_Anderson See our complete guide to Frankfurter Buchmesse... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-14 00:23:16 UTC ]
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First rolled out during the 2018 US midterm elections, the 'Book the Vote' program offers voter information and political literature. The post PEN America, Penguin Random House Partner on ‘Book the Vote’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-12 23:41:35 UTC ]
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This concise but weighty collection of essays addresses an array of critical topics, including violence in Mexico, deportation and covid-19. Continue reading at The Washington Post
[ The Washington Post | 2020-10-08 12:00:00 UTC ]
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The IPA Prix Voltaire-winning author and former spokesperson is reported to have been arrested in Ho Chi Minh City. The post Vietnamese Publishing House Co-Founder Arrested Ahead of Frankfurt Appearance appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-07 14:25:31 UTC ]
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'Championing authentic Asian representation through media to reshape public opinion,' Gold House opens a new book club. The post Asian-American Identity: Gold House Book Club Opens This Month appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-02 19:22:27 UTC ]
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Headline Home will publish actress and presenter Gemma Atkinson's "realistic and accessible" post-natal fitness guide and cookbook in summer 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-10-02 09:41:21 UTC ]
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During a recent webinar, executives from Baker & Taylor and parent company Follett described how the school and library market has changed in the wake of the Covid-19 crisis. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-02 04:00:00 UTC ]
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Wilson, previously executive director and publisher of the Feminist Press, has been named v-p and executive editor at Random House effective January 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-30 04:00:00 UTC ]
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Ex-National Security Council official claims she was pressured her to say manuscript contained sensitive information after her department had cleared itA former National Security Council official who while working there reviewed John Bolton’s memoir for classified information before publication,... Continue reading at The Guardian
[ The Guardian | 2020-09-24 15:10:36 UTC ]
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Eligible for books originally published in English or in translation, the FT-McKinsey program looks for work to 'stand the test of time.' The post UK and USA: Financial Times and McKinsey Announce a Business Book of the Year Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-09-23 20:22:39 UTC ]
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When John Bolton was preparing to publish The Room Where It Happened, his memoir of serving in the Trump White House, he and his legal team took the routine step of submitting it for review at the National Security Council. It was Ellen Knight’s job to oversee that process, as she had done... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-23 20:07:06 UTC ]
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Well, beautiful might not exactly be the word—perhaps disquietingly arresting? Chinese architecture firm x+living seems to be channeling the synaptic afterimages of Borges’s brain in their dizzying design for a bookstore in the city of Dujiangyan, in the southwest of China. The almost manic use... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-23 13:51:18 UTC ]
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In packed workshop sessions and thematic buzz panels, booksellers and editors were able to rekindle much of the educational reason for attending—and some of the interpersonal reasons as well. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-23 04:00:00 UTC ]
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UK staffers at Penguin Random House have already been told they should again work from home if they can, following the step-change in government guidance as coronavirus infection rates rise. Continue reading at The Bookseller
[ The Bookseller | 2020-09-23 00:00:21 UTC ]
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