Like any serious entrepreneurial endeavor in the media business, Business of Home was born in 2009 out of the recognition of an underserved audience. Its founder and president, Julia Noran Johnston, who at the time had been working at Hearst Magazines, on the business side of Veranda, for five years, noted that advertisers in shelter magazines increasingly wanted to reach design professionals, a valuable audience subset with considerable spending power, but one not necessarily core to large consumer glossies or existing trade publications serving architects or builders. Retailers of home furnishings, like Pottery Barn or West Elm, Noran says, drive massive portions of their revenues from the design trade, a trend that’s extended over the years to DTC retailers as well. “It was such a robust audience that no one was serving,” Noran Johnston says. Nearly 11 years later, it's a trend consumer publishers have picked up on. Soon after leaving Hearst Magazines to launch BOH, she says, consumer-facing books like Luxe Interiors + Design, Elle Décor, Cottages & Gardens and Veranda became clients, contracting BOH to provide event coverage or produce videos whenever their clients expressed the desire to reach a trade audience. "It was kind of like we were Switzerland," she adds. "We would support all of these magazines." That changed a little over two years ago, when Condé Nast's Architectural Digest launched AD Pro, now a members-only vertical specifically targeting... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-19 18:28:29 UTC ]
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For the second time in two weeks, the new coronavirus has forced the cancellation of a major international book publishing conference—and made clear to publishers that these issues aren't going anywhere for a while. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-13 04:00:00 UTC ]
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Markus Dohle, chief executive officer for Penguin Random House, has shared a note to reassure staff worldwide that the safeguarding of their health is its "highest priority", at the same time as staff in its US offices, in New York, Colorado Springs and Emeryville, were told to "plan for today... Continue reading at The Bookseller
[ The Bookseller | 2020-03-13 03:08:10 UTC ]
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W H Smith has warned the impact of the coronavirus outbreak could cut its profit by up to £40m as the pandemic hits its Travel business. Continue reading at The Bookseller
[ The Bookseller | 2020-03-12 09:57:11 UTC ]
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Chancellor Rishi Sunak is expected to announce temporary relief from business rates for high-street shops at his first Budget today. Continue reading at The Bookseller
[ The Bookseller | 2020-03-11 06:20:53 UTC ]
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Acknowledging that many people in its New York City headquarters may be uncomfortable commuting to its office, PRH US CEO Madeline McIntosh issued a memo saying the any employees who are able to complete their work from home may do so. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-11 04:00:00 UTC ]
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Midwest booksellers and the two regionals representing them report that business is usual despite coronavirus fears, although booksellers are minimizing physical contact between visiting authors and their fans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-11 04:00:00 UTC ]
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[caption id="attachment_162389" align="alignright" width="270"] John Yedinak[/caption] John Yedinak, CEO of Aging Media Network, jokingly refers to himself as a college dropout who went to work with his “really smart brother,” George, to try and make his own business work. Yet the company the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-10 15:10:55 UTC ]
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Unlike many publishing trade shows, fairs, and festivals, the Brussels Book Fair has been able to start its run on time this week–with medical personnel on-site and a careful eye on the coronavirus. Editor’s note: A bright spot among so many stories of canceled and postponed publishing events,... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-06 16:30:49 UTC ]
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Penguin Life has triumphed in a five-way auction to publish The Modern House by design writers and entrepreneurs Matt Gibberd and Albert Hill. Continue reading at The Bookseller
[ The Bookseller | 2020-03-05 17:45:16 UTC ]
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The book is a sumptuous scrapbook of photographs, magazine covers, artwork and hundreds of articles. Continue reading at The Washington Post
[ The Washington Post | 2020-03-04 17:19:27 UTC ]
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'Everything is Beautiful, And I’m Not Afraid: A Baopu Collection' by Yao Xiao is delightful and poetic graphic memoir by a China-born, queer, immigrant illustrator and cartoonist who has lived in the U.S since 2006. This is a 16 page excerpt. The book will be published in March by Andews McMeel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-04 05:00:00 UTC ]
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This January, former Snap Inc. exec Kristen O'Hara joined Hearst Magazines as senior vice president and chief business officer. We caught up with O'Hara to learn about her top priorities in the newly created role. Continue reading at Publishing Executive
[ Publishing Executive | 2020-03-03 20:09:05 UTC ]
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The worldwide system of Penguin Random House, world's largest book publisher, has pulled out of London Book Fair amid the mounting COVID-19 outbreak. The post Coronavirus: Penguin Random House Pulls out of London Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-03 16:18:52 UTC ]
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Two-year-old Endeavor Business Media announced yet another deal on Wednesday, acquiring Agora Communications—parent company of the Smart Water Summit and Smart Utility Summit, a pair of three-day conferences held annually in Ponte Vedra, Fla. Terms of the deal were not disclosed. The Endeavor... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-27 19:23:54 UTC ]
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Constable is publishing a memoir by radio and television presenter Pat Sharp, best known for hosting ITV children’s game show "Fun House". Continue reading at The Bookseller
[ The Bookseller | 2020-02-27 13:41:07 UTC ]
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Condé Nast is throwing down the gauntlet to cable TV and "dated DIY and renovation formats" of its popular programs, the company said ahead of an event celebrating the launch of Home/Made, its new network of home-focused content pulled from across many of its brands and targeting millennial... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-25 20:12:46 UTC ]
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Simon & Schuster’s global revenues for 2019 fell 1% to $814m, with a 7% decline in operating income, parent firm ViacomCBS has said. Continue reading at The Bookseller
[ The Bookseller | 2020-02-20 22:25:14 UTC ]
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Penguin Random House anticipates a full transition to green energy by 2022, writes Markus Dohle, well ahead of some of the new Bertelsmann guidelines. The post Bertelsmann and Penguin Random House: Climate Neutrality by 2030 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-02-18 18:34:48 UTC ]
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HQ has signed a "fresh and original" business manifesto for black women by marketing consultant Sophie Williams. Continue reading at The Bookseller
[ The Bookseller | 2020-02-18 13:05:24 UTC ]
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Free agent NFL quarterback and social activist Colin Kaepernick plans to publish a memoir via his own publishing venture and release an audiobook version of the untitled book via an exclusive deal with Audible. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-14 05:00:00 UTC ]
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