High Impact Ads on the Rise for MPA Members

While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the average number of heavy-stock pages per ad increase Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
News tagged with: #advertising budgets #data collected

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Inside Amazon's Music Streaming Service For Prime Members

For $99, Prime members get a streaming video service, ebook lending library, free two-day shipping--and starting today, a music service.Amazon is rounding out its Prime membership with the addition of a streaming music service. On Thursday the e-commerce giant launched Prime Music with more than... Continue reading at Fast Company

[ Fast Company | 2014-06-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #additional cost #prime membership #starting today #prime members #music service #inside amazon


Google Opens Exclusive Video Ad Market For Only Select Publishers And Brands

Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad platform today at a DoubleClick customer conference. The marketplace is called Google Partner Select... Continue reading at AdWeek

[ AdWeek | 2014-06-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #premium publishers #publisher partners


Google Looks Beyond YouTube For Video Ad Dollars

Google has a new message for premium publishers: "Hey, let us help you sell your video ads."Google has created a new ad-buying program for premium publishers to automate their video ad sales in a bid to expand their video business beyond YouTube.The company already helps some publishers manage... Continue reading at Advertising Age

[ Advertising Age | 2014-06-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #search giant #video business #video ads #premium publishers


Native Ad Revenue May Be One Click Away With ‘Selfies’

Community news publishers everywhere are searching hard for new revenue. But who knew that dollars might be staring them virtually  in the face?   Broadstreet, which provides ad services to news publishers, is offering a new ad unit c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad unit #news publishers #ad services


From Coachella to a Cookbook, Coolhaus Ice Cream Is on the Rise

In 2008, Coolhaus operated out of a food truck that barely ran. Now, its ice cream can be found nationwide. Here's how it happened. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ice cream #food truck


BEA 2014: A High 10 for Trinity

“A small press with a big reach” is how founder and publisher Barbara Ras describes Trinity University Press, the San Antonio, Tex., house that is celebrating its 10th publishing anniversary this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #san antonio #big reach #small press


LinkedIn Tells Member Stories in New Campaign

Looking for a new career? LinkedIn thinks you don't need to look any further than the success stories of its members for motivation. The company's latest digital campaign, Picture Yourself, focuses on telling the career tales of select people, including One Kings Lane chief merchandising... Continue reading at AdWeek

[ AdWeek | 2014-05-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #buying ads #skill set #personal stories #publishing sites


BEA 2014: What’s Happening on the High Line

Welcome to the Javits Center and the endlessly transforming neighborhood of Hell’s Kitchen/ West Chelsea/ Hudson Yards. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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ABA Membership Rises

The American Booksellers Association told the Associated Press Tuesday that its core membership has increased to 1,664, up from 1,632 last year and more than 200 higher since 2009. It's the fifth straight increase for ABA membership. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-27 00:00:00 UTC ]
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Sales Rise, Earnings Dip at Bloomsbury

Revenue at U.K.-based Bloomsbury rose 11% in the fiscal year ended February 28, 2014, to £109.5 million, compared to the previous year. Operating profit dipped to £7.7 million from £7.8 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #earnings dip #sales rise


Audio on the Rise: Focus on Audio 2014

Preliminary sales estimates from the Association of American Publishers StatShot program showed that sales of digital downloads of audiobooks rose about 18% in 2013, while sales of physical audio were about even with 2012, a trend that is in keeping with what has been happening with physical and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital books #digital downloads


Murphy Rises at SMP

John Murphy, divisional v-p and director of publicity at St. Martin's Press, has been promoted to the newly created role of v-p, publishing strategy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing strategy #john murphy


At PW, Coffey Retires and Milliot Rises

In June, Michael Coffey, one of PW's co-editorial directors, will retire. With this move, Jim Milliot will take the helm as editorial director of the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-12 00:00:00 UTC ]
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Sales Fall, Earnings Rise at S&S

First quarter sales in 2014 fell 11% at Simon & Schuster, to $153 million, but operating income rose to $11 million from $10 million in the first quarter of 2013, parent company CBS reported. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #$10 million #$11 million #simon schuster #earnings rise #sales fall #quarter sales


Veronica Roth Added to BookCon Program

Bestselling author Veronica Roth has been added to the list of A-list literary names that will headline events at the consumer show following BookExpo America, BookCon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bookexpo america


Frequent library visits equates to £1,359 pay rise

Going to the library frequently is the same as getting a pay rise of £1,359 a year,... Continue reading at The Bookseller

[ The Bookseller | 2014-04-23 00:00:00 UTC ]
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PIB: Ad Pages Down in Q1

Ad pages are down again, but the MPA insists there's reason to be optimistic about the Q1 PIB numbers it released earlier this week. Travel (9 percent) and beauty (4 percent) were among the top performing major magazine categories, hedging a 4-percent drop overall. The fall is an improvement... Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-18 00:00:00 UTC ]
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In Bars and in Books, American Whiskey Is on the Rise

“I’m for anything that gets you through the night – be it prayer, tranquilizers, or a bottle of Jack Daniel’s,” said the great American singer Frank Sinatra about one of the great American whiskeys. Or so say the ads on Jack Daniel’s new line of whiskey, Sinatra Select. And just as the American... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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B&N Adds Board Member

Barnes & Noble announced Thursday that Scott Cowen, president of Tulane University, has been elected to its board of directors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Say Media Slows Payments to Publishers in Its Ad Network, Blames Advertisers

Say Media told publishers in its ad network that it will begin paying them on a 120-day payment schedule effective Apr. 1, slowing payment from an average of 85 to 90 days.The move is a response to similar slowdowns from marketers and agencies, the company told its publishing partners. Procter... Continue reading at Advertising Age

[ Advertising Age | 2014-03-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #production companies #ripple effects #procter gamble #publishing partners