#big reach

Publishing news tagged with #big reach

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Quartz Said to Near $30 Million in Revenue, Without Clickbait or Standard Ad Units

Many digital media businesses chase readers on the largest scale possible, all the better to attract advertisers that want to spread their messages widely. But big reach comes at a cost -- in quality, in resources -- that isn't always justified by the ad rates online.Unfortunately the niche game... Continue reading at 'Advertising Age'

[ Advertising Age | 2016-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big reach #smaller publishers #global economy #thousand impressions #editorial products

BEA 2014: A High 10 for Trinity

“A small press with a big reach” is how founder and publisher Barbara Ras describes Trinity University Press, the San Antonio, Tex., house that is celebrating its 10th publishing anniversary this year. Continue reading at 'Publishers Weekly'