Hearst turns to first-party data to look for new brand licensing categories

Hearst Magazines said its affiliate e-commerce business is up over 150% compared to January of last year. It's applying these insights to licensing. The post Hearst turns to first-party data to look for new brand licensing categories appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-02-10 05:01:00 UTC ]
News tagged with: #first-party data #hearst magazines #hearst

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Verso, Feminist Press Turn 50

Two of the oldest and most respected radical English-language publishers have managed to be more relevant than ever by staying true to their roots. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-03 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #staying true


Ten Speed to Publish Graphic History of Black Panther Party

Best known for his work on such Black superhero series as Luke Cage, Cyborg and Naomi, comics writer David Walker is teaming with artist Marcus Kwame Anderson to produce 'The Black Panther Party: A Graphic History', which will be published by Ten Speed Press in January 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-29 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #graphic history #luke cage #ten speed


Trump’s GOP: a “post-policy party”

Steve Benen argues that the GOP was sliding into atrophy long before Trump came along. Continue reading at The Washington Post

[ The Washington Post | 2020-06-26 12:00:00 UTC ]
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TikTok Tells Brands Not to ‘Make Ads’ at First-Ever NewFronts

Ahead of TikTok's presentation at the 2020 Digital Content NewFronts, the company released a new umbrella brand called TikTok for Business for its advertiser offerings. TikTok, a newcomer to NewFronts, adapted its vertical-first format for a horizontal presentation. The main message to brands in... Continue reading at AdWeek

[ AdWeek | 2020-06-25 21:01:24 UTC ]
More news stories like this | All news stories tagged with: #digital content #running ads #company released


Booksellers are the gatekeepers for titles by people of colour, says Brandes

Booksellers are now the “gatekeepers” and attempts to get titles by people of colour into their stores are often an “exercise in futility”, Jacaranda Books founder Valerie Brandes has said. Continue reading at The Bookseller

[ The Bookseller | 2020-06-25 01:19:33 UTC ]
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Bonnier Books UK to launch Ollerton as fiction brand

Ex-special forces soldier turned TV star Matthew "Ollie" Ollerton is publishing a debut thriller with Bonnier Books UK. Continue reading at The Bookseller

[ The Bookseller | 2020-06-24 00:04:04 UTC ]
More news stories like this | All news stories tagged with: #bonnier


B2B Publishers Call to End Data Misuse in Online Ad Auctions

A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #bad actors #held accountable #demand-side platform #ad revenue #article pages #ip addresses


Robert Granfeldt Named General Manager of Hearst Texas Panhandle Properties, MRT

Robert Granfeldt has been named general manager of the Midland Reporter-Telegram and Texas Panhandle properties for Hearst Communications. The Panhandle Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-06-16 21:40:30 UTC ]
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Palm Coast Data to Lay Off Staff, Outsource Services and Vacate HQ

Magazine fulfillment services provider Palm Coast Data will lay off up to 150 of its 400 employees, outsource some key operations to competitor CDS Global and leave its Northeast Florida headquarters for a smaller facility in the region by mid-August. The news comes shortly after the conclusion... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-16 15:17:21 UTC ]
More news stories like this | All news stories tagged with: #hearst #magazine publisher #interim basis #previously ceo #york magazine #leadership team


Operations: How the Hearst Media Connecticut Group is Navigating Through the COVID-19 Crisis

Newspapers have endured tremendous change over the past few decades but perhaps no time stands out quite like what we’re Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-06-15 07:00:15 UTC ]
More news stories like this | All news stories tagged with: #hearst #covid-19 crisis


Asurion creates data-science scholarship at historically black university

One of Nashville’s largest privately owned companies is launching an initiative aimed at bringing more diversity into the tech industry.  Asurion has donated $200,000 to create a new data-science scholarship at historically black Fisk University in Nashville, according to a news release.  The... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-06-09 17:16:57 UTC ]
More news stories like this | All news stories tagged with: #privately owned #tech community #computer science #news release #donated $200 #tech industry


Writers of the past turned suffering into literary masterpieces. They might help us understand how to meet the challenges of our day.

Authors have always tried to turn their sorrow and confusion into enduring monuments of beauty among the ruins. Continue reading at The Washington Post

[ The Washington Post | 2020-06-03 13:00:00 UTC ]
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Keys to Amazon’s success: Price wars and big data

Brian Dumaine looks at the tactics and innovations that have powered the company. Continue reading at The Washington Post

[ The Washington Post | 2020-05-29 12:00:00 UTC ]
More news stories like this | All news stories tagged with: #big data


In an age of cancellations and quarantine, people are turning to Twitter for connections — and premium content

Each year around this time, digital publishers and tech platforms announce their content plans for the year ahead. These annual upfront and NewFronts pitches are a bid to partner with agencies and advertisers to reassemble audiences across the ever-changing video landscape. That process will... Continue reading at Digiday

[ Digiday | 2020-05-28 01:23:59 UTC ]
More news stories like this | All news stories tagged with: #digital publishers #premium content #year ahead


Your Week in Virtual Book Parties, May 26 to May 31

Lockdown Lit @ Lunch with Mary South and Erin Somers Tuesday, May 26, 2pm EDT Lockdown Lit @ Lunch, a new weekly salon that spotlights books published during the coronavirus  pandemic, hosts Mary South (You Will Never Be Forgotten) and Erin Somers (Stay Up with Hugo Best) for brief readings and... Continue reading at Literrary Hub

[ Literrary Hub | 2020-05-26 16:02:55 UTC ]
More news stories like this | All news stories tagged with: #coronavirus pandemic #mary south


The Telegraph, Financial Times, Hearst headline Digiday Media Awards Europe finalists

A digital-native brand, a TV trailblazer and an age-old print stalwart broke onto the 2020 shortlist for Digiday Media Awards Europe. The honorees all shared a commitment to embracing new platforms and formats — often with a social-media and video-first mindset. The post The Telegraph, Financial... Continue reading at Digiday

[ Digiday | 2020-05-21 13:49:23 UTC ]
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Letter From a Bookstore Turning Five During a Pandemic

May 2nd, 2020 Happy birthday to us. Little City Books opened May 2nd, 2015, a stunning spring day [click here for an account of that day, on this website]. It was Independent Bookstore Day. It was our city’s annual art and music festival. And it was the Kentucky Derby (I only remember that... Continue reading at Literrary Hub

[ Literrary Hub | 2020-05-12 08:48:42 UTC ]
More news stories like this | All news stories tagged with: #bookstore #independent bookstore #kentucky derby #music festival #annual art


Hearst Devotes Cross-Portfolio Package to Health Workers | News & Notes

Hearst Magazines salutes healthcare heroes... After securing "unprecedented access" for photographer Benedict Evans and his one-person crew, Marion Clemence Grand, to frontline healthcare workers at New York-Presbyterian Hospital on April 9th and 10th, Hearst Magazines kicked off a major print... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-05 17:51:11 UTC ]
More news stories like this | All news stories tagged with: #hearst #magazine publisher #pulitzer prize


It's time to face the data

April 2020 found the publishing industry entering a period of unexpected change as bookshops closed and the focus turned to digital sales. The COVID-19 lockdown has forced writers to re-evaluate the future in this difficult time. As a narrative psychologist and fiction writer, I am interested... Continue reading at The Bookseller

[ The Bookseller | 2020-05-05 04:49:45 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #writing careers #fiction writer #covid-19 lockdown #digital sales #difficult time


A Bookstore Turned “Travel Agency”; Chewy Celebrates Very Good Pets: Friday’s First Things First

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. A Bookstore Shocked Fans and Boosted... Continue reading at AdWeek

[ AdWeek | 2020-05-01 10:45:39 UTC ]
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