Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at 'Media Week'

[ Media Week | 2012-03-29 00:00:00 UTC ]
News tagged with: #digital business

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Hearst's David Carey on How People Are Still Reading Magazines. Really!

Despite what you have read, probably online, print isn't dead insists the magazine exec, speaking at D: Dive Into Media. Hearst's digital subscriptions are also up to 900,000. Continue reading at AllThingsD

[ AllThingsD | 2013-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david carey #print isn #digital subscriptions


Philip K Dick novel heads to TV

Philip K Dick's Hugo Award-winning novel The Man in the High Castle is to be adapted for... Continue reading at The Bookseller

[ The Bookseller | 2013-02-11 00:00:00 UTC ]
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Baker & Taylor appoints Walden as buying director

Baker & Taylor has appointed Sarah Walden to the role of buying director. Walden succeeds... Continue reading at The Bookseller

[ The Bookseller | 2013-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buying director #baker taylor


Nature writers head for East Neuk

Scotland's East Neuk Festival of chamber music (3rd to 7th July) will feature an expanded... Continue reading at The Bookseller

[ The Bookseller | 2013-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #7th july


Beyond Native: Bringing Video Ads In-House

The Verge has started offering advertisers like Ford pre-roll video ads. But in this case, Ford doesn't need its agency, as The Verge produced these Web video spots, using its own technology and editorial staff. Indeed, the tech-centric publication is looking to take native advertising to... Continue reading at AdWeek

[ AdWeek | 2013-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #proving ground #tech staffers


Interview - HuffPo CEO Jimmy Maymann: 'We Don't See Traditional Online Ads as the Future'

In the face of stagnant growth in traditional advertising, digital publishers are looking to sponsored content as an alternative route, something Buzzfeed has been doing well, and The Atlantic has been doing less well recently. It's an approach ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional advertising #digital publishers #sponsored content #alternative route


Bolsover in 'significant' licensing appointment at Penguin

Penguin has appointed Susan Bolsover in the newly created role of head of licensing and consumer... Continue reading at The Bookseller

[ The Bookseller | 2013-01-22 00:00:00 UTC ]
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Advance Buys Digital Ad Agency Pop

Newspaper and magazine publishing company Advance Publications Inc. has acquired Seattle-based digital advertising agency Pop, the companies announced this week. Pop will operate as an independent division of Advance Publications. Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #companies announced #advance publications


Hearst starts publishing iPad magazines days before print editions

Magazine publishers have more directly embraced tablets over more than a year as it became clearer that they were boosting the bottom line. We may be witnessing a watershed moment today, however. Hearst has started publishing issues for 22 of its magazines in the iOS Newsstand days before their... Continue reading at Engadget

[ Engadget | 2013-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #print editions #bottom line #early lead #app store #early access #movie studios


Macmillan Children’s Books appoints Gosling

Macmillan Children's Books has made further changes to its publishing team, appointing... Continue reading at The Bookseller

[ The Bookseller | 2013-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children #publishing team


Why Native Ads Are Bad News for Some Agencies

When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS entrusted Fast Company to create custom infographics that ran on the business brand’s site. In both cases, it... Continue reading at AdWeek

[ AdWeek | 2013-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #zenith media #content creation #due respect #signs point #online survey


France Rejects Plan to Block Online Ads

The Internet service provider Free restored the ads after meetings with French online publishing and advertising groups, which had complained about a loss of revenue. Continue reading at The New York Times

[ The New York Times | 2013-01-07 00:00:00 UTC ]
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De Courcy joins Head of Zeus

Head of Zeus has announced the appointment of Rosie de Courcy as senior editor. De Courcy will... Continue reading at The Bookseller

[ The Bookseller | 2012-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior editor


Blake Friedmann expands, appoints Brice

Blake Friedmann is entering "a phase of expansion", creating the new role of foreign... Continue reading at The Bookseller

[ The Bookseller | 2012-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blake friedmann


Hearst Puts a Toe Back in Trade Publishing

Ever since Hearst Corp. sold William Morrow to News Corp. in 1999, its book publishing activities have focused on partnering with different houses to publish books based on content from its magazines. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade publishing #hearst corp


Thomson named as News Corp publishing head

Robert Thomson has been named as the head of the separated publishing business soon to be formed... Continue reading at The Bookseller

[ The Bookseller | 2012-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robert thomson


Casual Vacancy heads to TV screens

J K Rowling's The Casual Vacancy (Little, Brown) is to be adapted into a television series... Continue reading at The Bookseller

[ The Bookseller | 2012-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv screens #casual vacancy #television series


Nosy Crow to publish book of John Lewis Snowman ad

Children's publisher Nosy Crow has partnered with John Lewis to create a picture book of the... Continue reading at The Bookseller

[ The Bookseller | 2012-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nosy crow #publish book #john lewis #picture book


DCMS appoints Yinnon Ezra as libraries advisor

The Department for Culture, Media and Sport has appointed Yinnon Ezra MBE as a part-time advisor... Continue reading at The Bookseller

[ The Bookseller | 2012-11-20 00:00:00 UTC ]
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Hearst Advertising Worldwide hires Victoria Jacob-Luck

Victoria Jacob-Luck has joined Hearst Magazines UK as advertising director for its international sales offering, Hearst Advertising Worldwide UK. Continue reading at Media Week

[ Media Week | 2012-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising director