Hanley Wood Launches BrandGen Audience Extension Program

The real estate and construction industry publisher aims to provide advertisers with audiences both in and outside its network of websites. The post Hanley Wood Launches BrandGen Audience Extension Program appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-08-26 00:00:00 UTC ]
News tagged with: #real estate #provide advertisers

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Coffee House Press Uses $100K Grant to Build Up Writers Residency Program

Coffee House Press in Minneapolis has just received a $100,000 grant from the Bush Foundation. The press said it intend to use much of the grant money its In the Stacks residency program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grant money


The Author School to launch during LBF

Writer Abiola Bello and publicist Helen Lewis will launch The Author School, a “creative and innovative new community for aspiring, self-published and published authors”, during London Book Fair. The school will involve classes, workshops, one-to-one tutorials and online courses, with the first... Continue reading at The Bookseller

[ The Bookseller | 2015-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published authors #online courses #6th june


Guitar World Launches Lessons App, Boosting Mobile Video Strategy

By Ellen Harvey I t's difficult to discuss the future of the publishing business without at some point mentioning the words "mobile" and "video." Mobile devices have become the medium of choice for consuming... Continue reading at Publishing Executive

[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile devices #ellen harvey #publishing business #consuming content


PlayStation's original programming future depends on 'Powers'

Powers is the first series to come from Sony PlayStation's original programming push, a partnership with Sony Pictures Entertainment, and it's not rated "E" for everyone. With comic books as its source material, the racy superhero cop drama from crea... Continue reading at Engadget

[ Engadget | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic books #source material


ALLi to launch bookshop campaign during LBF

The Alliance of Independent Authors (ALLi) is to launch a new campaign aimed at bookshops during the London Book Fair. Called Authors for Bookstores, the campaign will launch at the Indie Author Fringe Festival, which will be held on 17th April at Foyles’ Charing Cross Road flagship. ALLi... Continue reading at The Bookseller

[ The Bookseller | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #campaign aimed #indie authors


New 'faster' copyright portal launches

The Publishers Association has launched a new bespoke Copyright Infringement Portal which will ensure publishers “are better able to protect their works in the face of a huge amount of content being made available illegally on websites”.  The new service, which replaces the previous portal that... Continue reading at The Bookseller

[ The Bookseller | 2015-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association #huge amount


Loose Women to launch TV Book Club

ITV daytime chat show Loose Women is today (March 24th) launching a new book club, with Paula Hawkins’ The Girl on the Train (Doubleday) picked as the first title. The book club, called Loose Books, will see a different Loose Women panellist pick a book to read each month, which will be... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book club #loose women #paula hawkins #viewers invited


Facebook wants its audience data to replace the cookie

On Wednesday afternoon, Facebook announced its video advertising platform LiveRail will enable publishers to use anonymized Facebook user data to target ads on their sites and mobile apps. It will provide assurance that media buyers are indeed buying the audience segments they want to reach,... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #audience segments #attractive proposition #brands alike #media executives #digital ecosystem


Augsburg Fortress to Launch Kids' Imprint

The publishing arm of the Evangelical Lutheran Church of America is launching a children's imprint for the general trade. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #augsburg fortress #publishing arm #general trade


Jamie Oliver and Time Out to launch Food Tube magazine

They agree deal to turn an online brand into print format for LondonersJamie Oliver and Time Out have gone into partnership to launch a print version of the chef’s online Food Tube brand.The first issue of the monthly “mini magazine” will be published on 28 April and will be distributed, at... Continue reading at The Guardian

[ The Guardian | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie oliver #online brand #print format #print version


One Book Launch...Nine Venues

New York indie press McPherson & Company is organizing nine concurrent author readings throughout the country, on May 23, to promote its forthcoming Father's Day-themed essay collection, 'Every Father’s Daughter.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book launch


Scholastic to Launch New Interactive Line at Bologna

Scholastic has partnered with the UK's Make Believe Ideas to develop a new line of interactive children's books for ages 0-5, debuting at Bologna next week. The post Scholastic to Launch New Interactive Line at Bologna appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post scholastic #bologna appeared #interactive children


PRH to launch Penguin-branded consumer site

Penguin Random House UK is to launch a multi-million pound Penguin-branded consumer website in the second half of this year, but chief executive Tom Weldon reiterated the company's view that it had no plans to become a retailer, claiming that it would be "quicker for PRH to burn the money". Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
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PRH launches The Scheme to attract new recruits

Penguin Random House UK has launched a programme to attract the “marketers of tomorrow”, with the company using Tumblr to find its new recruits. The Scheme is an entry level programme designed to find people who may not have previously considered a career in publishing, and will look at... Continue reading at The Bookseller

[ The Bookseller | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #find people #prh launches #previously considered


Famous Monsters To Launch Comic Book Line

Veteran comics creators including Paul Tobi and Steve Niles are on board for the debut of the new American Gothic Press line of comics this summer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-17 00:00:00 UTC ]
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Politico to launch in Europe in April with more than 40 journalists

Joint venture between US site and Axel Springer will also publish 30,000-copy print edition in Brussels, London, Paris and BerlinThe European arm of Politico will go live online on 21 April with more than 40 journalists spread across the continent as the US media outlet aims to fulfil its... Continue reading at The Guardian

[ The Guardian | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joint venture #axel springer #live online


Faber launches new membership programme

Faber has a launched a new membership programme, which will offer special collector's editions of some of the publisher's titles. The new programme, Faber Members, will offer both a free and a premium tier costing £500 a year, with each giving members a different range of features. Continue reading at The Bookseller

[ The Bookseller | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #membership programme


Tapping Into the Minecraft Audience to Market Books

Hybrid German author Karl Olsberg describes how he leveraged the huge audience of Minecraft fans to sell a series of novels based on the game. […] The post Tapping Into the Minecraft Audience to Market Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market books #huge audience #novels based


Thrillist Media Group Is the Latest Media Company to Launch an In-House Agency

Want to get through to the hard-to-reach millennial male? Thrillist Media Group thinks it knows the formula. The digital publisher announced the creation of The CoLab, its own in-house agency that will work with brands to create native activations and content. "We wanted to have one cohesive... Continue reading at AdWeek

[ AdWeek | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #page views


How Tech Media Covered the Apple Watch Launch

What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publ ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple watch #appropriately dubbed