#online brand

Publishing news tagged with #online brand


Jamie Oliver and Time Out to launch Food Tube magazine

They agree deal to turn an online brand into print format for LondonersJamie Oliver and Time Out have gone into partnership to launch a print version of the chef’s online Food Tube brand.The first issue of the monthly “mini magazine” will be published on 28 April and will be distributed, at... Continue reading at 'The Guardian'

[ The Guardian | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie oliver #online brand #print format #print version


Netflix Looking To Pursue More Native Advertising

Online audiences are oohing and ahhing over Netflix's New York Times branded content on women inmates, tied to the hit series Orange Is the New Black.  While this is one of the first pieces created out of the Grey Lady's T Brand Studio, Netflix isn't new to the native advertising. And a source... Continue reading at 'AdWeek'

[ AdWeek | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online brand #vice president #branded content


Clicks and Pageviews Are Just the Tip of the Iceberg

Online and across various digital products, publishers have long touted their audience volume as the primary success metric—CPM rates are based on these numbers, after all. But engagement and performance metrics are also valued, especially via social media, which can greatly increase engagement... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online brand #digital products #performance metrics