Google to sweeten publisher deals as tech woos media

Google is offering publishers more generous terms as part of a new subscriber tool, currying favor with the news industry at a time when Facebook is sending mixed signals to newspapers and magazines.Publishers will keep 85 percent to 95 percent of revenue when readers first buy subscriptions via Google, up from 70 percent previously, according to people with knowledge of the matter.Publishers' feelings toward Silicon Valley are starting to shift as some technology companies are showing they want to compete for content. Last week, Apple offered an olive branch to the media industry by buying Texture, a digital service that lets users subscribe to more than 200 magazines for $9.99 a month. Apple and Google are trying to seize on a moment when Facebook's ties with news outlets have soured. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-03-21 00:00:00 UTC ]
News tagged with: #news industry #silicon valley #technology companies #olive branch #media industry #digital service #news outlets

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Google expands AMP, as it presents a friendly face to publishers

Google, long feared by publishers, is now cozying up to them -- at least in comparison to Facebook. The search giant acknowledged it needs to do more to help publishers monetize their fast-loading mobile pages, so it's expanding Accelerated Mobile Pages, its open-source effort to speed up the... Continue reading at Digiday

[ Digiday | 2016-11-15 00:00:00 UTC ]
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Google Is Introducing Native Video Ads for Mobile Publishers

If Google's research is correct, more than half of all smartphone users give up trying to load mobile websites if it takes longer than three seconds. Because of that, Google is moving forward with several beta offerings to help publishers and advertisers make their mobile formats more... Continue reading at AdWeek

[ AdWeek | 2016-11-15 00:00:00 UTC ]
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Former ABA president Vlahos gets UK publishing deal

Len Vlahos, a former president of the American Booksellers Association (ABA), has a UK publishing deal for his next children’s book, Life in a Fishbowl. Continue reading at The Bookseller

[ The Bookseller | 2016-11-10 00:00:00 UTC ]
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New York Media Loses Its Publisher | People on the Move — 11.9.16

TIME stocks up on staff, TEN expands its automotive events team, and more... The post New York Media Loses Its Publisher | People on the Move — 11.9.16 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-10 00:00:00 UTC ]
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How free city magazine publisher Shortlist Media is expanding into video

When news hit in May that a woman was sent home for wearing flat shoes, Shortlist Media scored a point for equality and filmed blokes going to work in heels. The result was a 23 million views across social media. The publisher's free magazines, Stylist and Shortlist, have a circulation of... Continue reading at Digiday

[ Digiday | 2016-11-03 00:00:00 UTC ]
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Vox Media Strikes Deal to Promote StubHub With Content, Integrations and Ads

Digital publisher Vox Media and eBay-owned StubHub have entered into a multi-year custom content partnership that will result in integrations and advertising across Vox's eight media brands, the companies announced Wednesday.Most prominently, team pages on the Vox sports network SB Nation will... Continue reading at Advertising Age

[ Advertising Age | 2016-11-02 00:00:00 UTC ]
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Publishers are pleasantly surprised by Google AMP traffic

If some publishers are cooling on Facebook Instant Articles, they're bullish on Google AMP, the search engine’s answer to Instant Articles. Eight months in, AMP now represents 10 to 15 percent of publisher search traffic, which could help publishers wean themselves off volatile social traffic.... Continue reading at Digiday

[ Digiday | 2016-10-14 00:00:00 UTC ]
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Digital Publishers Come Together as Group Nine Media, Backed by $100 Million From Discovery

The digital media industry is facing an extremely competitive revenue landscape. In times like this, it's sometimes better to link arms with other, similar, companies, backed by an even bigger, more profitable company.Discovery Communications on Thursday announced a $100 million minority... Continue reading at Advertising Age

[ Advertising Age | 2016-10-13 00:00:00 UTC ]
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Egmont strikes publishing deal with Marvel

John Packard, publishing director of brands and licensing at Egmont, has struck a deal with The Walt Disney Company UK for Marvel author-led fiction. Continue reading at The Bookseller

[ The Bookseller | 2016-10-13 00:00:00 UTC ]
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IglooBooks signs publishing deal with Aardman

Bonnier Publishing division IglooBooks has signed a publishing deal with Aardman for the Shaun the Sheep brand, as well as the new feature film Early Man. Continue reading at The Bookseller

[ The Bookseller | 2016-10-12 00:00:00 UTC ]
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Amazon Publishing signs major Catherine Cookson deal

Amazon Publishing has acquired two new and unseen titles by the late novelist Catherine Cookson, including a memoir. Continue reading at The Bookseller

[ The Bookseller | 2016-10-07 00:00:00 UTC ]
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Hachette Children's strikes publishing deal with child YouTuber Tiana

Hachette Children’s Group is publishing a new book in the Rainbow Magic series inspired by the Toys AndMe YouTube channel, presented by child YouTuber Tiana.  Continue reading at The Bookseller

[ The Bookseller | 2016-09-22 00:00:00 UTC ]
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International Ed-Tech, Publishing, and Investment: An Emerging Accelerator

With investments from China's Qtone and Oxford University Press, ed-tech accelerator Emerge Education is engaging with 'the old school together with the new school.' The post International Ed-Tech, Publishing, and Investment: An Emerging Accelerator appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-12 00:00:00 UTC ]
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At Industry Conference, Publishers Vent About Power of Social Media Companies

The angst was palpable at Digital Media Strategies 2016, an annual industry conference held on Wednesday and Thursday at a hotel in Times Square.While there are myriad challenges facing the media companies of today, combatting the power and market share of the social media giants -- often called... Continue reading at Advertising Age

[ Advertising Age | 2016-09-09 00:00:00 UTC ]
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Confessions of an ad tech veteran: ‘Publishers need to audit their exchanges’

Header bidding as become a hot topic in publishing as a means of driving better programmatic ad yields, and even Facebook wants in on the action. But in our latest Confession, an ad tech veteran tells us how the race to adopt header bidding is a classic example of why ad tech tax isn't being... Continue reading at Digiday

[ Digiday | 2016-09-08 00:00:00 UTC ]
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‘It’s a Faustian agreement’: Bloomberg Media talks about the dilemma of platform publishing

Publishers around the world are trying to figure out how to benefit from social platforms and apps. In June, publishers from all over the world gathered at the Digiday Publishing Summit in Japan to discuss how they are growing internationally at scale. Here's a roundup of highlights from the... Continue reading at Digiday

[ Digiday | 2016-09-01 00:00:00 UTC ]
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German Publishers’ Petition Protests Media Constraints in Turkey

Germany's publishing leadership's petition for #FreeWordsTurkey calls for protection of free expression after the coup attempt of July. The post German Publishers’ Petition Protests Media Constraints in Turkey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-31 00:00:00 UTC ]
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WeHo ad tech company begins $100-million buying spree to launch an online publishing arm

West Hollywood firm Engage:BDR Inc. uses its technology to place ads in front of half a billion people each month. But none of those ads appear on websites it owns. Though that's common for ad technology companies, Engage Chief Executive Ted Dhanik no longer sees that as a viable strategy. On... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-08-30 00:00:00 UTC ]
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EU proposals could see news publishers paid by Google and Facebook

Measures are part of a series of planned European commission changes designed to strengthen rights of creators and publishersNews publishers would have stronger rights to demand payment from digital giants such as Google and Facebook in exchange for using their content, under proposed European... Continue reading at The Guardian

[ The Guardian | 2016-08-26 00:00:00 UTC ]
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Global Publishing Leaders 2016: Olma Media Group

Olma Media Group is one of the most rapidly expanding publishing houses in Russia. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
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