Focus on the customer to grow audiences, Shurin urges

Jared Shurin, author, editor and head of strategy at M&C Saatchi World Services, has urged publishers and booksellers to focus on customer insight to grow and retain their audiences.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-11-17 09:46:18 UTC ]
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Print book market grows for third year running

The print book market has posted growth in value for the third year running, with 2017 inching up 0.09% on 2016. Continue reading at The Bookseller

[ The Bookseller | 2018-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year running


Focused on the Road Ahead, Here’s Where Publishers Will Be Investing in 2018

Nine publishers and industry partners tell us how they plan to get the job done. The post Focused on the Road Ahead, Here’s Where Publishers Will Be Investing in 2018 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-03 00:00:00 UTC ]
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US Representative calls for civics-focused social networks

In an article published today in TechCrunch, US Representative Rick Crawford called for a change in how elected officials engage with their constituents on social networks. He compared current options like Facebook and Twitter to a constituent trying... Continue reading at Engadget

[ Engadget | 2017-12-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social networks


Google reclaims title of top traffic referrer, and search-focused publishers are enjoying the moment

Publishers seized on the opportunity to talk about a growing misalignment with Facebook, which had been the top source of referral traffic for publishers since 2015. The post Google reclaims title of top traffic referrer, and search-focused publishers are enjoying the moment appeared first on... Continue reading at Digiday

[ Digiday | 2017-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #referral traffic


World Book Night titles focus on mental health

Penguin Random House and Hachette titles dominate the World Book Night 2018 list, which this year has a spotlight on mental health. Continue reading at The Bookseller

[ The Bookseller | 2017-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mental health


BookCon Looks to Broaden Audience

Since its inception in 2014, BookCon has mainly drawn women in the 18 to 30-year-old age bracket, but organizer ReedPop is adding more programming for the 2018 event to attract readers interested in literary fiction, mystery/thriller, sci fi/fantasy and romance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #organizer reedpop #literary fiction


US children's market still growing, Global Kids Connect conference hears

“Economic markers are positive,” proclaimed NPD-BookScan's Kristen McLean in the opening presentation at the Bologna Book Fair/Publishers Weekly Global Kids Connect conference in New York.  Continue reading at The Bookseller

[ The Bookseller | 2017-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kristen mclean


Rankin and McDermid urge halt to Scottish arts cuts

Leading Scottish writers including Ian Rankin, Val McDermid and Denise Mina have called on the Scottish government to halt potentially "devastating" cuts to arts and literature for "the good of everyone in Scotland". Continue reading at The Bookseller

[ The Bookseller | 2017-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #val mcdermid #denise mina #scottish government


'Reach out to ignored readers', FutureBook panel urges

Publishers can't afford to be complacent if they are to help authors get more of their books into the hands of readers, agreed a panel of industry voices on how to navigate a "distracted world".  Continue reading at The Bookseller

[ The Bookseller | 2017-12-02 00:00:00 UTC ]
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SoA urges authors to protest Scottish culture cuts

The Society of Authors is urging its members to protest the proposed cuts to Scottish culture funding. Continue reading at The Bookseller

[ The Bookseller | 2017-12-01 00:00:00 UTC ]
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D.C. Metro Spotlight: BookTV Keeps Its Focus on Authors

For 48 hours each weekend, C-SPAN’s BookTV gives readers nonstop access to authors appearing in public across the country. It's ramping up regional coverage too. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors appearing #metro spotlight


Growing a book tree

Author Anna Day shares her experience of writing a book based on someone else's idea. Continue reading at The Bookseller

[ The Bookseller | 2017-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book based


In Its Fifth Year, Shanghai Children’s Book Fair Continues to Grow

Widely acknowledged as the biggest event dedicated to children’s content in Asia, the China Shanghai International Children’s Book Fair (CCBF) has successfully wrapped up its fifth outing, which ran from November 17-19. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children #widely acknowledged


BrandPost: Technology that Helps Meet Financial Customers Needs

Today, the financial services industry is expected to provide anytime, anywhere customer service to help meet its clients’ needs.Contact center agents are on the front lines and expected to deliver a seamless experience across every channel, every time. Advanced technology is changing the way... Continue reading at PC World

[ PC World | 2017-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #customer service #front lines #improving collaboration #financial institutions


The 10 Fastest-Growing Topics on LinkedIn

LinkedIn is slowly creeping up as a hot social platform known for more than just career-building. It's increasingly a place where marketers can connect with executives and publishers can reach new audiences. For example, in September, Bloomberg claimed it had doubled its LinkedIn followers this... Continue reading at AdWeek

[ AdWeek | 2017-11-11 00:00:00 UTC ]
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Guadalajara International Book Fair To Focus on Children’s Books, Guest of Honor Madrid

At the Guadalajara Book Fair, the professional program focuses on children's books and the rights center looks strong with 130 tables booked. The post Guadalajara International Book Fair To Focus on Children’s Books, Guest of Honor Madrid appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rights center


Customer needs must drive change in academic publishing, says Napack

Putting customer needs at the heart of your thinking, and letting that drive the change, and pace of change, in your business is the number one lesson for an academic publisher as it navigates the digital transition, according to Brian A Napack, the newly appointed president and c.e.o. of John... Continue reading at The Bookseller

[ The Bookseller | 2017-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic publishing #academic publisher #digital transition #john wiley


HBR Grows Paid Circ 10 Percent | By The Numbers

[Infographic] Surprising stats from around the magazine industry. The post HBR Grows Paid Circ 10 Percent | By The Numbers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #numbers appeared #magazine industry


Facebook's new media guidelines are focused on stopping fake news

Facebook came under fire after it admitted that it published 3,000 Russian-linked advertisements designed to influence the US Presidential Election. Those ads pointed to Pages that trafficked in fake news, which has been one of the social network's b... Continue reading at Engadget

[ Engadget | 2017-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential election #fake news


Open Data use growing among researchers, finds Figshare

A survey conducted by Digital Science's data management company Figshare has found "strong signals that open data is becoming more embedded" with researchers. Continue reading at The Bookseller

[ The Bookseller | 2017-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #survey conducted #digital science