Focus on the customer to grow audiences, Shurin urges

Jared Shurin, author, editor and head of strategy at M&C Saatchi World Services, has urged publishers and booksellers to focus on customer insight to grow and retain their audiences.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-11-17 09:46:18 UTC ]
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'Defend and nuture' UK publishing, Wise urges policymakers

Curtis Brown agent Gordon Wise, former president of the Association of Authors' Agents, has urged parliamentarians to defend the achievements of UK publishers.  Continue reading at The Bookseller

[ The Bookseller | 2018-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishing #uk publishers


Rise of Secularism Attracts Publishers to Growing Market

As fewer Americans identify as religious or spiritual, more books champion secular views while other more Christian authors battle back by asserting Biblical truth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing market


Meredith’s Focus on Magazines for Women Will Likely Mean Selling SI and Time

The 2018 Sports Illustrated Swimsuit Issue is out today, with 2017 SI Rookie Danielle Herrington gracing this year's cover. Former SI cover model Tyra Banks first shared the news with Herrington in a video posted to SI.com this morning. This year's Swimsuit Issue is unique in that the first... Continue reading at AdWeek

[ AdWeek | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meredith corp #officially closed


Industry Notes: Angoulême Focus on Arab Comics; Scholastic’s New Nonfiction Imprint

In France, a new exhibition on Arab comics launches at the Angoulême Comics Festival. And in the States, Scholastic's new nonfiction imprint will tackle history and social issues for children. The post Industry Notes: Angoulême Focus on Arab Comics; Scholastic’s New Nonfiction Imprint appeared... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nonfiction imprint #social issues


Publishers urge Man Booker Prize to rescind rule change

Publishers have signed a letter urging the Man Booker Prize organisers to reverse their decision to allow US authors to enter, citing concerns it is creating a "homogenised literary future". Continue reading at The Bookseller

[ The Bookseller | 2018-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #letter urging


Why Publishers Are Winning With Custom Content Studios

A behind-the-scenes look at how three publishers are succeeding with new products and a new strategy. The post Why Publishers Are Winning With Custom Content Studios appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-01 00:00:00 UTC ]
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Facebook news feed changes shift publisher audience development priorities

Now that Facebook is all but turning off publishers’ reach in the news feed, audience engagement pros feel vindication but also face new pressures. The post Facebook news feed changes shift publisher audience development priorities appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-27 00:00:00 UTC ]
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WI13: Junot Diaz Urges Booksellers to Walk the Talk on Diversity

During his Winter Institute 13 keynote address, author Junot Diaz delivered a blistering political statement urging the publishing industry to "stop talking about diversity and start decolonizing our shelves." Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #stop talking


Kremer urges book trade to 'rout out sexual harassment'

The vice president of the Association of Authors Agents, Lizzy Kremer, has said it is important for the trade to draw up industry guidelines on behaviour following the Harvey Weinstein sexual harassment scandal. Continue reading at The Bookseller

[ The Bookseller | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sexual harassment #vice president #authors agents #lizzy kremer


A Publishing Experiment Survives and Grows at OR Books

Founded in 2009, OR was designed to be a new kind of publisher with a new kind of business model. Almost a decade later, that's still mostly true. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business model


Nonfiction Categories Continued to Grow in 2017

Print units in juvenile nonfiction were nearly 8% higher in 2017 than in 2016, while adult nonfiction units saw a 3% increase. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print units #8% higher #3% increase


Pope Francis focuses the faith on mercy, scholar finds

Jesuit scholar and moral theologian Thomas Massaro's book, "Mercy in Action," details the pontiff's urgent call for social change. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scholar finds #urgent call #social change


Facebook will focus on friends over publishers in the News Feed

Facebook just announced that it will make sweeping changes to the News Feed, the primary place where users find content on the social network. Over the next few months, users will see "more from your friends, family and groups" and " less public cont... Continue reading at Engadget

[ Engadget | 2018-01-12 00:00:00 UTC ]
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Rights Focus: Macmillan’s ‘Fire and Fury’ Has 20 Foreign Deals Already, More in Negotiation

In London, Foyles' flagship store in Charing Cross triumphantly tweets its hardcovers of 'Fire and Fury'–'some book about some guy now in our window'–and Andrew Wylie's offices in New York City fill us in on international sales already in place. The post Rights Focus: Macmillan’s ‘Fire and Fury’... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #flagship store #andrew wylie #international sales


A Literary Center Grows in Orange, California

The Open Book in Minneapolis has become an inspiration for similar projects around the country, including Levin Staniec's 1888 Center in Orange, Calif., which finally secured a storefront last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open book #similar projects #finally secured


Audio, AI and audiences key for 2018

Book industry leaders are divided in terms of their outlook for 2018, with some optimistic about growth and others more cautious about the delicate state of high street retailing and the impact of continued political instability. Continue reading at The Bookseller

[ The Bookseller | 2018-01-08 00:00:00 UTC ]
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How Facebook Ads Are Helping These 2 Retailers Reach New Audiences

It's no secret that Facebook is a great way for retailers to target and reach audiences. In a blog post published today, Facebook details just how well holiday campaign ads worked for retailers. Overall, Facebook saw online mobile conversions increase 64 percent across its ad partners on Cyber... Continue reading at AdWeek

[ AdWeek | 2018-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook ads #facebook details #reach audiences #ad partners #cyber monday


With billions at stake, Supreme Court urged to revisit ruling shielding internet purchases from sales tax

The last time the Supreme Court took a hard look at how to impose sales taxes on home shopping, it was the era of mail-order catalogs — “before Amazon was even selling books out of Jeff Bezos’ garage,” lawyers recently told the justices. In 1992, the high court upheld a constitutional rule that... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #supreme court #selling books #jeff bezos


Facebook will ‘completely deprioritize publishers’: Confessions of a publisher audience development head

An audience development head said Facebook reps advised the publisher to rely less on Facebook than it has in the past. The post Facebook will ‘completely deprioritize publishers’: Confessions of a publisher audience development head appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


One Analyst’s 2018 Look-Ahead: Russian Digital Content Set to Grow

In the estimation of LitRes chief Sergey Anuriev, ebooks could double as a factor in Russia's market within two years and audiobooks are showing new strength as well. The prime challenge: piracy. The post One Analyst’s 2018 Look-Ahead: Russian Digital Content Set to Grow appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-04 00:00:00 UTC ]
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