Jared Shurin, author, editor and head of strategy at M&C Saatchi World Services, has urged publishers and booksellers to focus on customer insight to grow and retain their audiences. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-11-17 09:46:18 UTC ]
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In an effort to attract a more diverse roster of writers, Polis Books founder Jason Pinter is launching Agora Books, a diversity-focused imprint specializing in crime and mystery fiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-03 00:00:00 UTC ]
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Hachette chief executive David Shelley has called for greater strides in inclusion and diversity in his Futurebook keynote. Continue reading at The Bookseller
[ The Bookseller | 2018-12-01 00:00:00 UTC ]
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Quercus is publishing the hit legal memoir of barrister William Clegg QC, who has acted as counsel in high profile murder trials including the acquittal of Colin Stagg during the Wimbledon Common Murder case and the shooting of Jill Dando. Continue reading at The Bookseller
[ The Bookseller | 2018-12-01 00:00:00 UTC ]
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Google is giving you one more reason to love libraries. As everyone knows, libraries are cool. They are open to all (even ghosts, according to Ghostbusters), and can beat any Black Friday sale by offering free books on every subject every day (see the Instagram below). And way before WeWork was... Continue reading at Fast Company
[ Fast Company | 2018-11-29 00:00:00 UTC ]
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With sales of children's books in China up 14% in the first nine months of 2018, attendees at this year's fair see more opportunities for deal-making. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
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As the Sharjah International Book Fair opened this month in the United Arab Emirates, London Book Fair and Indonesia's cultural program team met to plan for March's Market Focus program at Olympia London. The post One Book Fair to Another: At Sharjah, London Book Fair Plans Market Focus... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-09 00:00:00 UTC ]
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PW talks with Rina Ayuyang, an artist and the publisher of Yam Books, about her new graphic memoir, 'Blame This on the Boogie,' a look back at her love of musicals, disco and growing in an immigrant Filipino family in the 1970s. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-06 00:00:00 UTC ]
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The 37th Sharjah International Book Fair brought nearly 380 publishers and agents to UNESCO's Cultural Capital of the Arab World for a rights-oriented pre-fair publishing conference as issues plaguing freedom to publish worldwide hung over panel discussions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-31 00:00:00 UTC ]
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Andrew Degenholtz, president at eMagazines, initially had reservations about entering the digital magazine space. As the founder and president of a magazine marketing agency, Degenholtz tells Folio: that he saw significant challenges with the user experience in mobile, as well as hurdles in... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-19 00:00:00 UTC ]
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[caption id="attachment_139031" align="alignright" width="450"] Credit: Andrew Noel for Teen Vogue[/caption] Last year, Teen Vogue launched its first two-day Teen Vogue Summit in December. Its success led to the brand renewing and expanding the program into two events for 2018—the first in June... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-18 00:00:00 UTC ]
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New York Comic Con's audience is "rabid," and not just in the zombie comic book kind of way. That's according to Lance Fensterman, global president of event producer ReedPop, which was behind New York Comic Con this month."They're kind of bleeding-edge around technology, they're huge consumers... Continue reading at Advertising Age
[ Advertising Age | 2018-10-18 00:00:00 UTC ]
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The Federation of European Publishers is calling on trade figures across the continent to lobby Members of the European Parliament to combat the "fake mobilisation" of tech giants and "copyleft" activists. Continue reading at The Bookseller
[ The Bookseller | 2018-10-11 00:00:00 UTC ]
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The Society of Authors has welcomed a proposed increase in the rate of Public Lending Right (PLR) payments, but has voiced its dissatisfaction that the number of loans has continued to decline, exacerbated by cuts in library services and the exclusion of volunteer-run libraries from the scheme. Continue reading at The Bookseller
[ The Bookseller | 2018-10-09 00:00:00 UTC ]
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Former Igloo Books publisher Mike Phipps has joined Sweet Cherry, an independent publisher based in Leicester. Continue reading at The Bookseller
[ The Bookseller | 2018-10-05 00:00:00 UTC ]
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With over two decades of experience in working with audience engagement across marketing, publishing, and events, Tricia Syed, VP of digital marketing, campaign marketing strategy and execution, has learned how to find the right formula for Informa Engage's brands to generate engagement and... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-02 00:00:00 UTC ]
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Association magazines are a common benefit to members and have developed a longstanding, healthy area for publishing. But like much of the print publishing industry, such magazines are beginning to diversify the means for generating revenue. “I think where associations have a struggle is with... Continue reading at Folio Magazine
[ Folio Magazine | 2018-09-27 00:00:00 UTC ]
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One of the core promises of digital media and advertising has always been its measurability. The post How publishers inflate audience numbers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-26 00:00:00 UTC ]
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Attendance at the 2018 American Christian Fiction Writers conference was up from last year, with the emphasis remaining on encouragement for both aspiring and established authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-26 00:00:00 UTC ]
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Taking direction from its board members, the AAP has reset its focus on copyright and advocacy for the value of book publishing in modern society. The post The ‘New’ Association of American Publishers to Focus on Advocacy, Copyright appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-09-25 00:00:00 UTC ]
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According to eMarketer, audience data is still underleveraged by publishers, with few having created new or meaningful revenue lines from it. This needs to change. Audience data is the key to helping publishers compete with the Facebook and Google duopoly for ad dollars, while fending off... Continue reading at AdWeek
[ AdWeek | 2018-09-20 00:00:00 UTC ]
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