Focus on the customer to grow audiences, Shurin urges

Jared Shurin, author, editor and head of strategy at M&C Saatchi World Services, has urged publishers and booksellers to focus on customer insight to grow and retain their audiences.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-11-17 09:46:18 UTC ]
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INDONESIA FOCUS: Islands of Imagination: An Indonesian Cultural Late

One month before Indonesia appears as Market Focus Country at The London Book Fair (LBF) 2019, the National Organising Committee of Indonesia are hosting a cultural late at Asia House on Friday 15th February. The event will offer visitors a chance to experience a cultural journey across the... Continue reading at British Council global

[ British Council global | 2019-02-05 14:29:19 UTC ]
More news stories like this | News stories tagged with: #london book fair


Melbourne University Publishing CEO quits over 'narrow' new focus

Louise Adler and four board members resign as university decides to change directionMelbourne University Publishing’s CEO and members of its board of directors have resigned in protest against the university’s proposed new strategy for the publishing house that, according to one former board... Continue reading at The Guardian

[ The Guardian | 2019-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editorial independence #journalism school #big news #@louiseadler #@unimelb student


How publishers use influencers to grow commerce businesses

Publishers including Complex and Rooster Teeth are using influencers to attract audiences that can leverage infrastructure publishers have already built. The post How publishers use influencers to grow commerce businesses appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rooster teeth #attract audiences


Jill Abramson says Howard Kurtz trying to 'Foxify my book' by focusing on passage critical of New York Times

Jill Abramson, the former executive editor of the New York Times, says that a Fox News report claiming that she views her former employer as biased against President Trump took words from her forthcoming book out of context. The Fox News article, written by Howard Kurtz and headlined "Former NY... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jill abramson #president trump


Authors Newman and Coe urge readers to turn to high street after stock delays at 'Scrooge' Amazon

Authors Cathy Newman and Jonathan Coe have urged customers to take their business to the high street this Christmas season after suffering stock shortages of their titles on Amazon.co.uk. Continue reading at The Bookseller

[ The Bookseller | 2018-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high street #jonathan coe #christmas season


Facebook Audience Network Joined Google’s Open Bidding Program

Publishers using mobile ad network Facebook Audience Network now have another bidding option: the Open Bidding program from Google. The social network wrote in a blog post announcing the move, "Publishers are increasingly using unified auctions to maximize their advertising revenue. Bidding, as... Continue reading at AdWeek

[ AdWeek | 2018-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising revenue


'Prepare for Brexit despite uncertainties', urges PA

The Publishers Association has advised businesses take “practical steps” to prepare for Brexit as best they can despite the “frustrating and challenging” political uncertainty, while the Society of Authors has warned it has “significant concerns” should a no-deal Brexit come to pass ahead of a... Continue reading at The Bookseller

[ The Bookseller | 2018-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #no-deal brexit #publishers association


Croatia’s Pula Book Fair 2018: Focusing on Freedom

Just short of its 25th anniversary, Pula’s book fair in Croatia will draw some 50,000 people and 200 publishers to its program of debate and open discussion. By Olivia Snaije | @OliviaSnaije ‘We Wanted a Place for Freedom’ n a brilliantly sunny morning on the Istrian peninsula in Croatia, the... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #freedom appeared #25th anniversary #book fair


As the Spanish book market grows, women-led startups fill demand

US sales of children's Spanish-language books rose 6 percent over the past year, while overall Spanish-language books rose 15 percent. As America's demographics continue to change, business-savvy bilingual mothers are creating bilingual books, apps, and videos. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2018-12-05 00:00:00 UTC ]
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'Let's ensure inclusivity is the norm and not a trend,' Lovegrove urges

It is “absolutely the responsibility” of the publishing industry to inspire and empower the next generation, Dialogue Books publisher Sharmaine Lovegrove has said, while urging the trade to ensure inclusivity in the workplace is "the norm, and not just a trend". Continue reading at The Bookseller

[ The Bookseller | 2018-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry


Polis Books Launches Diversity-Focused Crime Imprint

In an effort to attract a more diverse roster of writers, Polis Books founder Jason Pinter is launching Agora Books, a diversity-focused imprint specializing in crime and mystery fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diverse roster #mystery fiction


Futurebook: Shelley urges against 'complacency' in publishing on diversity

Hachette chief executive David Shelley has called for greater strides in inclusion and diversity in his Futurebook keynote. Continue reading at The Bookseller

[ The Bookseller | 2018-12-01 00:00:00 UTC ]
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Murder trial lawyer’s hit legal memoir seeks wider audience with Quercus

Quercus is publishing the hit legal memoir of barrister William Clegg QC, who has acted as counsel in high profile murder trials including the acquittal of Colin Stagg during the Wimbledon Common Murder case and the shooting of Jill Dando. Continue reading at The Bookseller

[ The Bookseller | 2018-12-01 00:00:00 UTC ]
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120,000 American libraries just got even cooler thanks to Grow with Google

Google is giving you one more reason to love libraries. As everyone knows, libraries are cool. They are open to all (even ghosts, according to Ghostbusters), and can beat any Black Friday sale by offering free books on every subject every day (see the Instagram below). And way before WeWork was... Continue reading at Fast Company

[ Fast Company | 2018-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #love libraries


Shanghai Children’s Book Fair Looks to Capitalize on Growing Market

With sales of children's books in China up 14% in the first nine months of 2018, attendees at this year's fair see more opportunities for deal-making. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children #book fair #growing market


One Book Fair to Another: At Sharjah, London Book Fair Plans Market Focus Indonesia

As the Sharjah International Book Fair opened this month in the United Arab Emirates, London Book Fair and Indonesia's cultural program team met to plan for March's Market Focus program at Olympia London. The post One Book Fair to Another: At Sharjah, London Book Fair Plans Market Focus... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair #olympia london


Ayuyang Talks Disco, Growing Up Filipino In the 1970’s

PW talks with Rina Ayuyang, an artist and the publisher of Yam Books, about her new graphic memoir, 'Blame This on the Boogie,' a look back at her love of musicals, disco and growing in an immigrant Filipino family in the 1970s. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic memoir


Sharjah Grows As Deals Are Cut at Pre-Fair Publishing Conference

The 37th Sharjah International Book Fair brought nearly 380 publishers and agents to UNESCO's Cultural Capital of the Arab World for a rights-oriented pre-fair publishing conference as issues plaguing freedom to publish worldwide hung over panel discussions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cultural capital #arab world #panel discussions


How eMagazines Delivers Better Magazines (and Customer Service) on Mobile

Andrew Degenholtz, president at eMagazines, initially had reservations about entering the digital magazine space. As the founder and president of a magazine marketing agency, Degenholtz tells Folio: that he saw significant challenges with the user experience in mobile, as well as hurdles in... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital version #staying connected #free online


Teen Vogue Summit Delivers A New Audience to Advertisers

[caption id="attachment_139031" align="alignright" width="450"] Credit: Andrew Noel for Teen Vogue[/caption] Last year, Teen Vogue launched its first two-day Teen Vogue Summit in December. Its success led to the brand renewing and expanding the program into two events for 2018—the first in June... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-18 00:00:00 UTC ]
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