Financial Times Says Paid Posts Up 400% Following Acquisition of Alpha Grid

For the first time in its 129-year history, the Financial Times said digital advertising revenue has surpassed print. The company credits a chunk of its success to content marketing studio Alpha Grid, which it acquired a controlling stake in last June.The Alpha Grid acquisition was part of a larger trend among premium publishers last year, as many looked to bolster their bottom line by acquiring digital agencies who specialize in areas like branded content, targeting or creative.Gannett, for example, purchased ReachLocal for $158 million and the New York Times paid $21 million for HelloSociety and another $11 million for Fake Love, according to global marketing consultancy R3. Time Inc. and Vice also made similar acquisitions totaling $50 million. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-04-20 00:00:00 UTC ]
News tagged with: #controlling stake #larger trend #premium publishers #bottom line #branded content #$11 million

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Hearst Completes U.K. Portion of Lagerdere Acquisition

Hearst’s U.K. division, the National Magazine Company, is officially merged with Hachette Filipacchi UK Ltd. The group is now under the moniker Hearst Magazines UK. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst completes


Irish authorities clear Amazon Book Depository acquisition

Written By: Graeme Neill Publication Date: Wed, 27/07/2011 - 07:40 The Irish Competition Authority has cleared the acquisition of The Book Depository by Amazon after a three-week investigation into the deal. In a short statement, the authority said: "[We have] formed the view that the... Continue reading at The Bookseller

[ The Bookseller | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book depository #short statement #substantial lessening #25th september #relevant parties #confidential information #published version


Latest Digital IQ Index Says Top-Ranked TIME is “Genius”

TIME is ranked number one in the latest Digital IQ Index from "digital innovation think tank" L2 that measures the digital aptitude and ad revenue-per-page of 87 magazine brands.The rankings were developed by NYU Stern professor Scott Galloway. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital innovation


Time Magazine Rolls Out Print/Digital Subscriptions -- And Puts Up Another Web Pay Wall

Time magazine is making it easier for readers to subscribe to its digital and print editions. And harder for non-subscribers to read the magazine on the Web. Continue reading at AllThingsD

[ AllThingsD | 2011-07-19 00:00:00 UTC ]
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Media Decoder: Sheila Bair to Write Book on Financial Crisis

Sheila C. Bair, who ended a tumultuous five-year term as chairwoman of the Federal Deposit Insurance Corporation this month, has landed a book deal to give her inside account of the financial crisis. Continue reading at The New York Times

[ The New York Times | 2011-07-11 00:00:00 UTC ]
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ABA to ask for investigation into Pearson REDgroup acquisition

Written By: Bookseller Staff Publication Date: Tue, 05/07/2011 - 09:35 The Australian Booksellers Association (ABA) is to ask the Australian Competition and Consumer Commission (ACCC) to investigate after Pearson reached a deal to acquire the REDgroup online businesses. Pearson said yesterday... Continue reading at The Bookseller

[ The Bookseller | 2011-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #australian competition #28th july


Lecturers posting notes online "harming" bookshops

Written By: Lisa Campbell Publication Date: Mon, 04/07/2011 - 08:31 University lecturers posting course notes online are "harming" academic booksellers, and the posts can also deter students from reading around the subject, the chairman of the Booksellers Association's Academic, Professional... Continue reading at The Bookseller

[ The Bookseller | 2011-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic booksellers #booksellers association #iain finlayson #serves students


Century to publish Skinner's Times columns

Written By: Charlotte Williams Publication Date: Fri, 17/06/2011 - 10:52 Century has acquired world rights to a book by comedian Frank Skinner, set to feature columns selected from those he has published in the Times newspaper in the past two years, plus some fresh and previously unseen... Continue reading at The Bookseller

[ The Bookseller | 2011-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #times newspaper #avalon management


Acquisitive Klebanoff targets UK agents

Written By: Philip Jones and Charlotte Williams Publication Date: Fri, 17/06/2011 - 09:02 E-books pioneer Arthur Klebanoff has made a targeted approach to UK agents over backlist digital rights, with agents calling his 50% royalty rate a "very positive" alternative to working with traditional... Continue reading at The Bookseller

[ The Bookseller | 2011-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #philip jones #targeted approach #traditional publishers #authors agents


Google in Talks to Buy AdMeld for $400 Million

Google is in talks to buy AdMeld, a display advertising company, for $400 million, according to the New York Times. TechCrunch first reported the acquisition, but inside sources told the Times that the deal hadn’t been finalized and that negotiations could still fall apart. An acquisition of... Continue reading at AdWeek

[ AdWeek | 2011-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #venture capital #weather channel #hearst television #neal mohan #display advertising #people connect


Desmond in talks to sell US OK! to Time Warner

Richard Desmond is in talks with US media giant Time Warner about the possible sale of the US edition of celebrity OK! magazine, sources have confirmed. Continue reading at Media Week

[ Media Week | 2011-06-06 00:00:00 UTC ]
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Bauer is actively on the acquisition trail

Bauer Media, the consumer division of the publishing group, is understood to have renewed its focus on acquisitions following its failed attempt to partner with BBC Worldwide. Continue reading at Media Week

[ Media Week | 2011-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bauer media #failed attempt #bbc worldwide


Hearst Completes Most of Lagardere Acquisition, Including Hachette in U.S.

Hearst Corp. announced today that it has completed the U.S. portion and the majority of its $919 million acquisition of Lagerdere SCA's nearly 100 magazines outside the French market. The deal, which had been undergoing regulatory approval in 15 different countries, was expected to close in the... Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-31 00:00:00 UTC ]
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Digital in the Black for First Time at Future

Future plc, the U.K.-based enthusiast publisher with a U.S operation in San Francisco, released half-year results for its fiscal 2011 and digital has become the star performer. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-24 00:00:00 UTC ]
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Three Reasons To Buy The New York Times

Is the time ripe to place a bet on a brighter and profitable future for the grand dame of the publishing world? Continue reading at Editor & Publisher

[ Editor & Publisher | 2011-05-24 00:00:00 UTC ]
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Post-Christmas ebook sales drop 2.5%

Written By: Charlotte Williams Publication Date: Thu, 19/05/2011 - 09:15 The percentage of ebook purchases has dropped back from the high of the post-Christmas period, falling to 2.5% of all book purchases in volume over the four-week period to 20th March. In a presentation at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook purchases #dropped back #post-christmas period #book purchases #four-week period #20th march #data compiled


Marketshare of ebook sales drops back after post-Christmas high

Written By: Charlotte Williams Publication Date: Thu, 19/05/2011 - 10:00 The percentage of ebook purchases has dropped back from the high of the post-Christmas period, falling to 2.5% of all book purchases in volume over the four-week period to 20th March. In a presentation at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook purchases #dropped back #post-christmas period #book purchases #four-week period #20th march #data compiled


Isle of Mull indie closes doors for last time

Written By: Lisa Campbell Publication Date: Wed, 18/05/2011 - 07:45 An independent bookshop on the remote Scottish Isle of Mull has closed its doors after 40 years. Coffee and Books in Dervaig, on the Isle of Mull, part of the Inner Hebrides, closed last Friday (13th May) after its owner David... Continue reading at The Bookseller

[ The Bookseller | 2011-05-18 00:00:00 UTC ]
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Authors should be paid for events - BIC

Written By: Lisa Campbell Publication Date: Tue, 17/05/2011 - 08:20 Authors should be paid for hosting events, the Society of Authors new general secretary has said. Nicola Solomon told delegates at the Book Industry Conference yesterday (16th May) that if authors give up a day of their free... Continue reading at The Bookseller

[ The Bookseller | 2011-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #general secretary #free time #book signing #making money


The New York Times Sees Page Views Fall 24 percent from March to April

The New York Times may be starting to experience the price of their paywall, as page views for The New York Times Online fell 24.4 percent in April from March numbers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #page views