Atria senior v-p and publisher Libby McGuire announced the hiring of Kristin Fassler in the newly-created role of v-p and director of integrated marketing. Paul Olsewski, v-p and director of publicity, will leave Atria July 27. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2018-07-24 00:00:00 UTC ]
News tagged with:
#newly-created role
#integrated marketing
Arab publishers have joined those from France and from the international publishing community in voicing condemnation of today's terror attack on the offices of French satirical magazine Charlie Hebdo, which saw 12 people lose their lives with a further 11 wounded. Author Salman Rushdie... Continue reading at The Bookseller
[ The Bookseller | 2015-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#terror attack
#arab publishers
Using the hashtag #becauseofapubliclibrary, Ferguson (Mo.) Municipal Public Library library director Scott Bonner sparked an outpouring of library love from the Twitterverse after he tweeted “I was able to help our community.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#public libraries
Reedsy is a self-publishing startup that currently offers its users access to a marketplace of skilled freelance book-production professionals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#users access
Pirated versions of the latest novel of French author Michel Houllebecq, who is never far from controversy, have been available on several internet sites some 10 days before publication in his native country on 7th January. According to press reports, non-final proofs of Soumission... Continue reading at The Bookseller
[ The Bookseller | 2015-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pirated versions
#internet sites
#native country
#7th january
#press reports
#soumission submission
#15th december
The print book market for 2014 is down just 1.3% by value year on year, the full year's statistics from Nielsen BookScan reveal. Just under £1.4bn was spent on print books for the 52 weeks ending 27th December, generated from 180.6 million book sales. Year on year the value of the print book... Continue reading at The Bookseller
[ The Bookseller | 2014-12-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#full year
#print books
#sharp contrast
#consumer market
#fifty shades
It feels like we've all been talking a lot about content marketing for the last two years, even though the concept isn't really new. We just used to call ads that looked like content "advertorials," but what we're seeing today is a lot more than that.What has changed, and in dramatic fashion, is... Continue reading at Advertising Age
[ Advertising Age | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#dramatic fashion
#display ads
#hiring writers
#news articles
#blog posts
Fueled by new ad formats and acquisitions from Facebook, Twitter and brands, mobile marketing finally began to step up to its potential this year. From messaging and video to ultra-targeted ads and simplified shopping, smartphones and tablets became a major focus for most digital brands players... Continue reading at AdWeek
[ AdWeek | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#taco bell
#privacy concerns
#emarketer predicts
#large part
#sales needle
#menlo park
More top publishers are opting into programmatic ad networks to sell premium advertising. Varick Media Management recently signed exclusive deals with Time Inc., News Corp., American Media Inc. and Wenner Media and will help them sell ad units that feature photography, videos and other types of... Continue reading at AdWeek
[ AdWeek | 2014-12-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#growing number
#coming year
#physical world
#early stages
Here are this week's 10 most intriguing numbers from the digital marketing space, including data about what's currently on the minds of brand marketers and a few eyebrow-raising social media stats. 1. Facebook's video spigot has apparently opened dramatically in recent weeks. In September, the... Continue reading at AdWeek
[ AdWeek | 2014-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#social platform
#video channel
ALM, formerly known as American Lawyer Media, is the largest B2B publisher in the legal market, but it's branching out with its latest acquisition. Continue reading at Folio Magazine
[ Folio Magazine | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest acquisition
In 2012, Cali Dawson and Gordon Ross, a pair of expats living in Bangkok, made plans to start a new publishing company in Thailand. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
More news stories like this |
In his annual year-end letter, Penguin Random House CEO Markus Dohle cited the merger and thanked the PRH staff for the “impressive feat” of “combining two great legacies.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#dohle reflects
#prh staff
#impressive feat
Less than four weeks after Advent appointed the investment bank Macquarie to find a buyer for its German bookselling operation Thalia, the US investor has reportedly taken the chain off the market because none of the interested parties was prepared to pay the asking price. According to... Continue reading at The Bookseller
[ The Bookseller | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#interested parties
Report says libraries are at a crossroads and calls for national strategy and government investment in digital resources such as Wi-Fi• Library usage falls significantly as services shrink• Authors claim victory after Liverpool drops library closure plansAlison FloodLibraries are a “golden... Continue reading at The Guardian
[ The Guardian | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#government-commissioned report
#national strategy
#government investment
#digital resources
The first Nielsen Children’s Book Summit convened in New York on Friday (12th December) at the McGraw-Hill Auditorium in midtown, saw over 150 participants attending the day-long meeting organized by Nielsen Book Americas SVP Jonathan Stolper and Bookigee’s Kristen McLean. They worked to be... Continue reading at The Bookseller
[ The Bookseller | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen children
#book summit
#mcgraw-hill auditorium
#kristen mclean
Throughout the months-long dispute between Amazon and Hachette over ebook sales terms, Douglas Preston was one of the most outspoken authors on the matter. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#douglas preston
#authors united
#outspoken authors
Print unit sales rose 5% in the week ended November 30, 2014 compared to Thanksgiving week in 2013 at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#thanksgiving week
#nielsen bookscan
Booksellers are usually tasked with selling books but, in a twist this holiday season, they’ve been invited to write the ending to one. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#selling books
#holiday season
Public libraries have a vital role in helping children navigate the digital landscape, the Association of Senior Children's and Education Librarians (ASCEL) said in a report issued today (2nd December). Continue reading at The Bookseller
[ The Bookseller | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital landscape
#senior children
#public libraries
#vital role
That didn't last long. Verizon Wireless has pulled the plug on its newest content marketing venture, a web publication called SugarString, a little over two months after it launched.The website was designed to rival tech-savvy magazines, like Wired, from Conde Nast, and Motherboard, from Vice.... Continue reading at Advertising Age
[ Advertising Age | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#verizon wireless
#conde nast
#late october
#net neutrality
#twitter handle