Facebook steps up competition with YouTube with ad-supported videos

Social network already has 4bn views a day of its native clips, but helping their creators to make money is its next ambitionVideos uploaded directly to Facebook are watched more than 4bn times a day according to the social network. Now it wants their uploaders to be able to make money from those videos.The social network is testing a new “suggested videos” feature in its news feed, which will see videos from partner publishers and creators recommended to Facebook users, with advertisements running in between them. Related: Youtube could be 'eclipsed' if Facebook video tackles piracy - Fullscreen boss Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-07-02 00:00:00 UTC ]
News tagged with: #facebook users #make money #4bn times #partner publishers

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Uber’s Latest Lawsuit Calls Out Agencies, Advertisers and Now Ad Tech

Two years ago, Uber filed a multimillion-dollar lawsuit against its agency partner Fetch, accusing it of running fraudulent ads. Now it looks as if the ride-hailing giant is taking the legal battle further down the supply chain. According to court documents unsealed this week, the recently IPO'd... Continue reading at AdWeek

[ AdWeek | 2019-06-19 20:45:09 UTC ]
More news stories like this | News stories tagged with: #e-book #supply chain #legal battle #ad tech


Print Media Is Underserved by Not Including Black-Owned Media in Ad Buys

Last September, my Instagram feed was filled with this collage of beautiful black women on the covers of various print media outlets. However, I immediately noticed a clear and apparent flaw: Only one of the magazines were actually owned and run by a person of color (Essence). The rest, contrary... Continue reading at AdWeek

[ AdWeek | 2019-06-19 16:15:54 UTC ]
More news stories like this | News stories tagged with: #print media #instagram feed #ad buys


Facebook wants some regulation—at least on brand safety

Facebook welcomes a little regulation, at least if it helps end its brand-safety problems. “We want regulation in the areas of brand safety and content moderation,” said Carolyn Everson, vice president of global marketing solutions, speaking on Tuesday at an event kicking off the Global... Continue reading at Advertising Age

[ Advertising Age | 2019-06-19 11:21:19 UTC ]
More news stories like this | News stories tagged with: #verso #ad dollars #share information #media players


Cannes #WednesdayWisdom. Plus, a lawsuit over sex toy ads: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here.   What people are talking about today It’s Day 3 of Cannes Lions, the halfway point. For those missing out on... Continue reading at Advertising Age

[ Advertising Age | 2019-06-19 10:00:00 UTC ]
More news stories like this | News stories tagged with: #news corp #ann-christine diaz


Cannes Briefing: Facebook wants to regain trust (and change the topic)

Facebook's Carolyn Everson says the company is happy to talk about brand safety if the advertiser wants to. Other Cannes highlights include more celebrity sightings and expensive juice. The post Cannes Briefing: Facebook wants to regain trust (and change the topic) appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-06-19 04:01:44 UTC ]
More news stories like this | News stories tagged with: #verso #brand safety


Facebook warns that it can’t fully solve the toxic content problem

Facebook Inc. is under pressure to rid its site of hate speech and fake news but warned it can’t build a platform impervious to human nature. “This is not a fully solvable problem,” Carolyn Everson, a vice president responsible for marketing at the social media giant, said on a panel Tuesday at... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 20:37:03 UTC ]
More news stories like this | News stories tagged with: #verso #—bloomberg news #fake news #tech companies


Inside Snapchat's new pitch to video advertisers: A penny a view

Snapchat has been on a Madison Avenue charm offensive that is culminating in Cannes this week, where the company will be rolling out a video advertising program called Snap Select. A recent pitch deck for Snap Select shows that the ads cost less than half of what Facebook is charging for its... Continue reading at Advertising Age

[ Advertising Age | 2019-06-17 20:39:22 UTC ]
More news stories like this | News stories tagged with: #hearst #brand-safe inventory #portrait mode #buy ads #brand safety #digital platforms


Hello, Cannes. Plus, 2019 ad sales growth slows: Monday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today It’s Cannes Lions time. If you’re on the French Riviera for the ad... Continue reading at Advertising Age

[ Advertising Age | 2019-06-17 10:00:00 UTC ]
More news stories like this | News stories tagged with: #forwarded email #simon dumenco #adrianne pasquarelli #creative agency


Industry leaders and Ad Age editors predict the big winners at Cannes

It’s a parlor game as old as the Cannes International Festival of Creativity itself—guessing which campaigns will nab the gold at the industry’s highest-profile and most important creative showcase. So we decided to ... just do it. Ad Age surveyed top creatives for their predictions on which... Continue reading at Advertising Age

[ Advertising Age | 2019-06-11 07:00:00 UTC ]
More news stories like this | News stories tagged with: #i-hsien sherwood #young audience #serena williams


Facebook will launch new Portal models this fall

Facebook has apparently been busy designing new variants of its Portal video chatting devices. According to the company's Vice President of AR/VR, Andrew "Boz" Bosworth, Facebook plans to unveil new Portal models this fall. Bosworth has made the anno... Continue reading at Engadget

[ Engadget | 2019-06-11 05:27:00 UTC ]
More news stories like this | News stories tagged with: #vice president #facebook plans


How quality content separates publishers from ad streams

There’s a difference between a publisher and a trashy ad stream – but the digital media industry still hasn’t defined what it is. One thing is clear: It all comes down to quality content. The post How quality content separates publishers from ad streams appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-06-11 04:03:29 UTC ]
More news stories like this | News stories tagged with: #quality content


NBC eyes huge ad sales night as Bruins force a Stanley Cup Final Game 7

Having Zambonied the St. Louis Blues on their home ice by a score of 5-1, the Boston Bruins on Sunday night ensured that the 2019 Stanley Cup Final will go the full seven games. And while hockey fans are happy to see the season get extended by another three regulation periods, NBC is downright... Continue reading at Advertising Age

[ Advertising Age | 2019-06-10 21:23:47 UTC ]
More news stories like this | News stories tagged with: #sneak peek #market street #digital version


The Groups Where Thousands of Facebook Users Ask for Money

Peer-to-peer aid groups have become a lifeline for those who can’t cover small expenses. Continue reading at The Atlantic

[ The Atlantic | 2019-06-10 12:36:21 UTC ]
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Ecuadorian President blocks extradition of alleged Facebook fraudster

A New York man who fled to Ecuador after allegedly trying to defraud Mark Zuckerberg will not be extradited to the US, Reuters reports. Continue reading at Engadget

[ Engadget | 2019-06-10 12:05:00 UTC ]
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Natural News calls tech CEOs “lawless evil war criminals” after vanishing from Facebook

More de-platforming? The great de-platforming of 2019 continues.Read Full Story Continue reading at Fast Company

[ Fast Company | 2019-06-10 08:25:29 UTC ]
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Campaigners may win fight to 'free the nipple' on Facebook

Social network agrees to meet activists to consider 'going back to drawing board' on its nudity policy. Continue reading at Stuff

[ Stuff | 2019-06-10 07:31:57 UTC ]
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More Trouble for Huawei: No More Facebook on New Phones

Facebook reportedly bans Huawei from installing its apps, including Instagram and WhatsApp, on new phones. Continue reading at Wired

[ Wired | 2019-06-07 19:07:09 UTC ]
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Facebook Wants D.C. Appellate Court to Toss Suit Over Cambridge Analytica

Facebook is urging a judge in Washington, D.C. to halt proceedings in a lawsuit brought by the attorney general Karl Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-07 15:14:55 UTC ]
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Facebook stops apps being pre-installed on Huawei phones

The block on pre-installed apps on Huawei smartphones will also apply to Instagram and Whatsapp. Continue reading at BBC News

[ BBC News | 2019-06-07 11:40:07 UTC ]
More news stories like this | News stories tagged with: #huawei phones


Facebook has known since 2018 it was being used to incite hate

Facebook knew as early as 2018 that its platform was being used to incite division and violence, a company official told MPs in Ottawa on Thursday. Continue reading at CBC

[ CBC | 2019-06-06 12:45:00 UTC ]
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