Facebook's Mobile Revenue Climbs to $2.5 Billion as Ad Prices Soar

Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In the final three months of 2014, Facebook served 65% fewer ads than a year earlier, but the average cost of those ads to advertisers was 335% higher.While Google, Yahoo and many digital media companies are trying to squeeze ads in to more places to make money, Facebook has gone the other way. Despite a seemingly endless amount of inventory, it is trying to create a sense of scarcity around the ads it serves. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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PRH: 9-Percent International Revenue Gains, January-June

Between January 1 and June 30, Penguin Random House saw its international revenues rise by 9 percent year over year, to €2.1 billion. The post PRH: 9-Percent International Revenue Gains, January-June appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-30 13:08:32 UTC ]
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#BookTok Helped Book Sales Soar. How Long Will That Last?

In July, for the first month ever, sales from the roughly 180 BookTok authors BookScan follows fell from the prior year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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Publisher Salon Grows Revenue After Cutting Resellers

Showing that publishers are better off controlling their own programmatic destiny, news publisher Salon has grown revenue after cutting off access to its inventory for the vast majority of resellers earlier this year. That increase comes that's from being able to charge more for its inventory... Continue reading at AdWeek

[ AdWeek | 2023-08-16 11:53:00 UTC ]
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Galaxy Z Fold 5 review: Five years in, Samsung is treading water

In 2019, Samsung released the original Galaxy Fold, the first phone with a flexible display (not counting pretenders like the Royole Flexpai). And even though it had more than its fair share of flaws, you could see its potential. Over the next couple of years, Samsung refined its flagship... Continue reading at Engadget

[ Engadget | 2023-08-09 14:00:02 UTC ]
More news stories like this | All news stories tagged with: #ebooks #vivid colors #small loss


Simon and Schuster is Being Sold to a Private Equity Firm for $1.6 Billion

The 99-year-old publishing company is being sold to private equity firm KKR for $1.62 billion. The original sale to PRH was for $2.2 billion. Continue reading at Book Riot

[ Book Riot | 2023-08-08 13:23:36 UTC ]
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Inside TikTok’s out-of-home marketing approach as it expands further beyond mobile

The social media platform has partnered with several digital media networks, including GSTV, Redbox and ReachTV as part of a larger push into digital out-of-home. Continue reading at Advertising Age

[ Advertising Age | 2023-08-08 09:30:00 UTC ]
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Simon & Schuster purchased by private equity firm KKR for $1.62 billion

Simon & Schuster has been sold to the private equity firm KKR, months after a federal judge blocked its purchase by rival publisher Penguin Random House because of concerns that competition would shrink the book market Continue reading at ABC News

[ ABC News | 2023-08-08 02:22:18 UTC ]
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KKR Agrees To Buy Simon & Schuster for $1.62 Billion

The acquisition of Simon & Schuster by KKR, Jonathan Karp says, is enhanced by KKR's interest in company growth and employee equity. The post KKR Agrees To Buy Simon & Schuster for $1.62 Billion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-07 21:40:44 UTC ]
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Here are Today’s SFF eBook Deals for Under $5!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-08-07 14:42:05 UTC ]
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KKR Wins S&S for $1.62 Billion

The private investment firm KKR has agreed to buy Simon & Schuster for $1.62 billion. When the purchase closes, S&S will operate under current leaders Jonathan Karp and Dennis Eulau and KKR promised to "support new growth initiatives" for the country's third largest trade publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-07 04:00:00 UTC ]
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Video and Audio Downloader Pro 2 review: Save YouTube videos and more

At a glance ProsResolutions up to 8K possible, direct extraction of MP3 filesConsNo downloading of videos behind paywallsOur VerdictThe Video and Audio Downloader Pro 2 is easy to use and useful, especially for users of public service media libraries. Watching videos offline has evolved... Continue reading at PC World

[ PC World | 2023-08-04 16:46:51 UTC ]
More news stories like this | All news stories tagged with: #libraries #input field #address bar #simply surf #download netflix #local storage #download audio #media library #films threaten #makes sense #direct extraction #downloading playlists #downloading media #worked smoothly #personal software


As Digital Media Falters, Betches Hits Its Stride, Expanding Headcount and Revenue Streams

Lifestyle and comedy publisher Betches, which chronicles dating and pop culture for a predominantly female audience, just introduced digital advertising to its newly redesigned website in late July. The move is part of a broader effort to diversify its business and signal a new chapter for the... Continue reading at AdWeek

[ AdWeek | 2023-08-03 11:50:06 UTC ]
More news stories like this | All news stories tagged with: #digital media #wholly owned #broader effort #late july #pop culture #revenue streams


Lit Hub Daily: August 2, 2023

Julie Schumacher on 30 years of correspondence with her late friend, Melissa Bank: “I feel the impulse to write to her when I see the coil of postage stamps on my desk, or when I read a book that I wish she could read.” | Lit Hub Memoir When the Beatles found their voice. | […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-08-02 10:30:58 UTC ]
More news stories like this | All news stories tagged with: #memoir #melissa bank #late friend


Video and Audio Downloader Pro 2 review: Save YouTube videos and more

At a glance ProsResolutions up to 8K possible, direct extraction of MP3 filesConsNo downloading of videos behind paywallsOur VerdictThe Video and Audio Downloader Pro 2 is easy to use and useful, especially for users of public service media libraries. Watching videos offline has evolved... Continue reading at PC World

[ PC World | 2023-07-31 17:44:06 UTC ]
More news stories like this | All news stories tagged with: #libraries #input field #address bar #simply surf #download netflix #local storage #download audio #media library #films threaten #makes sense #direct extraction #downloading playlists #downloading media #worked smoothly #personal software


SFF eBooks On Sale Today for Under $5!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-07-31 13:37:54 UTC ]
More news stories like this | All news stories tagged with: #ebooks #science fiction #sff ebooks


Equity Firm Eyeing Simon & Schuster to Sell RBmedia for $1 Billion

In what is likely a record price for an audiobook publisher, KKR, the private equity firm that owns RBmedia—and a rumored contender to buy S&S—is selling the company for an alleged $1 billion sum. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #audiobook #audiobook publisher #record price #$1 billion


SFF eBooks On Sale Today for $5 or Less!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-07-24 13:36:59 UTC ]
More news stories like this | All news stories tagged with: #ebooks #science fiction #sff ebooks


After Cutting Open-Market Programmatic, Bloomberg Media Sees Efficiency Gains, Revenue Losses

On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek

[ AdWeek | 2023-07-18 11:31:59 UTC ]
More news stories like this | All news stories tagged with: #privately owned #user experience


SFF eBooks On Sale Today for Under $5!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-07-17 13:53:44 UTC ]
More news stories like this | All news stories tagged with: #ebooks #science fiction #sff ebooks