Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In the final three months of 2014, Facebook served 65% fewer ads than a year earlier, but the average cost of those ads to advertisers was 335% higher.While Google, Yahoo and many digital media companies are trying to squeeze ads in to more places to make money, Facebook has gone the other way. Despite a seemingly endless amount of inventory, it is trying to create a sense of scarcity around the ads it serves. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, June 2, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-05-29 13:00:28 UTC ]
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Embroidery, cross-stitch, and other designs are inspired by woodland ecologies both natural and fantastical. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-05-24 04:00:00 UTC ]
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Despite rising costs for new and secondhand books, surveyed Canadian consumers say they continue buying books but are price-shopping. The post BookNet Canada’s Consumer Survey: Rising Book Prices appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-05-22 19:37:08 UTC ]
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BuzzFeed shares soared early Wednesday after the entrepreneur and former presidential candidate Vivek Ramaswamy reported a stake in the online media company and asked for talks with the board.Ramaswamy, who ended his candidacy in January and threw his support behind Donald Trump, has taken a... Continue reading at Crains New York
[ Crains New York | 2024-05-22 14:46:15 UTC ]
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Two top editors at Penguin Random House are leaving as the country’s leading trading publisher continues to transform during a period of uncertain revenues and generational change Continue reading at ABC News
[ ABC News | 2024-05-21 00:54:12 UTC ]
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The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company
[ Fast Company | 2024-05-14 22:45:00 UTC ]
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Conde Nast chief revenue officer Pamela Drucker Mann announced her departure from the media company this morning, according to an internal memo shared by the company. Mann, who joined Conde Nast as the sales director for beauty at Jane magazine in 2005, has served as the... Continue reading at AdWeek
[ AdWeek | 2024-05-14 17:00:24 UTC ]
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The Lit Hub Author Questionnaire is a monthly interview featuring seven questions for five authors with new books. This month we talk to: * Noé Álvarez (Accordion Eulogies: A Memoir of Music, Migration, and Mexico) Anna Dorn (Perfume & Pain) Abby Geni (The Body Farm) Aimee Nezhukumatathil... Continue reading at Literrary Hub
[ Literrary Hub | 2024-05-14 08:56:57 UTC ]
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Seven says decision purely commercial but Financial Review editor accuses rival company of ‘abuse of market power’ Follow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe print edition of Nine’s Australian Financial... Continue reading at The Guardian
[ The Guardian | 2024-05-09 07:55:56 UTC ]
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“This Apple ad is what happens when you try to be ‘edgy’ with no consideration for strategy,” said Lulu Cheng Meservey. Continue reading at Media Week
[ Media Week | 2024-05-08 21:18:08 UTC ]
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Authors draw on clinical guidance, reportage, and their own experiences to offer comfort and commiseration. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
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The owners of 60 Wall St. yesterday announced they refinanced the office tower’s $575 million mortgage at a substantially higher interest rate, paving the way for redevelopment of the empty building with a distinctive public lobby.“60 Wall will be redeveloped to today’s standards and will... Continue reading at Crains New York
[ Crains New York | 2024-05-02 17:53:38 UTC ]
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Caroline Carlson recommends new children’s books by Matt Hunt, Julie Flett, Vera Brosgol, and more. | Lit Hub Reading Lists “True intimacy means striving for complete knowing.” Khadijah Queen on intimacy, self-care, and the asexual spectrum. | Lit Hub Memoir Are you the literary asshole if you... Continue reading at Literrary Hub
[ Literrary Hub | 2024-05-02 10:30:33 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, May 5, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-05-01 10:00:36 UTC ]
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Former PM’s first-week sales compare with 21,000 for David Cameron’s memoir and 92,000 for Tony Blair bookLiz Truss’s book about her 49-day stint as prime minister sold 2,228 copies in the UK during its first week on sale, after a wall-to-wall promotional media blitz.Ten Years to Save the West:... Continue reading at The Guardian
[ The Guardian | 2024-04-26 15:49:38 UTC ]
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Consumer electronics retailer Best Buy and digital publisher CNET are teaming up to create a new retail media model, the companies said Thursday. The electronics retailer and the publisher are combining their ad inventory, allowing advertisers to buy across Best Buy Ads'... Continue reading at AdWeek
[ AdWeek | 2024-04-25 12:00:00 UTC ]
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After a record-breaking 2023, the publisher of Rebecca Yarros’s blockbuster 'Empyrean' series looks to keep rolling in 2024. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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After a record-breaking 2023, the publisher of Rebecca Yarros’s blockbusters, 'Fourth Wing' and 'Iron Flame,' looks to keep flying high in 2024. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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Several brands have made public commitments to shift their budgets to purpose-driven advertising and allocate spend to companies owned by and reaching underrepresented populations or focusing on industry causes. However, given the complexity of the digital media... Continue reading at AdWeek
[ AdWeek | 2024-04-17 20:25:31 UTC ]
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The Circana BookScan analysis of the US print market in March shows that Q1 2024 was 15 percent ahead of where it was in 2019. The post Circana BookScan on March 2024: US Print Books 2 Percent Under 2023 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-04-16 20:56:31 UTC ]
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