Facebook's Mobile Revenue Climbs to $2.5 Billion as Ad Prices Soar

Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In the final three months of 2014, Facebook served 65% fewer ads than a year earlier, but the average cost of those ads to advertisers was 335% higher.While Google, Yahoo and many digital media companies are trying to squeeze ads in to more places to make money, Facebook has gone the other way. Despite a seemingly endless amount of inventory, it is trying to create a sense of scarcity around the ads it serves. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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It’s Time We Added Full Credit Pages to Books

The perks were few and far between when I was an editorial assistant in book publishing in the early aughts. Mostly I did the job for the books and the proximity to authors and the occasional access to free leftover sandwiches from some lunchtime meeting or other (I was also lucky to do this... Continue reading at Literrary Hub

[ Literrary Hub | 2024-06-06 08:55:08 UTC ]
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Major Publishers Sue Google Over Ads for Pirated Ebooks

Elsevier, Cengage Learning, Macmillan Learning, and McGraw Hill charge that Google has 'caused immeasurable harm' by advertising pirated content. The post Major Publishers Sue Google Over Ads for Pirated Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-06-05 21:10:35 UTC ]
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Book Riot’s Children’s Deals of the Day for June 5, 2024

Saving the family bakery, an illustrated intro to Greek mythology, 400 pet chickens, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-06-05 14:45:52 UTC ]
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Religion Book Deals: June 5, 2024

NavPress takes Dominique Young's exploration of the interstion of faith and pain, IVP lands Toni Huang Kim's book on redemption, Brazos Press signs Joey Cochran's history of the development of evangelicalism as a brand, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-05 04:00:00 UTC ]
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TMB Leans Further Into Video as Open Web Revenues Waver

The digital media company TMB, formerly Trusted Media Brands, is on pace to generate nearly $200 million in revenue in its most recent fiscal year, which ends in June, according to chief executive Bonnie Kintzer. Though the company isn't sharing financial specifics, the... Continue reading at AdWeek

[ AdWeek | 2024-05-29 14:50:39 UTC ]
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5 New Cottagecore Craft Books

Embroidery, cross-stitch, and other designs are inspired by woodland ecologies both natural and fantastical. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-24 04:00:00 UTC ]
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BookNet Canada’s Consumer Survey: Rising Book Prices

Despite rising costs for new and secondhand books, surveyed Canadian consumers say they continue buying books but are price-shopping. The post BookNet Canada’s Consumer Survey: Rising Book Prices appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-22 19:37:08 UTC ]
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2 top Penguin Random House editors leaving amid ongoing changes at publishing house

Two top editors at Penguin Random House are leaving as the country’s leading trading publisher continues to transform during a period of uncertain revenues and generational change Continue reading at ABC News

[ ABC News | 2024-05-21 00:54:12 UTC ]
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This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company

[ Fast Company | 2024-05-14 22:45:00 UTC ]
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Longtime Condé Nast Chief Revenue Officer Steps Down

Conde Nast chief revenue officer Pamela Drucker Mann announced her departure from the media company this morning, according to an internal memo shared by the company. Mann, who joined Conde Nast as the sales director for beauty at Jane magazine in 2005, has served as the... Continue reading at AdWeek

[ AdWeek | 2024-05-14 17:00:24 UTC ]
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Lit Hub Asks: 5 Authors, 7 Questions, No Wrong Answers

The Lit Hub Author Questionnaire is a monthly interview featuring seven questions for five authors with new books. This month we talk to: * Noé Álvarez (Accordion Eulogies: A Memoir of Music, Migration, and Mexico) Anna Dorn (Perfume & Pain) Abby Geni (The Body Farm) Aimee Nezhukumatathil... Continue reading at Literrary Hub

[ Literrary Hub | 2024-05-14 08:56:57 UTC ]
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5 Self-Help Books on Grief

Authors draw on clinical guidance, reportage, and their own experiences to offer comfort and commiseration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
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Lit Hub Daily: May 2, 2024

Caroline Carlson recommends new children’s books by Matt Hunt, Julie Flett, Vera Brosgol, and more. | Lit Hub Reading Lists “True intimacy means striving for complete knowing.” Khadijah Queen on intimacy, self-care, and the asexual spectrum. | Lit Hub Memoir Are you the literary asshole if you... Continue reading at Literrary Hub

[ Literrary Hub | 2024-05-02 10:30:33 UTC ]
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