Facebook’s Jennifer Howard reveals best practices for engaging an audience with Facebook Watch

  Jennifer Howard, Managing Director of Entertainment, Media, and Tech at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss how Facebook Watch is changing the way its 140 million daily users consume content—and how marketers can take advantage of it. A custom video series made possible by Facebook. Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 19:52:00 UTC ]
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Christie's 'secret' letters to HarperCollins set to be revealed

The secret history between Agatha Christie and her long-standing publisher, HarperCollins, are being revealed as part of a new exhibition celebrating the company’s 200th anniversary. Continue reading at The Bookseller

[ The Bookseller | 2017-07-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #200th anniversary #harpercollins set


Illustrated Fantastic Beasts cover revealed

Bloomsbury Children’s Books has revealed the cover of the illustrated edition of Newt Scamander’s Fantastic Beasts and Where to Find Them by J K Rowling. Continue reading at The Bookseller

[ The Bookseller | 2017-07-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #newt scamander #illustrated edition #bloomsbury children


Rowling reveals unpublished fairytale written on party dress

J K Rowling has revealed she has written a children's fairy tale on a party dress she wore for her 50th birthday in 2015. Continue reading at The Bookseller

[ The Bookseller | 2017-07-12 00:00:00 UTC ]
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The New York Times and the Wall Street Journal Are Coming Together to Fight Facebook and Google

As publishers continue to give Facebook and Google more ad dollars and control over distribution, a group of outlets including the Wall Street Journal, The New York Times, Washington Post, Tronc and smaller newspapers are banding together. The News Media Alliance--a trade organization that... Continue reading at AdWeek

[ AdWeek | 2017-07-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #trade organization #ad dollars #give facebook #publishers continue


News Media Alliance targets Facebook and Google in fight against fake news

Alliance of 2,000 organizations says the two companies’ dominance in online advertising and traffic has created an unsustainable future for journalismNews outlets are seeking permission from the US Congress for the right to negotiate jointly with Google and Facebook, two companies that dominate... Continue reading at The Guardian

[ The Guardian | 2017-07-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social housing #seeking permission #online advertising #news publishers


French publishers are joining forces to take on Google and Facebook

Le Monde and Le Figaro have paired up to offer a scaled digital ad proposition, and 15 other publishers are pooling audience data to rival the duopoly. The post French publishers are joining forces to take on Google and Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #le monde #joining forces #facebook appeared #french publishers


Newspapers seek antitrust exemption to band together in fight against Google and Facebook

For years, news organizations have had little recourse but to cede more distribution and advertising dollars to Facebook and Google, even agreeing to give away articles in the hopes the wider digital audience will pay off in the long run. But as profits continue to decline in journalism, news... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-07-10 00:00:00 UTC ]
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Hack: Publishers Game Facebook By Posting Pictures As 'Videos'

Credit: Illustration by Tam Nguyen/ Ad AgeIf you can't beat the system, game the system.Facebook has made it clear that it will prioritize and reward publishers who post video on the platform. But publishers lacking in video content need not wory, though: One new tactic involves posting static... Continue reading at Advertising Age

[ Advertising Age | 2017-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video content #post video


Henley reveals ACE's 'concerns for literary fiction'

Arts Council England is broadening its literature work, which has previously concentrated on areas such as poetry and translated literature, into a new emphasis on literary fiction. Continue reading at The Bookseller

[ The Bookseller | 2017-07-08 00:00:00 UTC ]
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Facebook won’t let people change the headlines in links — and social media managers aren’t pleased

Facebook's decision to bar publishers from altering headlines or descriptions of articles posted to its platform has upset audience development specialists. The post Facebook won’t let people change the headlines in links — and social media managers aren’t pleased appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-07 00:00:00 UTC ]
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Facebook needs to be more open about its hate speech policy

On Wednesday, ProPublica published a report that outlines some pretty bizarre reasoning behind Facebook's approach to hate speech and censorship. Evidence shows that Facebook has a moderation policy that could favor "white men" over "black children,"... Continue reading at Engadget

[ Engadget | 2017-07-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #black children #white men #evidence shows #hate speech #propublica published


Post too much to Facebook and it will be assumed that you're spreading fake news

Facebook's ongoing battle against fake news continues, and the social network has a new weapon in its arsenal. To cut down on the amount of spam and fake news appearing in News Feeds, users who post a lot each day will have their visibility reduced. The thinking behind this is that there are... Continue reading at Betanews

[ Betanews | 2017-07-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #content shared #news feeds #ongoing battle


La Belle Sauvage cover and more details revealed

Philip Pullman has revealed the storm-swept cover of La Belle Sauvage: The Book of Dust Volume One. Continue reading at The Bookseller

[ The Bookseller | 2017-06-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dust volume #philip pullman


Inside the Facebook team that’s charged with keeping publishers happy

“Their job is so much more difficult than it was two years ago," said one publishing executive. The post Inside the Facebook team that’s charged with keeping publishers happy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-29 00:00:00 UTC ]
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'Why'd he get promoted? Because he has a dick': sexism in publishing survey reveals widespread frustration

Exclusive research by the Guardian uncovers consistent reports of women being held back in junior roles, while men rise easily to decision-making rolesIf you want to know whether there is a gender gap in the books world, all you have to do is walk the floor of any major publisher. Women dominate... Continue reading at The Guardian

[ The Guardian | 2017-06-29 00:00:00 UTC ]
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‘Life is not fair’: How Salon regrouped after Facebook decimated its traffic

The news and culture site said after Facebook changed its algorithm a year ago, the publisher's traffic fell 23 percent. The post ‘Life is not fair’: How Salon regrouped after Facebook decimated its traffic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-28 00:00:00 UTC ]
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For small publishers, Facebook is often a force for good — and frustration

They love Facebook's ability to turbo-charge their audience growth, but they hate perpetually being the last to know about changes. The post For small publishers, Facebook is often a force for good — and frustration appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #audience growth #small publishers


‘There’s nothing to be ashamed about’: How publishers approach buying traffic through Facebook

Publishers said they buy traffic through Facebook to fill insertion orders, promote new products and make money through arbitrage. The post ‘There’s nothing to be ashamed about’: How publishers approach buying traffic through Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-28 00:00:00 UTC ]
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For Axios, Apple News beats Google AMP and Facebook Instant Articles

At a time when premium publishers have pulled out of Facebook Instant Articles, Apple is showing that it is open to creating custom units for publishers. The post For Axios, Apple News beats Google AMP and Facebook Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-27 00:00:00 UTC ]
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Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities

With platforms and subscription services clamoring for high-quality video content, publishers are poised to reap profits from licensing video content. The post Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-22 00:00:00 UTC ]
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