Facebook’s growing video power has publishers embracing the sound of silence

The rise of Instagram and Facebook, which mute video audio by default, is forcing publishers to rethink their video creation strategies. NowThis and Fusion, for example, are creating video that's "volume agnostic", meaning that they can viewers can watch them with the sound on or off and still get the complete story. Similarly, because both platforms present video as part of a feed, publishers have to work harder to get user's attention. The post Facebook’s growing video power has publishers embracing the sound of silence appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-06-09 00:00:00 UTC ]
News tagged with: #post facebook #forcing publishers #creating video #work harder

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Facebook recruits its top publishers for exclusive shows

BuzzFeed, Vox Media, Attn, Mashable and Refinery29 are among the publishers getting paid by Facebook to make shows for its video tab. The post Facebook recruits its top publishers for exclusive shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top publishers #vox media #make shows #video tab


French publishers face delays and transparency issues in Facebook’s fake-news crackdown

French publishers are happy about Facebook's fact-checking initiative, but there's room for improvement. The post French publishers face delays and transparency issues in Facebook’s fake-news crackdown appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake-news crackdown #french publishers #fact-checking initiative


Facebook Is Guiding Publishers Through the Rough Waters of Recent News Feed Changes

In the wake of a flood of recent changes to Facebook's News Feed algorithm aimed at drowning out fake news and clickbait, the social network threw a lifeline to potentially overwhelmed publishers. Vice president of News Feed Adam Mosseri shared some "basic guideposts" for publishers looking to... Continue reading at AdWeek

[ AdWeek | 2017-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news #vice president


Publishers Can Now Use Video Ads Through Google’s AMP Pages

In its bid to make the mobile web faster--and more profitable--Google is adding more capabilities to its accelerated mobile pages to help publishers make more money and users waste less battery power. At its annual I/O developer conference this week, Google unveiled several updates for its AMP... Continue reading at AdWeek

[ AdWeek | 2017-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers make #video ads #amp pages #developer conference


Best of the week: Local publishers warm up to the duopoly as Facebook errs again

This week’s top stories covered Facebook’s latest misstep, the duopoly’s relationship with local publishers and more. The post Best of the week: Local publishers warm up to the duopoly as Facebook errs again appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local publishers


Facebook publishes fake news ads in UK papers

Adverts contain a list of ten things to look out for when deciding whether a story is genuine. Continue reading at BBC World

[ BBC World | 2017-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ten things


UK publisher on Facebook: ‘They hire nice people to placate us’

“They’re our competitors. They’re an existential threat.” The post UK publisher on Facebook: ‘They hire nice people to placate us’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publisher #existential threat


NewFronts publishers see an opening with recent YouTube, Facebook ad crises

One theme of this year's NewFronts: publishers pitching themselves as the "brand-safe" alternatives to YouTube and Facebook. The post NewFronts publishers see an opening with recent YouTube, Facebook ad crises appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-01 00:00:00 UTC ]
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Publishers say Facebook can save Instant Articles with better data, subscription tools

Publishers say that Facebook can save Instant Articles by improving subscription products, letting pubs have more control over their inventory and sharing more user data. The post Publishers say Facebook can save Instant Articles with better data, subscription tools appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user data #post publishers #subscription tools


Publishers are seeing another big decline in reach on Facebook

A publisher's Medium post lamenting declining Facebook reach sparked agreement and concern from a wide range of publishers. The post Publishers are seeing another big decline in reach on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #facebook appeared #wide range


Multi-state search targets man who posted Facebook video of himself shooting a stranger

Authorities in several states were on the lookout Monday for a man police say shot a Cleveland retiree collecting aluminum cans and then posted video of the apparently random killing on Facebook. "He could be nearby. He could be far away or anywhere in between," FBI agent Stephen Anthony said on... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #posted video


Ohio man accused of posting video of fatal shooting on Facebook remains on the loose

An Ohio man claimed to be angry at a woman when he shot and killed an elderly passerby Sunday afternoon and posted video of the killing on Facebook. Police urged the suspect to turn himself in, but he remained on the loose into the night. Law enforcement officials identified the suspect as Steve... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook remains #fatal shooting #posted video


Best of the week: Facebook’s Instant Articles are falling out of favor with publishers

Publishers' love-hate relationship with Facebook continues. The post Best of the week: Facebook’s Instant Articles are falling out of favor with publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook continues #publishers appeared #love-hate relationship


Facebook faces increased publisher resistance to Instant Articles

As subscription growth becomes more top of mind to publishers, Facebook's fast-loading article feature is losing favor. The post Facebook faces increased publisher resistance to Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription growth


Here Are the Changes Facebook Introduced for Video Metrics in Page Insights

Facebook Monday announced a host of updates to its video metrics in page insights. The social network said in a Facebook Media blog post that it made the following changes "based on feedback from our publisher partners": Adding aggregate minutes viewed. Simplifying aggregate video views. Making... Continue reading at AdWeek

[ AdWeek | 2017-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook introduced #publisher partners


Fast-Growing Independent Publishers, 2017

Almost half the companies on our annual ranking of fast-growing independent publishers posted triple-digit gains between 2014 and 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-07 00:00:00 UTC ]
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Facebook Added ‘Paid’ to Branded Content, and More Pages Can Now Start Publishing It

Facebook Thursday announced several updates related to branded content: enabling more pages to share it; updating its branded content tag to include the word "paid"; and cleaning up its policy and enforcement guidelines. The social network began allowing verified pages to publish branded content... Continue reading at AdWeek

[ AdWeek | 2017-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #start publishing


Digiday research: Three quarters of European publishers prioritize Facebook

Like most publishers, European publishers have Facebook on the mind. The post Digiday research: Three quarters of European publishers prioritize Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #european publishers


Don’t just survive: A three-step publisher strategy to beat Facebook at its own game

Get a group of digital publishers together, and you won’t get five minutes into the conversation without someone addressing the elephant in the room — Facebook. The social giant is unilaterally resetting the terms of its relationship with publishers, sending dwindling audience numbers to... Continue reading at Digiday

[ Digiday | 2017-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post don #beat facebook #social giant #publisher sites #sponsored content