Facebook rolls out high-tech ad registry with a low-tech twist

Facebook is rolling out its Canadian political ad registry today with a low-tech twist — a bid to prevent people based outside of Canada from running ads in the upcoming federal election. Continue reading at 'CBC'

[ CBC | 2019-06-10 08:00:00 UTC ]
News tagged with: #facebook rolls #running ads

Other Publishing stories related to: 'Facebook rolls out high-tech ad registry with a low-tech twist'


The state of mobile ad spending in 5 charts

As mobile usage and ad spend continues to climb, a handful of new reports show how far it can go. By 2018, mobile ad spend will overtake that of desktop, according to a recent report from PwC. ZenithOptimedia says that that growth will come at the expense of newspapers, magazines and even... Continue reading at Digiday

[ Digiday | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile usage #recent report #ad spend


A Brita Filter for Ad Fraud? Fake Traffic Fighter Pixalate Has Built One

For advertisers and online publishers, combating ad fraud today is akin to a retailer trying to fight shoplifters by catching them in the act. But one ad- tech company has come up with an approach that's more like bouncing shoplifters before they can even enter the store.Ad-fraud prevention firm... Continue reading at Advertising Age

[ Advertising Age | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake traffic #big problem #waste $6 #recent interview #cbs interactive


What is Facebook not telling us about machiavellian censorship?

Just a few days ago the Electronic Frontier Foundation published its annual Who Has Your Back report looking at how various technology companies treated customer privacy. The report makes for interesting reading, but it also raises some questions. One question that has cropped up several times... Continue reading at Betanews

[ Betanews | 2015-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #days ago #report makes #privacy policies


Newsonomics: Could a Small Google Tech Change Mean Tens of Millions to News Publishers?

The late April news was impressive and divisive: Google would spend €150 million on a new Digital News Initiative (DNI) partnership with European news publishers (“Google to launch $150 million partnership with publishers&rdquo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers


AOL Now Has an In-House Creative Agency to Make Ads for Brands

Add AOL to the list of publishers that have gone from selling ads to making ads.AOL has created an internal division called Partner Studio that is charged with creating content for advertisers. Both the name and type of work may sound familiar. AOL-owned Huffington Post has its own in-house... Continue reading at Advertising Age

[ Advertising Age | 2015-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increasing number #vox media #big reason #34% increase


One Big Problem With Facebook as a Platform for News: It Deletes Things

As Facebook rolls out its “Instant Articles” initiative, in which news entities such as the New York Times and The Guardian are publishing directly to the social network, instead of just posting links to their own sites, media org ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook rolls #big problem #publishing directly


Mentoring bursaries offered to low-income writers

Quality Writing for All, a campaign to support low-income writers, with a focus on Black and Minority Ethnic (BAME) and disabled communities, will be officially launched tonight (16th June). The scheme has been put together by The Literary Consultancy (TLC), which is using funding from Arts... Continue reading at The Bookseller

[ The Bookseller | 2015-06-16 00:00:00 UTC ]
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Belgium takes Facebook to court over privacy breaches and user tracking

Belgian privacy commission launches lawsuit after warning over alleged privacy law breaches over tracking of users and non-users for adsThe Belgian privacy commission is taking Facebook to court for its alleged “trampling” over Belgian and European privacy law.The lawsuit will be heard in a... Continue reading at The Guardian

[ The Guardian | 2015-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #privacy breaches #advertising purposes


Apple's iOS 9 update will let you block ads

Life is about to get that little bit harder for digital publishers, thanks to Apple. Continue reading at Stuff

[ Stuff | 2015-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #block ads #digital publishers


Get ready for more buy buttons on Facebook

When you’re not liking your friends’ photos on Facebook, you’re likely to soon have more opportunities to buy stuff.Facebook is expanding its partnership with Shopify, which helps businesses create online storefronts. Facebook has been testing buy buttons in the News Feed and on businesses’... Continue reading at PC World

[ PC World | 2015-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #facebook post #buy buttons #buy stuff #announced wednesday #beta test


Ads, airline seats, and higher revenue: yield optimization at work

Just as it has for airlines, yield management -- controlling inventory availability in a way that affects prices and maximizes revenue -- will significantly improve revenue for online publishers. A unified yield management platform will give publishers a unified marketplace in which all buyers... Continue reading at Digiday

[ Digiday | 2015-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #give publishers #higher revenue #sponsor content


Can mobile save the world from a dystopian ad future?

Google’s buy button and other mobile tech can allow advertisers to leave behind the “spray and pray” approach of days gone byLike many children of the 1970s, I spent many hours immersed in the futuristic visions of the comic book 2000AD, whose Judge Dredd stories were compellingly dystopian. One... Continue reading at The Guardian

[ The Guardian | 2015-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic books #news feeds


Apple News vs. Facebook Instant Articles: How they compare

At its Worldwide Developers Conference on Monday, Apple announced the News app, the latest example of a platform trying to improve the mobile news reading experience and get publishers to distribute their news directly on apps. News invites comparisons with Facebook’s Instant Articles, which... Continue reading at Digiday

[ Digiday | 2015-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple news #apple announced #news app #news directly


Facebook’s growing video power has publishers embracing the sound of silence

The rise of Instagram and Facebook, which mute video audio by default, is forcing publishers to rethink their video creation strategies. NowThis and Fusion, for example, are creating video that's "volume agnostic", meaning that they can viewers can watch them with the sound on or off and still... Continue reading at Digiday

[ Digiday | 2015-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #forcing publishers #creating video #work harder


Facebook letting more stores ping your phone when you're inside

You might find yourself browsing more than the shelves at your local store, if Facebook knows you’re there. It’s expanding a location-aware program that will let businesses pop information into the top of your news feed. Place Tips lets brick-and-mortar stores send information to people’s News... Continue reading at PC World

[ PC World | 2015-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news feeds


Facebook's Experiment to Publish News Articles Has Gotten Awfully Quiet — Three Weeks After Everyone Was Freaking Out About It

On May 12, Facebook launched its much discussed publishing product designed to let media companies post their articles directly to its iOS app.   Called "Facebook Instant Articles," the new format loads stories on mobile phones up t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook launched #articles directly #ios app #mobile phones


Apple takes on Facebook with revamped news app

Media organisations including Guardian, ESPN, New York Times, Conde Nast and Hearst will produce content specifically designed for new service Apple revamped its news service on Monday, making a play to take on Facebook as the two tech giants court readers and publishers to be the top platform... Continue reading at The Guardian

[ The Guardian | 2015-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news service #apple takes #apple unveils #conde nast


Key Ideas For Publishers Working In a World of Large Tech Companies

As long as technology companies such as Facebook and Twitter exist, publishers will have to navigate relationships with them.   This theme pervaded a panel Monday at the 67th World News Media Congress in which industry thought leaders discussed ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers working #key ideas #technology companies


Facebook’s Instant Articles Do Speed Up Mobile Content

When it comes to loading times, Facebook’s Instant Articles appear to be living up to their name.   Earlier this month, the social network launched its new Instant Articles product, which allows publishers to host articles and videos d ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile content


Tech blog spinoff Re/code acquired by Vox Media

Tech news blog Re/code has been acquired by online publishing company Vox Media, just 18 months after spinning off from its former parent, The Wall Street Journal. Continue reading at Stuff

[ Stuff | 2015-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vox media