Facebook pulls Walmart and P&G ads for lacking 'political' labeling

UPDATE: After this article was published, Facebook reversed its decision that the Walmart ad was political and required a "paid for by" disclosure. "The aim of this policy and authorization process is increased authenticity for political ads on Facebook," a spokeswoman said in an email. "It won't be perfect to startwe'll learn and evolve over timebut we think the good far outweighs the bad."~ ~ ~Facebook appears to be putting brands in the penalty box as it begins enforcing new rules meant to clean up political advertising on its platform. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-06-30 00:00:00 UTC ]
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TikTok Tells Brands Not to ‘Make Ads’ at First-Ever NewFronts

Ahead of TikTok's presentation at the 2020 Digital Content NewFronts, the company released a new umbrella brand called TikTok for Business for its advertiser offerings. TikTok, a newcomer to NewFronts, adapted its vertical-first format for a horizontal presentation. The main message to brands in... Continue reading at AdWeek

[ AdWeek | 2020-06-25 21:01:24 UTC ]
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Political lies aren’t new, but the methods of spreading them are

Technology lets manipulators target our individual fears and weaknesses, Philip Howard writes. Continue reading at The Washington Post

[ The Washington Post | 2020-06-25 16:42:55 UTC ]
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NewFronts Now: Day 2 showcases new generations and shoppable ads

Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now. And... Continue reading at Advertising Age

[ Advertising Age | 2020-06-23 20:11:12 UTC ]
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B2B Publishers Call to End Data Misuse in Online Ad Auctions

A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
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Boldwood and Ad Lib snare Tiger King book for new e-book venture

Boldwood Books has launched an e-book collaboration with John Blake's Ad Lib, starting with a book that reveals all about the stars of hit Netflix series “Tiger King”. Continue reading at The Bookseller

[ The Bookseller | 2020-06-15 19:13:40 UTC ]
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Adeola and Wilson-Max to discuss lack of children's publishing diversity

Dapo Adeola will be speaking to Ken Wilson-Max on Instagram Live this week about their experiences as two of just four black British illustrators currently being published in children's books. Continue reading at The Bookseller

[ The Bookseller | 2020-06-15 09:32:54 UTC ]
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We need to call out the lack of support and erasure of Black British voices

Using terms such as BAME and PoC makes it harder to call out the lack of support and erasure of Black British voices (often working class and male) from festivals, prizes, agencies and organisations set up by non-Black PoC in the name of ‘diversity’ and ‘inclusion’. Continue reading at The Bookseller

[ The Bookseller | 2020-06-09 05:56:06 UTC ]
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PRH becomes latest trade publisher to pull out of Frankfurt

Penguin Random House has joined the other big trade publishers in pulling out of the Frankfurt Book Fair's physical event this year. Continue reading at The Bookseller

[ The Bookseller | 2020-06-08 07:32:23 UTC ]
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Trump, Facebook, and the weaponization of free speech

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[ Columbia Journalism Review | 2020-06-02 12:08:10 UTC ]
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Simon & Schuster and Macmillan US also pull out of Frankfurt

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[ The Bookseller | 2020-06-01 09:13:28 UTC ]
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Indie Success: Where Personal And Political Collide

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[ Publishers Weekly | 2020-05-22 04:00:00 UTC ]
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‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales

The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns,... Continue reading at Digiday

[ Digiday | 2020-05-18 04:00:00 UTC ]
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Anemic Ad Sales Impact Meredith’s Q3 Earnings

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[ Folio Magazine | 2020-05-14 15:44:55 UTC ]
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Experts weigh in on Facebook’s new Oversight Board

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[ Columbia Journalism Review | 2020-05-14 11:45:42 UTC ]
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AD AGE AGENCY REPORT 2020: RANKINGS AND ANALYSIS

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[ Advertising Age | 2020-05-10 19:50:00 UTC ]
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Why Do Publishers Only Get Half of Online Ad Spend?

A "groundbreaking" study--a term used by a report's authors--found that publishers receive only a little more than half (51%) of advertisers' spend. The report, published today by ISBA, the UK trade body for brand-side marketers, raises concerns about transparency in the digital media ecosystem,... Continue reading at AdWeek

[ AdWeek | 2020-05-06 20:21:44 UTC ]
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Yeah, That’s Probably an Ad: The Art of the Pivot

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[ AdWeek | 2020-05-04 15:04:07 UTC ]
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2020 Political Books for Children

In the run-up to November’s presidential election, publishers are courting readers who won’t be eligible to cast ballots this year or, in some cases, for many years to come. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-01 04:00:00 UTC ]
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