Faber has revealed a redrawn colophon and new word mark as part of work to refresh its visual identity following last year's 90th anniversary Continue reading at 'The Bookseller'
[ The Bookseller | 2020-03-02 06:30:49 UTC ]
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#90th anniversary
While there’s been much deliberation over the best marketing strategies of direct-to-consumer brands, and how those have evolved as the main digital channels like Facebook and Google have become oversaturated and increasingly expensive, there’s been less time spent on the early-days PR... Continue reading at Digiday
[ Digiday | 2019-06-07 04:01:57 UTC ]
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#direct-to-consumer brands
#time spent
Faber & Faber has snapped up the latest book by writing duo and PRH staffers Liz Foley and Beth Coates. Continue reading at The Bookseller
[ The Bookseller | 2019-06-02 22:00:38 UTC ]
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#faber signs
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The North Face found itself in hot water this week when it hacked Wikipedia for its own marketing stunt. Violating Wikipedia’s paid advocacy guidelines, The North Face’s Brazilian office, working with Leo Burnett Tailor Made, switched images on Wikipedia pages of popular outdoor travel... Continue reading at Advertising Age
[ Advertising Age | 2019-05-31 19:53:32 UTC ]
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#pr firm
Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the... Continue reading at AdWeek
[ AdWeek | 2019-05-31 19:45:16 UTC ]
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#ad community
Crankstart officially takes over as the supporter of the Booker Prize on 1st June, ending 18 years of sponsorship by The Man Group. Continue reading at The Bookseller
[ The Bookseller | 2019-05-31 17:35:51 UTC ]
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#booker prize
#1st june
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Faber remains tight-lipped as Moby cancels his UK and Ireland book tour after a row with Natalie Portman over sections of his memoir Things Fall Apart. Continue reading at The Bookseller
[ The Bookseller | 2019-05-31 01:28:12 UTC ]
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National Best Friend Day is coming up June 8, and BT21 and Facebook Messenger released a new sticker pack Thursday to mark the event, Best Friends Forever. Facebook/BT21/Line Friends BT21 is a set of animated characters created by South Korean K-pop boy group BTS in partnership with Line... Continue reading at AdWeek
[ AdWeek | 2019-05-30 17:00:08 UTC ]
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Platform is also introducing more transparency for advertisers on how effectively their creative is being used. Continue reading at Media Week
[ Media Week | 2019-05-29 15:49:28 UTC ]
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Facebook, Instagram and Google are still the most powerful customer acquisition channels for online brands, but maturing means building a more diversified marketing mix. The post ‘Digital has its limitations’: DTC brands are testing direct mail appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-24 04:01:40 UTC ]
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#post digital
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Faber has declined to comment on actress Natalie Portman’s allegation that musician Moby’s recently published memoir features “many factual errors and inventions”, namely a relationship between them. Continue reading at The Bookseller
[ The Bookseller | 2019-05-23 23:30:44 UTC ]
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Eyeing the success Facebook and Instagram have had in raking in ad revenue from direct-to-consumer brands, YouTube is plotting its own approach. The post YouTube is targeting direct-to-consumer brands with a ‘DTC council’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-17 04:01:28 UTC ]
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Last week was an interesting one for me. Not only because I attended two very different conferences in two cities, but because of the theme I saw play out between each conference and in the days following. First was The Social Shake-Up, a sister brand of Folio:’s for social media practitioners.... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-16 16:54:43 UTC ]
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#test kitchen
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Google is giving advertisers a ton of extra digital real estate, adding new promotional formats to online search, YouTube and its increasingly popular Discover service. Meanwhile, Facebook Inc. is close to rolling out a long-awaited privacy feature, but it issued a warning to advertisers... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
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Google is giving advertisers a ton of extra digital real estate, adding new promotional formats to online search, YouTube and its increasingly popular Discover service. Meanwhile, Facebook Inc. is close to rolling out a long-awaited privacy feature, but it issued a warning to advertisers... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
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Touted just under 12 months ago, the joint digital display-ad sales platform operated by four major news publishers is now up and running. So, what's the early prognosis? Continue reading at Media Week
[ Media Week | 2019-05-14 13:17:02 UTC ]
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Eleanor Birne has joined PEW Literary as associate agent this month, moving from David Godwin Associates, and has already done a deal with Faber on Amber Medland’s debut novel about mental health and the impact of the #metoo movement. Continue reading at The Bookseller
[ The Bookseller | 2019-05-14 00:00:00 UTC ]
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#associate agent
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Faber Children’s has acquired a YA novel by Akwaeke Emezi, whose adult book Freshwater (Faber) was longlisted for the 2019 Women’s Prize. Continue reading at The Bookseller
[ The Bookseller | 2019-05-09 00:00:00 UTC ]
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#debut ya
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Indie comics publishers Lion Forge and Oni Press will merge under the majority ownership of Polarity, a newly formed media entertainment entity launched by Lion Forge cofounder Dave Steward II in 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-08 00:00:00 UTC ]
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How to follow up a bookselling sensation like Grief is the Thing with Feathers? This was the key question facing Katie Hall, Rachel Alexander and Kate Burton at Faber for the publication of Max Porter’s second novel, Lanny. Continue reading at The Bookseller
[ The Bookseller | 2019-05-01 00:00:00 UTC ]
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#max porter