#marketing strategies

Publishing news tagged with #marketing strategies


How DTC brands plot their PR strategies

While there’s been much deliberation over the best marketing strategies of direct-to-consumer brands, and how those have evolved as the main digital channels like Facebook and Google have become oversaturated and increasingly expensive, there’s been less time spent on the early-days PR... Continue reading at 'Digiday'

[ Digiday | 2019-06-07 04:01:57 UTC ]
More news stories like this | News stories tagged with: #marketing strategies #direct-to-consumer brands #time spent


Facebook Is Changing Its News Feed Algorithm to Focus Less on Publishers' Content

Expect to see more pictures of your friends' pets and wedding announcements from extended family members in your Facebook news feed in the coming weeks. And expect to see less news. In yet another blow to publishers that have spent years building audiences to build traffic and revenue, the... Continue reading at 'AdWeek'

[ AdWeek | 2016-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top priority #research suggests #digital publishing #marketing strategies


Video: A Tactical Guide to Content

The consumer appetite for video is well-acknowledged. But video is emerging as a critical component of b-to-b sales and marketing strategies. Skyrocketing viewership, exceptional storytelling, and effortless sharing form the bulk of the evidence for b-to-b publishers. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #critical component #marketing strategies