ESPN drops false play buttons on Facebook, maintains them on Twitter

The sports publisher is still holding on to a sneaky traffic-boosting tactic. The post ESPN drops false play buttons on Facebook, maintains them on Twitter appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-03-02 00:00:00 UTC ]
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Why Facebook's Audience Network Looks Like a Billion-Dollar Advertising Machine

Facebook is pulling back the curtain just enough to tout how much money it's making for publishers. The Menlo Park, Calif.-based company today said its mobile-focused Facebook Audience Network (FAN) had a $1 billion annual run rate during the fourth quarter for advertising spend, with "the... Continue reading at AdWeek

[ AdWeek | 2016-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #private marketplaces #mediation services #ad server #ad services


How PopSugar gets people to watch its Facebook videos for 30 seconds

In September, PopSugar adopted a Facebook video strategy that placed a greater emphasis on videos that drew viewers in with striking visuals and text within the first three seconds. The publisher boasts it has helped not only grow Facebook views -- more than 51 million in November -- but also... Continue reading at Digiday

[ Digiday | 2016-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook videos #greater emphasis


Mark Zuckerberg Defends Facebook Against Free Basics' Critics

Is Free Basics an altruistic effort to connect the world to opportunities, or a neocolonial race to control and capitalize on new markets?Today, Mark Zuckerberg published a lengthy opinion article in The Times Of India defending his attempt to connect millions of people to the Internet via a... Continue reading at Fast Company

[ Fast Company | 2015-12-28 00:00:00 UTC ]
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News UK CMO: Facebook Has a 'Duty of Care' to Publishers

News UK’s chief marketing officer Chris Duncan wasn’t previously a fan of publishing directly to platforms like Facebook. In previous interviews with media, he called Facebook’s launch of Instant Articles, and the g ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news ukrsquo #publishing directly


Facebook's quick-loading Instant Articles come to Android

Facebook’s scheme for speedy news stories has finally come to Android. With select publishers you’ll now see a lightning bolt icon in the top corner, which denotes that article is stored on Facebook’s servers and will load rapidly.This feature, as is often the case, first debuted on the... Continue reading at PC World

[ PC World | 2015-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select publishers #global reach #international markets #developing world


Facebook Instant Articles Launches on Android

We’re excited to announce that everyone who uses the Facebook for Android app can now read thousands of Instant Articles every day in News Feed from publishers worldwide. Combined with our recent launch of Instant Articles to everyone on Fa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android app #read thousands #publishers worldwide #recent launch


How UK Publishers are Using Facebook Instant Articles

Another 13 U.K. publishers are signed up to start using Facebook’s Instant Articles, including The Daily Telegraph, The Mirror, The Daily Mail and The Economist, Sky News, sports site 90min.com and The Sun.   The BBC and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers #sky news


J.D. Salinger Copyright Suit is Dropped

The suit had accused the Salinger Literary Trust of “tortiously interfering” with the Devault-Graves Agency's attempts to license foreign editions of its book, 'J.D. Salinger: Three Early Stories.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #devault-graves agency #early stories


Chicago Tribune Drops Printers Row Journal Print Edition

December 27 will mark the final appearance of the print section, which was launched with great fanfare as a 24-page weekly supplement in 2012. In addition to books reviews, it featured author interviews, essays, literary news and a weekly work o ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print section #literary news


Facebook Is Updating Instant Articles to Help Publishers Make More Money

Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform. Starting today, publishers utilizing Instant Articles will be able to place an ad every 350 words instead of every 500 words, according... Continue reading at AdWeek

[ AdWeek | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #starting today #smaller percentage #editorial content #mobile web #android apps #android users #daily basis


Facebook's Zuckerberg ordered to testify over Oculus purchase

Facebook's CEO Mark Zuckerberg has been ordered to depose in an intellectual property dispute between Oculus and ZeniMax Media, as he has "unique knowledge" of his decision to buy and his valuation of the wearable virtual reality technology company. ZeniMax sued Oculus in May 2014 for exploiting... Continue reading at PC World

[ PC World | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #zenimax media #non-disclosure agreement #crude prototype #district court #northern district #dallas division


Facebook Bends to Publishers, Tweaks Instant Articles Advertising

Facebook is changing the advertising policies for its Instant Articles platform, after publishers said restrictions made it too hard for them to generate revenue from content they posted to the social network’s new feature. & ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising policies #generate revenue


Belgian ban on Facebook cookies should apply to all of Europe, privacy watchdogs say

European data protection authorities want Facebook to stop using cookies to track people who don't have a Facebook account.As part of a case brought by the Belgian Privacy Commission, a Brussels court ordered Facebook in an interim ruling not to track people in Belgium using its "datr" cookie... Continue reading at PC World

[ PC World | 2015-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #privacy watchdogs #case brought #privacy policy


The creators of 'The Martian' and 'XKCD' will chat live on Facebook today

It's been a big year for Andy Weir, author of acclaimed sci-fi novel The Martian. His bestselling book -- originally published serially for free on his personal website -- was turned into a similarly excellent movie starring Matt Damon and Jessica Ch... Continue reading at Engadget

[ Engadget | 2015-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook today #big year #andy weir


Is Facebook Driving Less Traffic to Publishers’ Sites?

Facebook might be sending less traffic to publishers’ websites now than it did in January, or more traffic, or the same amount of traffic. It depends on who you ask.   In recent years publishers have increasingly relied on Faceboo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-02 00:00:00 UTC ]
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How Publishers are Using Facebook Instant Articles

?As soon as Jeff Bezos heard about Facebook Instant Articles, he wanted to participate.   “We saw [Bezos] in Sun Valley,” Dan Rose, the VP of partnerships at Facebook, said in a recent panel at the Paley Int ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recent panel


MediaGuardian 100: why 1 billion users put Facebook back on top

The 15th edition of the media power list finds change in the air, with digital challengers elbowing aside older moguls – but a long way to go on diversity• Women on the rise, but much still to do on diversity• Your interactive guide to the MediaGuardian 100 Back in 2001, when this list was first... Continue reading at The Guardian

[ The Guardian | 2015-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social networks #bill gates #richest man #mark zuckerberg


Meet the Bleacher Report Editor Who Is Trouncing ESPN in Social Sharing

Between the Reagan and Obama administrations, Joe Yanarella carved out a ham-and-egger journalism career with print publications like the Hudson Valley News in upstate New York and Wizard magazine. Then, in 2009, as the U.S. economy was trying to get out of reverse, he took over as editor in... Continue reading at AdWeek

[ AdWeek | 2015-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big fish


Google’s Answer to Facebook Instant Articles — The AMP Project — is Coming Early Next Year

Google introduced its Accelerated Mobile Pages (AMP) program to allow publishers and advertisers to create good-looking mobile content that loads very quickly.   The company launched the program in early October with a select set of pa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile content #company launched #early october


Daunt: 'Christmas is all to play for'

Waterstones is on course to make a small profit this year but it is “all to play for” over the next few weeks, the chain’s m.d James Daunt has said. Continue reading at The Bookseller

[ The Bookseller | 2015-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james daunt #small profit