Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at 'Media Week'
[ Media Week | 2019-11-20 11:19:56 UTC ]
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Revenue diversification requires balance, discipline and conviction; advertisers want more from publishers every year, but often for the same amount of money they paid last time. Go inside the programming and conversations that defined September's event. The post Digiday Publishing Summit Event... Continue reading at Digiday
[ Digiday | 2019-09-27 04:00:48 UTC ]
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Affiliate marketing is no longer a side-hustle for publishers, netting only a few pennies on the dollar when readers click a buy button. As online shopping behaviors have matured, retailers have been increasing their spend in areas beyond search and display advertising. This systemic change is... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-23 15:03:40 UTC ]
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A decade after rescuing it from an imminent shutdown, Duncan McIntosh has sold newspaper industry trade magazine Editor & Publisher to consultant Mike Blinder for an undisclosed sum. In an announcement late last week, E&P indicated that its upcoming October issue will be the first... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-03 20:10:05 UTC ]
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Revenues from US publishers have increased 6.9% to nearly $6 billion for the first six months of 2019, with growth in all categories apart from e-books, according to the Association of American Publishers. Continue reading at The Bookseller
[ The Bookseller | 2019-08-29 22:31:10 UTC ]
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Affordable rents and the ever-burgeoning Brooklyn literary community have drawn indie presses to the Old American Can Factory in Gowanus. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-23 04:00:00 UTC ]
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The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-08-14 04:01:54 UTC ]
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Rupert Murdoch’s Australian mastheads and Foxtel suffer drop in revenue although global profits increase after huge loss in 2018Revenue at the Australian mastheads run by Rupert Murdoch’s News Corp fell by 6% last year, and the company’s pay TV operation, Foxtel, has also been hit by falling... Continue reading at The Guardian
[ The Guardian | 2019-08-09 01:33:05 UTC ]
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Employment in publishing grew by 3.9% in 2018, giving it the third highest growth in all UK creative industry sectors, new statistics show. Continue reading at The Bookseller
[ The Bookseller | 2019-06-27 15:25:54 UTC ]
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UK publishing industry revenues overall stood at £6.05bn in 2018, down 2% on the £6.15bn revenue of the previous year, according to the PA Publishing Yearbook 2018, just released. Continue reading at The Bookseller
[ The Bookseller | 2019-06-25 05:53:24 UTC ]
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With advertising trending down for most print publications, publishers are eyeing paywalls with renewed interest. This whitepaper explores five successful methods of engaging your reader base with a compelling value proposition to convince them to pay for access. Continue reading at Publishing Executive
[ Publishing Executive | 2019-06-21 20:38:36 UTC ]
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A bipartisan group of political publishers including Daily Caller, Mediaite, Raw Story, Alternet, Law&Crime, and the Washington Free Beacon have launched Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-21 15:26:03 UTC ]
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By this point, the phrase “fake news” has become as ubiquitous in newsrooms as “election night pizza.” It’s a term Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-19 07:00:42 UTC ]
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#digital publishing
As digital media penetration reaches near-universal status, digital advertising revenues around the world, including in the U.S., are anticipated to slow by several percentage points compared to years past, according to Magna Global's newest advertising forecast. The report from IPG Mediabrands'... Continue reading at AdWeek
[ AdWeek | 2019-06-17 01:00:56 UTC ]
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The News Media Alliance today published findings from a new study that analyzes how Google uses and benefits from news. Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
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A number of publishers and licensors exhibiting at or attending this year’s Licensing Expo in Las Vegas are looking to license their proprietary, book-based brands to manufacturers of toys, arts and crafts, apparel, and other products. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-05 04:00:00 UTC ]
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Thirty percent of 122 publisher executives surveyed by Digiday said that YouTube is the platform that can provide the most meaningful long-term revenue opportunities for publishers. After YouTube, Facebook and Google AMP were second best, each with 24% of the vote. The post Digiday Research:... Continue reading at Digiday
[ Digiday | 2019-06-03 04:01:26 UTC ]
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It’s hard to go a month these days without seeing yet another report decrying the lack of trust readers have Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-05-21 07:00:51 UTC ]
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Forty-two percent of 103 publishing executives polled by Digiday this February said Facebook was an effective platform to grow international audiences. The post Digiday Research: European publishers still look to Facebook and Instagram to grow abroad appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-08 00:00:00 UTC ]
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Midtown Comics in New York. Movie and TV adaptations have fueled growth in the comic book industry: Sales in 2018 rose $80 million from the previous year. Continue reading at The New York Times
[ The New York Times | 2019-05-08 00:00:00 UTC ]
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