Defining Mobile Opportunities and Strategies

Mobile publishing is the disruptive channel du jour, for which many publishers are anxiously seeking a viable strategy. What was a relatively marginal niche for magazines—content feeds on smartphones—became a broad phenomenon with the advent of tablets in 2010. Delivering rich magazine content to portable devices is the latest opportunity—or threat, depending on who’s talking. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-07-25 00:00:00 UTC ]
News tagged with: #viable strategy

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Digital Strategies: Automating Rights and Permissions

Robert Kasher, a consultant with Firstsource and digi-EXPress, argues that automating publishing rights and permission should be a priority for the digital age. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-21 00:00:00 UTC ]
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How Trome’s Ladder Brand Strategy Made it the World’s Largest Spanish-Language Newspaper

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[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
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Erie Times-News Releases iPad, iPhone, Android Apps and Mobile Web Powered by Whiz Technologies

Erie Times-News and www.GoErie.com, based in Erie, PA, owned by Times Publishing Company, announced that it has released new tablet apps for the iPad and Kindle Fire, new smartphone apps for iPhone and Android, and HTML5 mobile web to its readers. Th ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-11 00:00:00 UTC ]
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Indonesia’s Sea of Opportunities

At the Frankfurt Book Fair, Kestity Pringgoharjono, Executive Director of the Lontar Foundation, introduced Indonesia as the Fair's Guest of Honor in 2015. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-11 00:00:00 UTC ]
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[ Engadget | 2013-10-10 00:00:00 UTC ]
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Facebook's new mobile ad format keeps users coming back to familiar apps

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[ Engadget | 2013-10-02 00:00:00 UTC ]
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The Opportunities and Casualties of the Time Inc. Spinoff

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[ AdWeek | 2013-09-23 00:00:00 UTC ]
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Canadian Publishing, 2013: A Time of Opportunity

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[ Publishers Weekly | 2013-09-23 00:00:00 UTC ]
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[ Publishers Weekly | 2013-09-20 00:00:00 UTC ]
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[ AdWeek | 2013-09-16 00:00:00 UTC ]
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[ AdWeek | 2013-09-10 00:00:00 UTC ]
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[ Engadget | 2013-08-23 00:00:00 UTC ]
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[ Publishers Weekly | 2013-08-21 00:00:00 UTC ]
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[ Editor & Publisher | 2013-08-15 00:00:00 UTC ]
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[ AllThingsD | 2013-08-12 00:00:00 UTC ]
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[ Folio Magazine | 2013-07-31 00:00:00 UTC ]
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[ Engadget | 2013-07-30 00:00:00 UTC ]
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