Clicks and Pageviews Are Just the Tip of the Iceberg

Online and across various digital products, publishers have long touted their audience volume as the primary success metric—CPM rates are based on these numbers, after all. But engagement and performance metrics are also valued, especially via social media, which can greatly increase engagement counts for an online brand. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-11-06 00:00:00 UTC ]
News tagged with: #online brand #digital products #performance metrics

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Acorn Intelligence’s 5 top tips for winning with sponsored brands

Acorn Intelligence's co-founder Ross Caveille shares his top tips for working successfully with sponsored brands. Continue reading at The Bookseller

[ The Bookseller | 2019-04-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #top tips


5 Writing Tips: Mark Bowden

Mark Bowden, author of 13 books, including "Black Hawk Down" and the riveting new true crime book "The Last Stone," shares some writing tips, including "scenes are gold." Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #writing tips #black hawk


Mrs Hinch signs with MJ after 11-way auction for Instagram star's cleaning tips

Michael Joseph is looking to clean up in 2019 with a book from Instagram star Mrs Hinch, secured in an 11-way auction. Continue reading at The Bookseller

[ The Bookseller | 2018-12-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #michael joseph #instagram star


Pro tip: Do not drag J.K. Rowling and her writing room

"A woman must have money and a room of her own if she is to write fiction," Virginia Woolf wrote in a famous 1929 essay. British businessman Arron Banks apparently disagrees, and he incurred the wrath of fans of "Harry Potter" creator J.K. Rowling after mocking the author on Twitter for having... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-12-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #harry potter #write fiction


The Joy of Waterboiling is hot tip for oddest book title prize

This year’s shortlist also includes Jesus on Gardening, Equine Dry Needling and Why Sell Tacos in Africa?A book that celebrates Germany’s timesaving contribution to global cuisine is among the contenders for the 2018 Diagram prize for the oddest title of the year. The Joy of Waterboiling may... Continue reading at The Guardian

[ The Guardian | 2018-10-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #literary world #trade magazine #latest trend


NEIBA 2018: Children’s Bookselling Tips from the Fall Conference

We've gathered a selection of tips from two NEIBA panels regarding strategies for handselling and promoting diverse books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ve gathered #bookselling tips


Lonely Planet's Hanna Otero outlines global publishing tips at Children’s Conference

Understanding local publishing terms, appreciating other perspectives and connecting with international colleagues are key to publishing across multiple territories, Lonely Planet publisher Hanna Otero revealed at this year’s The Bookseller Children’s Conference. Continue reading at The Bookseller

[ The Bookseller | 2018-09-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #multiple territories #lonely planet #bookseller children


So long and thanks for all the clicks | Dean Burnett

After six years exactly, Dean Burnett’s Brain Flapping blog is coming to an end. It’s been emotionalOn 31 July, 2012, the very first Brain Flapping post appeared on the Guardian website. Exactly six years to the day later, here’s the very last one.To confirm, the Guardian is shutting down the... Continue reading at The Guardian

[ The Guardian | 2018-07-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book deals #day job #guardian website


Bookselling Tips from Children's Institute 2018

The ABA's sixth Children’s Institute, which took place last week in New Orleans, featured a number of educational panels and roundtables on the day-to-day business of children’s bookselling. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #day-to-day business #bookselling tips


Three Librarians Share Tips for Nurturing Early Literacy

Buddy programs, play, and story time are among the ways librarians help children engage with one another and their families. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #children engage #ways librarians #story time


Tips to improve your internet speed

Is buffering getting in the way of your binging? Are your kids blaming laggy internet for losing online games? Wish your iPad could connect while curling up with an ebook in bed? Continue reading at Stuff

[ Stuff | 2018-02-05 00:00:00 UTC ]
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5 Writing Tips: Laura Lippman

Edgar-winner Lippman shares five writing tips, including "show up on a regular basis." Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #regular basis #writing tips #laura lippman


4th Estate scoops astronomer's hotly-tipped grief memoir

4th Estate will publish astronomer and planetary scientist Dr Sara Seager’s “highly original” grief memoir following a reported seven-figure deal in the US. Continue reading at The Bookseller

[ The Bookseller | 2017-12-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #4th estate


Indies tip Mozley and Saunders for Booker

Indie booksellers are divided on who they think will take home the Man Booker Prize, with a few backing fellow bookseller Fiona Mozley for her debut Elmet (JM Originals), while others have hinted they are expecting Ali Smith or George Saunders to claim the prize. Continue reading at The Bookseller

[ The Bookseller | 2017-10-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #indie booksellers #george saunders


'News Geek' Google CEO Appeases Publishers With End to 'First Click Free'

A few years ago, Google regularly traded barbs with major news publishers in public. Today, Google is rewiring its search engine to appease them.The Alphabet unit is scrapping a contentious search result rule for subscription news sites and giving them new tools to attract more paying customers.... Continue reading at Advertising Age

[ Advertising Age | 2017-10-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishers agreed #biggest change #primary driver #provide information #news organizations #curry favor #significant step #paying customers


5 Writing Tips: Harlan Coben

Bestselling author Harlan Coben shares his five writing tips, including "Write like there is a knife against your throat." Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #writing tips #harlan coben


Rights Tips: German Children’s Books to Watch for at Frankfurt

From the Frankfurt Book Fair New York Editors Trip this summer, here are some of the hottest German children's books you shouldn't miss this year. The post Rights Tips: German Children’s Books to Watch for at Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #german children #frankfurt appeared


Technology and the New Republic just never seemed to click

When a social media millionaire bought the highbrow, long-form magazine, the result – with the best of intentions – was failure born of incomprehensionWhere might James Graham find another journalism drama to rival Ink, his triumphant Birth of the Bun saga – this time maybe on Broadway? Easy. He... Continue reading at The Guardian

[ The Guardian | 2017-08-20 00:00:00 UTC ]
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4 Tips for Using Instagram Influencers Effectively Without Getting Your Brand in Trouble

Instagram last week introduced a clearer way for users to determine when posts by influencers or publishers are the result of commercial relationships with the businesses they are posting about. The Facebook-owned app said users will see demarcations that read "paid partnership with" on such... Continue reading at AdWeek

[ AdWeek | 2017-06-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #couple months #paid partnership #commercial relationships


5 Writing Tips: Jeff VanderMeer

"But at some point, no matter how good your partial or rough draft is, you may also have to methodically test your novel—in all ways, from the structure down to the paragraph level." Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #rough draft #jeff vandermeer