China’s Bestsellers for 2017: OpenBook Cites 14.55 Percent Market Growth

With figures from OpenBook's 'Reading X' conference earlier this month, we learn that online book sales in China grew 28.82 percent in 2017, year over year, and brick-and-mortar bookstores were seen to erase the previous year's modest losses. The post China’s Bestsellers for 2017: OpenBook Cites 14.55 Percent Market Growth appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2018-01-31 00:00:00 UTC ]
News tagged with: #post china #conference earlier #brick-and-mortar bookstores

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5 Big Things Marketers Need to Know From Facebook's Developer Conference

Facebook is revealing its latest technology to the world this week at its annual Facebook Developer Conference in San Francisco. And while the show is geared at developers, a good chunk of the news should apply to brands and publishers that regularly use the platform, particularly with mobile... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #ad business #shopping cart #posting videos #latest step


ESPN, Outbrain Partnership Lets Other Marketers Get Native Placement on the Sports Site

One of the biggest names in sports is letting other publications tap into its digital audience.  ESPN and content recommendation platform Outbrain announced Thursday that the two signed a multi-year, global deal. And, because Outbrain is being integrated into ESPN's in-house sales platform, it... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales team #press release #larger reach #trending topics


A new memoir from Julie Andrews expected in fall 2017

The new memoir by Julie Andrews will reportedly cover the time period in which she starred in such films as 'The Sound of Music,' 'Mary Poppins,' and 'Victor/Victoria.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #julie andrews #reportedly cover #time period #mary poppins


iBooks Bestsellers: ‘Paper Towns’ Rises

The debut of the trailer of the film adaptation shot John Green's 2008 novel to the #2 spot. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #paper towns ##2 spot


Debut author organises own £200k marketing campaign

A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man... Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut author #publicity campaign #first-time author


Apple iBooks Category Bestsellers, March 15, 2015

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended March 15, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks #children teens


5 Tips for Online Book Marketing Today

Testing first, remaining flexible, and hanging out on Twitter are all best practices for to online book marketing today, says Derrick Schultz of Atavist. The post 5 Tips for Online Book Marketing Today appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-19 00:00:00 UTC ]
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China's Tencent and Shanda Cloudary merge

Two Chinese online publishing companies – Tencent Literature and Shanda Cloudary – have announced they are to merge. The firms will become the Yuewen Group, the country’s largest online publishing and ebook company, reported the South China Morning Post. Continue reading at The Bookseller

[ The Bookseller | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tencent literature #shanda cloudary #ebook company


iBooks Bestsellers: Hawkins Still #1

'The Girl on the Train,' once again, claimed the top spot on Apple’s iBooks bestseller list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers


Pre-Roll Video Ads a Leading Catalyst to Ad-Blocking Growth

A new Wells Fargo Securities report put ad blocking right alongside viewability as a top challenge facing the digital publishing ecosystem.The report asked whether ad blocking is an existential threat or "just a 'Europe thing'" and netted out somewhere in the middle: "We believe the rapid rise... Continue reading at Advertising Age

[ Advertising Age | 2015-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #existential threat #rapid rise #growing challenge #good amount #banner ads #pre-roll ads


Apple iBooks Category Bestsellers, March 8, 2015

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended March 8, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks #children teens


McKearney to be chair of Book Marketing Society

The Book Marketing Society (BMS) has appointed Miranda McKearney as its new chair. McKearney, founder and former c.e.o. of charity The Reading Agency, takes on the role from previous chair Martin Neild, who has stepped down after five years. McKearney stepped down from her role at The Reading... Continue reading at The Bookseller

[ The Bookseller | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading agency #sue wilkinson


Tapping Into the Minecraft Audience to Market Books

Hybrid German author Karl Olsberg describes how he leveraged the huge audience of Minecraft fans to sell a series of novels based on the game. […] The post Tapping Into the Minecraft Audience to Market Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market books #huge audience #novels based


China to be guest of honour at BEA

China will be the guest of honour at BookExpo America's Global Market Forum in May. China will send a high ranking delegation of up to 500 publishing professionals, authors and senior government officials to attend BEA in New York, in an effort to widen and deepen the cultural and business ties... Continue reading at The Bookseller

[ The Bookseller | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america


iBooks Bestsellers: Runaway ‘Train’

Paula Hawkins’s 'The Girl on the Train' once again topped Apple’s iBooks bestseller list for the week ended March 9. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #paula hawkins #topped apple


Profits Rose 14% at B&N in Third Quarter

Net income increased 14% at Barnes & Noble in the third quarter ended January 31, 2015, to $72.1 million. Total revenue fell 1.7%, to $1.97 billion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble


China’s Tencent Lit, Trajectory Ink Digital Distribution Pact

Trajectory will distribute more than 200,000 Chinese language ebooks to the South and North American marketplace and export English language ebooks into China via Tencent Literature's content platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tencent literature #content platform


Bestselling author Alice Hoffman's children's book, 'Nightbird,' receives mostly positive reviews

Hoffman's book tells the story of a girl whose family had a curse placed upon them and whose town is fearful of what they believe to be a monster living in their midst. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book tells #positive reviews


China to Send 500 to 2015 BEA

“This is the most significant foreign delegation that we have ever hosted at America’s largest publishing convention," said BEA’s show director. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-09 00:00:00 UTC ]
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Apple iBooks Category Bestsellers, March 1, 2015

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended March 1, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks #children teens