Can publishing keep its soul in an increasingly data-driven future?

The Literary Platform's Sophie Rochester on publishing by numbers, and whether the industry can keep its soul in an increasingly data-driven future. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-03-01 00:00:00 UTC ]
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Other Publishing stories related to: 'Can publishing keep its soul in an increasingly data-driven future?'


BookExpo 2018: Church Publishing Turns 100, Embraces the Future

Founded in 1918 in New York City, Church Publishing Inc. is celebrating its first century this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
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Omeda’s Aaron Oberman On Data, the State of Publishing and His Company’s Outlook

Since nearly doubling the size of the company, Omeda is positioning itself to better serve a range of publishing partners in a variety of ways. The post Omeda’s Aaron Oberman On Data, the State of Publishing and His Company’s Outlook appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-30 00:00:00 UTC ]
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In the post-Facebook era, publishers see increase in direct traffic

Chartbeat is publishing new data today that shows that more mobile readers are coming to publishers’ sites and apps directly than from social. The post In the post-Facebook era, publishers see increase in direct traffic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post-facebook era #direct traffic #data today #mobile readers


Portugal’s top publishers band together to get users to register and pool data

“The project is complex because we are trying to put single sign-on between six companies, 75 apps and hundreds of sites." The post Portugal’s top publishers band together to get users to register and pool data appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-10 00:00:00 UTC ]
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International Publishing Group Future Acquires NewBay Media

International media group Future plc has acquired NewBay Media for an initial net value of $13.8 million, the companies announced today. NewBay Media, based in London and New York, is a magazine and website publisher, with multiple verticals covering fields like TV and audio, electronics and... Continue reading at AdWeek

[ AdWeek | 2018-04-05 00:00:00 UTC ]
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Digiday Research: 83 percent of European publishers increased programmatic ad revenue in 2017

Digiday surveyed 84 publisher executives to learn more about how reliant publishers are on programmatic advertising for their digital revenues. The post Digiday Research: 83 percent of European publishers increased programmatic ad revenue in 2017 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-16 00:00:00 UTC ]
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Notes: Future!Publish Program at Leipzig; Canada’s Greystone Sends 15 to London

As the spring trade-show season heats up, Leipzig announces a second year of the Future! Publish Young Talent Days and a Vancouver-based independent publisher is sending a big contingent to London Book Fair in April. The post Notes: Future!Publish Program at Leipzig; Canada’s Greystone Sends 15... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-08 00:00:00 UTC ]
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Pivot to Digital: How Two Legacy Publishers Are Embracing Their Futures

Execs from ALM and Trusted Media Brands on the strategic, cultural, and organizational aspects of embracing the new reality. The post Pivot to Digital: How Two Legacy Publishers Are Embracing Their Futures appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-01 00:00:00 UTC ]
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The UK’s Publishers Association Launches Data Protection Toolkit for Europe’s Regulations

With 'a lot of anxiety to many businesses as they grapple with the full implications' of the European Union's new data privacy regulations, the UK's Publishers Association launches a special toolkit for its member publishers. The post The UK’s Publishers Association Launches Data Protection... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-15 00:00:00 UTC ]
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Book Publishing’s Weak Bet On “Fire And Fury”? Blame Data

The success of Michael Wolff’s Trump tell-all left publisher Henry Holt unprepared to meet initial demand. A big reason is the way data moves (and doesn’t) in the industry. Michael Wolff’s Fire and Fury is exploding. Threats of legal action from the Trump White House–the book’s subject–seem only... Continue reading at Fast Company

[ Fast Company | 2018-01-12 00:00:00 UTC ]
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Berlin’s Future! Publish Debuts Its German Book Trailer Award

The conference in its third year has instituted a new book trailer award program with a shortlist of 30 videos designed to entice consumers to various publishers' titles. Organizers say the trailer award will be an annual feature of the conference. The post Berlin’s Future! Publish Debuts Its... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-11 00:00:00 UTC ]
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‘The future of cable’: Looking beyond Facebook, publishers eye streaming TV bundles

Cheddar, Newsy, The Young Turks and other media outlets want to bundle up with online TV services from Sling, Hulu and YouTube. The post ‘The future of cable’: Looking beyond Facebook, publishers eye streaming TV bundles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-05 00:00:00 UTC ]
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Radio broadcaster Global is using news publishers’ data to target audio ads

"More thought is going into sonic branding." The post Radio broadcaster Global is using news publishers’ data to target audio ads appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
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Digiday Research: 94 percent of European publishers will increase their video output

European publishers are pivoting more heavily to video as they brace for the impacts of GDPR implementation. The post Digiday Research: 94 percent of European publishers will increase their video output appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-06 00:00:00 UTC ]
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‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google and Apple

Publishers said they want more data sharing, better subscription options and greater flexibility in how articles and ads can be designed within distributed platforms. The post ‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google... Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data sharing #distributed platforms #apple appeared #monetization options #greater flexibility


How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

This spring, Blossom posted a Facebook video that began with an image of women's underwear and featured seven tidy hacks for organizing your clothes. The post racked up a staggering 382 million views and nearly 12 million shares, making it the most viral video in Facebook history, according to... Continue reading at AdWeek

[ AdWeek | 2017-08-21 00:00:00 UTC ]
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Facebook is throwing publishers a bone in the form of more performance data on Instant Articles

The move could help quantify the monetary benefits of Facebook's fast-loading articles format, which publishers have been souring on. The post Facebook is throwing publishers a bone in the form of more performance data on Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-20 00:00:00 UTC ]
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Facebook always wins: Data shows publishers are buying far more Facebook traffic

Even with publishers grousing about Facebook's shortcomings as a source of revenue and organic traffic, publishers are putting a lot more resources into dark posts, according to Keywee data. The post Facebook always wins: Data shows publishers are buying far more Facebook traffic appeared first... Continue reading at Digiday

[ Digiday | 2017-07-19 00:00:00 UTC ]
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In a Data-Centric Age, Many Publishers Come Up Short [PDF]

Special report: Shortsightedness and organizational inefficiency could herald a major missed opportunity. The post In a Data-Centric Age, Many Publishers Come Up Short [PDF] appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-05-26 00:00:00 UTC ]
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Facebook's New Tool Lets Publishers Use Its Data to Sell Video Ads

Facebook is opening up its data for streaming video publishers to target video ads on their sites and in their apps.A&E Networks, ESPN, Hearst Television and Scripps Networks Interactive are testing an automated system that lets marketers find their intended audience using Facebook data such... Continue reading at Advertising Age

[ Advertising Age | 2017-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #automated system #ae networks #hearst television #intended audience