After putting in a quarter-century as the head of CBS’s marketing efforts, George Schweitzer has begun mapping out his final campaign. The network’s marketing director will step down from his post at the end of the 2019-20 broadcast season, whereupon he’ll transition to a new role as a special advisor to the company. Schweitzer’s final year on the job will kick off with a new title; from now through May, he’ll serve as chairman, CBS marketing. Stepping into the on-deck circle is Amazon Studios head of marketing Mike Benson, who joins join CBS in October as president and chief marketing officer. Both execs will report to CBS Chief Creative Officer David Nevins. “George Schweitzer is a marketing legend whose leadership and showmanship have defined both excellence and innovation,” Nevins said in a statement released this afternoon. “His resume of accomplishment spans every division and daypart of CBS, with boundless admiration and respect for his work coming from every corner of the company." Schweitzer over the course of his CBS tenure has been instrumental in promoting everything from the Super Bowl and “Late Show with David Letterman” to primetime entertainment programs such as “CSI,” “Survivor,” “Everybody Loves Raymond” and “The Big Bang Theory.” Twice named to the Ad Age Marketing 100—examples of his brainstorming may be found here and here—Schweitzer joined CBS back in 1972 as a member of the production team. To say that Schweitzer has enjoyed an eclectic career... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-17 18:55:53 UTC ]
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It follows a news agenda set by media oligarchs. Instead it should be investigating power, money and their influence on our livesThey don’t want balance, they want possession. The oligarchs who own the newspapers will never accept the BBC, because it does not belong to them. However tame and... Continue reading at The Guardian
[ The Guardian | 2020-10-07 06:00:30 UTC ]
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Citing “disagreements regarding the direction of Macmillan,” Holtzbrinck announced this morning that John Sargent will leave as CEO of the company at the end of the year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-17 04:00:00 UTC ]
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Children's and YA agent Alice Sutherland-Hawes has left the Madeleine Milburn Agency to launch her own agency, ASH Literary. Continue reading at The Bookseller
[ The Bookseller | 2020-09-07 04:26:22 UTC ]
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Romero’s estate hired Daniel Kraus to help finish the book, and that was a wise decision. Continue reading at The Washington Post
[ The Washington Post | 2020-09-02 15:41:13 UTC ]
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Makenna Goodman on leaving New York publishing behind for the farms of Vermont, and why publishing her first novel was traumatic. Continue reading at The Paris Review
[ The Paris Review | 2020-08-20 17:18:24 UTC ]
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Michael Cohen's memoir about U.S. President Donald Trump will be released Sept. 8 by Skyhorse Publishing, which confirmed the news on Thursday. Continue reading at CBC
[ CBC | 2020-08-14 12:29:48 UTC ]
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“George Harrison on George Harrison,” edited by Ashley Kahn, collects interviews and TV appearances the Beatle gave during his too-short life. Continue reading at The Washington Post
[ The Washington Post | 2020-08-06 12:18:33 UTC ]
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Last year "Game of Thrones" author George R.R. Martin gave his "formal written permission to imprison" him if his latest book wasn't done by July 29, 2020. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-07-29 19:03:14 UTC ]
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IDW Publishing president, publisher, and chief creative officer Chris Ryall is stepping down from his current positions to join the World of Syzygy, a new storytelling venture formed by Ryall and comics artist Ashley Wood. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-22 04:00:00 UTC ]
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Diamond Comic Distributors founder Steve Geppi announced that he is returning as president of Geppi Family Enterprises, the parent company of Diamond. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-02 04:00:00 UTC ]
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In the wake of the resignation of former CBLDF executive director Charles Brownstein, Paul Levitz is retiring from the CBLDF board of directors and the board has accepted the resignations of board members Jeff Abraham and Katherine Keller. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-30 04:00:00 UTC ]
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J K Rowling's agency The Blair Partnership has lost four of its author clients over the controversy surrounding the Harry Potter author's views on transgender law reform. Continue reading at The Bookseller
[ The Bookseller | 2020-06-22 05:27:06 UTC ]
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Jane Harris is leaving her role as m.d. of Children's Trade at Bonnier Books UK to take up the post of group publisher for Children's Books at Welbeck. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 15:34:29 UTC ]
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Twelve formerly incarcerated fellows will learn how to produce videos, podcasts, and other digital media in Second Chance Studio’s yearlong program. For someone who’s just gotten out of prison, it can often be nearly impossible to land a job, both because of the bias of hiring managers and... Continue reading at Fast Company
[ Fast Company | 2020-06-18 06:00:14 UTC ]
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Amazon UK country manager Doug Gurr is leaving the retailer to become director of the Natural History Museum. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 02:28:53 UTC ]
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On the 1st of June, the day thousands of pupils returned to school as part of the government’s plan to end lockdown, I received a call from my manager. As a bookseller with Blackwell’s, I had been glad when we shut our doors in March to protect the health of our staff and customers. I imagined... Continue reading at The Bookseller
[ The Bookseller | 2020-06-04 02:42:56 UTC ]
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Books by authors including Reni Eddo-Lodge, Ibram X Kendi and Robin DiAngelo are selling out on both sides of the AtlanticBooks tackling racism and white supremacy by authors including Reni Eddo-Lodge, Ijeoma Oluo and Layla F Saad are selling out in Britain in the wake of eight days of protests... Continue reading at The Guardian
[ The Guardian | 2020-06-03 14:40:35 UTC ]
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Lina Langlee has left the Kate Nash Literary Agency to join the North Literary Agency. Continue reading at The Bookseller
[ The Bookseller | 2020-06-02 09:53:50 UTC ]
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Readers and former staff decry a terrible day for journalism and express grief at job cutsDevoted readers and former staff of Australia’s local newspapers have expressed their grief at News Corp Australia’s announcement of significant job cuts and the print closure of more than 100 local and... Continue reading at The Guardian
[ The Guardian | 2020-05-28 03:36:58 UTC ]
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