Buzasi at FutureBook: 'chase audiences not revenues'

In the digital age companies should chase audiences rather than revenues, Carla Buzasi, global c.e.o. of WGSN, told the FutureBook conference today (14th November). Speaking about her former role as founding editor of The Huffington Post, Buzasi said: “I didn’t have to think about print [versus digital], but we had a legacy publication and that was desktop. Most people started reading on desktop but over three years we saw a significant shift to tablets and smartphones. Continue reading at 'The Bookseller'

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
News tagged with: #carla buzasi #founding editor #huffington post #significant shift

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Licensing Expo 2019: Publishers Hunt New Revenue Streams

A number of publishers and licensors exhibiting at or attending this year’s Licensing Expo in Las Vegas are looking to license their proprietary, book-based brands to manufacturers of toys, arts and crafts, apparel, and other products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-06-05 04:00:00 UTC ]
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Digiday Research: Publishers rate YouTube’s revenue potential over other platforms’

Thirty percent of 122 publisher executives surveyed by Digiday said that YouTube is the platform that can provide the most meaningful long-term revenue opportunities for publishers. After YouTube, Facebook and Google AMP were second best, each with 24% of the vote. The post Digiday Research:... Continue reading at Digiday

[ Digiday | 2019-06-03 04:01:26 UTC ]
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Scholastic Lowers Revenue, Profit Forecast for Fiscal 2019

Citing issues in its book fair and book club businesses in the fourth quarter ended May 31, 2019, Scholastic said it expects sales and earnings for fiscal 2019 to be below previous forecasts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-06-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair

BookExpo 2019: Finding an Audience for Books in Translation

For the past few decades, the main topic of conversation among those in the literary translation community has been about producing more titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
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ESPN boss says it’s ‘all hands on deck’ to find younger audience

ESPN President Jimmy Pitaro says the sports network is “all hands on deck” to attract more women and younger viewers, a crusade that includes a new streaming service launched last year. The Walt Disney Co.-owned cable giant introduced its ESPN+ online service a year ago, and it has drawn over 2... Continue reading at Advertising Age

[ Advertising Age | 2019-05-23 22:01:09 UTC ]
More news stories like this | News stories tagged with: #sports fan #tech companies #major player #pay $5 #bloomberg television #—bloomberg news

Platform ad revenue opportunities are growing for publishers, but scale still matters

Ad revenue from YouTube, Facebook, Snapchat and Twitter is helping publishers build more sustainable video business models -- though scale still matters. The post Platform ad revenue opportunities are growing for publishers, but scale still matters appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-22 04:01:36 UTC ]
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Bloomsbury's academic and professional revenue leaps by 13%

Bloomsbury’s results for the year ending 28th February 2019 show “outstanding performance” in the academic and professional division with a 13% increase in revenue growth, as it unveils a partnership with educational publishers Human Kinetics and Taylor and Francis. Continue reading at The Bookseller

[ The Bookseller | 2019-05-21 03:51:48 UTC ]
More news stories like this | News stories tagged with: #professional division #13% increase #revenue growth

Preakness TV audience down about 10 percent year to year in Baltimore — and twice that nationally

The TV audience in Baltimore for Saturday’s Preakness race was down 10.65 percent compared with that in 2018. Those are household figures from Nielsen that measure the size of the audience during the actual running of the race. They are provided by WBAL-TV, the NBC affiliate that aired NBC’s... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-20 13:50:00 UTC ]
More news stories like this | News stories tagged with: #tv audience #preakness race #household figures #actual running #nbc affiliate #aired nbc

Preakness TV audience down about 10 percent year to year in Baltimore — and twice that nationally

[ Baltimore Sun | 2019-05-20 13:50:00 UTC ]
More news stories like this | News stories tagged with: #tv audience #preakness race #household figures #actual running #nbc affiliate #aired nbc

Carl Landau’s Niche Media Sold to Audience Platform Provider Second Street

Carl Landau has officially sold Niche Media—the conferences and professional services network he founded over a decade ago to serve B2B, city/regional and special interest magazine publishers—to Second Street Media Solutions, a St. Louis-based provider of audience engagement software to... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-15 00:00:00 UTC ]
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Hachette UK revenues fall 3.7% in first quarter, Lagardère reveals

Hachette parent company Lagardère has reported a 0.9% increase in total like-for-like publishing revenues for the first quarter, but revealed a 3.7% fall in the UK compared to last year's Fire and Fury-fuelled success. Continue reading at The Bookseller

[ The Bookseller | 2019-05-08 00:00:00 UTC ]
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S&S revenues up for first quarter by $4m

Simon & Schuster has seen revenues for the first quarter rise $4m, driven by higher print sales, against the same period last year. Continue reading at The Bookseller

[ The Bookseller | 2019-05-04 00:00:00 UTC ]
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Netflix to publish a magazine as it chases Hollywood awards

Netflix is planning its first magazine, but you won’t find it on a newsstand. The world’s largest online TV network plans to publish a journal—with the working title Wide—to promote its programs and stars ahead of this year’s Emmys, the biggest awards gala in TV. The 100-plus page inaugural... Continue reading at Advertising Age

[ Advertising Age | 2019-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest stars #drama series #bloomberg news #—bloomberg news

Snapchat to introduce 'audience network' at partner summit

Snapchat will roll out an audience network at its partner summit today, according to the early look at the lineup of topics on the agenda. An audience network could be Snap bringing its brand of vertical ads off its app into partners' properties, similar to Facebook Audience Network. Snapchat... Continue reading at Advertising Age

[ Advertising Age | 2019-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audience network #year ahead

Seeking More Consumer Revenue, Publishers Are Investing Heavily in E-Learning

Until a few years ago, online education of any sort was most often associated with digital degree mills and dubious promises of graduating college from the comfort of your own bedroom and pajamas. A new generation of students, however, has been exposed to digital learning throughout their... Continue reading at Folio Magazine

[ Folio Magazine | 2019-03-29 00:00:00 UTC ]
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Report: Spanish-Language Subscription Digital Sales Gain in Revenues

As ebook sales continue to grow in Spanish-language markets, the new report from the Dosdoce and Bookwire.es shows digital subscription services are also gaining consumer traction. The post Report: Spanish-Language Subscription Digital Sales Gain in Revenues appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post report #spanish-language markets

Scholastic sees third-quarter revenue boost of 4%

Scholastic has reported a revenue rise of 4% year-on-year in its third quarter for the three months to 28th February, increasing from $344.7m (£261.3) to $360.1m (£273m) thanks to its children’s publishing division. Continue reading at The Bookseller

[ The Bookseller | 2019-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue rise #4% year-on-year #28th february #publishing division

The pivot from traffic to audience: How early adopters lead change

Across every industry, data is changing the way we work — and the publishing industry is no exception. Audience data, such as user engagement and visit value, has invaded online publishing and is forcing publishers away from old tactics towards adopting new revenue-growing strategies. Sponsored... Continue reading at Digiday

[ Digiday | 2019-03-21 00:00:00 UTC ]
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Scholastic Q3 Revenue Boosted by Trade Group

Revenue rose 4% at Scholastic in the third quarter of fiscal 2019 over the comparable period a year ago, but higher costs caused the publisher to say its earnings for the full year will come in at the lower end of its forecast. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade group #full year