Buzasi at FutureBook: 'chase audiences not revenues'

In the digital age companies should chase audiences rather than revenues, Carla Buzasi, global c.e.o. of WGSN, told the FutureBook conference today (14th November). Speaking about her former role as founding editor of The Huffington Post, Buzasi said: “I didn’t have to think about print [versus digital], but we had a legacy publication and that was desktop. Most people started reading on desktop but over three years we saw a significant shift to tablets and smartphones. Continue reading at 'The Bookseller'

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
News tagged with: #carla buzasi #founding editor #huffington post #significant shift

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US publishers' revenues up 6.9%

Revenues from US publishers have increased 6.9% to nearly $6 billion for the first six months of 2019, with growth in all categories apart from e-books, according to the Association of American Publishers.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-29 22:31:10 UTC ]
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AAP’s StatShot Report for January to June of 2019: $6 Billion in Revenue

Combined digital formats comprised 22.3 percent of reported US trade publishing revenue, in the first six months of this year, according to StatShot data. The post AAP’s StatShot Report for January to June of 2019: $6 Billion in Revenue appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-28 21:35:09 UTC ]
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Announcing the Day of Code, as part of FutureBook Live 2019

Delegates at this year’s FutureBook Conference will have the chance to receive a full day of training into coding, as part of the event. Continue reading at The Bookseller

[ The Bookseller | 2019-08-26 14:40:06 UTC ]
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A blind heroine rules this audio comic book written for a blind audience

Blind magician Chad Allen has entertained audiences for 20 years at Hollywood's Magic Castle. His latest trick: an audio comic book whose heroine does battle in Trump's America. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-08-26 14:00:59 UTC ]
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Quarto revenues nudge up as debt falls in first half

Quarto has described the first half of 2019 as "encouraging" after global results showed group revenue edged up to $56.4m and losses declined 75% compared to the same period in 2018. Continue reading at The Bookseller

[ The Bookseller | 2019-08-16 11:00:57 UTC ]
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A thrifty marketer’s guide to some of TV’s most overlooked audiences

Just as sure as some big sloppy salmon is going to Augustus Gloop that Fish Tube of Internet renown, so too shall TV viewers, or at least the ones who still watch the commercials, age out of the upper reaches of the demo. Quantitative changes rather quickly become qualitative; differences in... Continue reading at Advertising Age

[ Advertising Age | 2019-08-15 16:37:58 UTC ]
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1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue

The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-08-14 04:01:54 UTC ]
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Agency Brief: WPP revenue rises but profits dip in first half; MediaMonks ramps up production

WPP reports its second-quarter earnings on Friday,with some better-than-expected surprises. The company sees its revenue return to growth, up 1.6 percent in the first half of the year and 2.3 percent in the second quarter. In North America, revenue rises 0.4 percent in the second quarter but... Continue reading at Advertising Age

[ Advertising Age | 2019-08-09 19:31:00 UTC ]
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News Corp Australia revenues fall as advertising drops and subscriptions stay flat

Rupert Murdoch’s Australian mastheads and Foxtel suffer drop in revenue although global profits increase after huge loss in 2018Revenue at the Australian mastheads run by Rupert Murdoch’s News Corp fell by 6% last year, and the company’s pay TV operation, Foxtel, has also been hit by falling... Continue reading at The Guardian

[ The Guardian | 2019-08-09 01:33:05 UTC ]
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S&S sees second quarter rise in revenue and profit

Worldwide revenues at Simon & Schuster hit $218m in the second quarter, up $11m compared to the same period last year, a new earnings statement by parent firm CBS shows. Continue reading at The Bookseller

[ The Bookseller | 2019-08-08 16:46:19 UTC ]
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Comscore is 'exploring all strategic options' after missing on revenue

Comscore, its stock already approaching all-time lows, missed expectations of flat revenue with a 4.4 percent decline last quarter. The media measurement company’s interim CEO said on a Tuesday earnings call after market close that it’s “exploring all strategic options.” The stock already has... Continue reading at Advertising Age

[ Advertising Age | 2019-08-07 00:08:01 UTC ]
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How NBC News’ vertical sites became audience engagement laboratories

Since they launched in 2017, three NBC News sub-brands, Mach, Better and Think, have become laboratories where the news publisher is learning to more effectively serve its readers' needs. The post How NBC News’ vertical sites became audience engagement laboratories appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-08-05 04:01:49 UTC ]
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Quad Posts Q2 Net loss on Lower Revenue

Roughly a week after it announced it was cancelling its planned purchase of LSC Communications due to objections from the Department of Justice, Quad reported that second quarter sales fell 1.2% compared to a year ago. It had a net loss of $14.7 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-31 04:00:00 UTC ]
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Amazon Q2 Results: 20% Revenue Jump, Smaller Profit Increase

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[ Publishers Weekly | 2019-07-26 04:00:00 UTC ]
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Total UK publishing revenues down 2% in 2018; consumer book market stable

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[ The Bookseller | 2019-06-25 05:53:24 UTC ]
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5 Ways Digital Archives Can Supercharge Paywall Revenue

With advertising trending down for most print publications, publishers are eyeing paywalls with renewed interest. This whitepaper explores five successful methods of engaging your reader base with a compelling value proposition to convince them to pay for access. Continue reading at Publishing Executive

[ Publishing Executive | 2019-06-21 20:38:36 UTC ]
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US publisher revenues grow 6.7% in first quarter

In the first financial quarter of 2019 revenues from US publishers increased 6.7% to $2.5bn (£2bn), with growth in all categories apart from e-books and physical audio, according to the Association of American Publishers. Continue reading at The Bookseller

[ The Bookseller | 2019-06-17 14:53:07 UTC ]
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New Study Finds Google Receives an Estimated $4.7 Billion in Revenue from News Publishers’ Content

The News Media Alliance today published findings from a new study that analyzes how Google uses and benefits from news. Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
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Ratings show WJZ lost almost half of key audience for 5 p.m. news in wake of Bubala controversy

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[ Baltimore Sun | 2019-06-05 09:00:00 UTC ]
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