Booksellers are now the “gatekeepers” and attempts to get titles by people of colour into their stores are often an “exercise in futility”, Jacaranda Books founder Valerie Brandes has said. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-06-25 01:19:33 UTC ]
Whether you're a real estate agent, an advertising executive, or an up–and–coming blogger, now is absolutely the time to start using Pinterest to build your personal brand. Although the image–based social network is still struggling to generate significant revenue, its user base continues to... Continue reading at Fast Company
[ Fast Company | 2013-10-30 00:00:00 UTC ]
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Tumblr has work to do before becoming the next big marketing channel, but that hasn't stopped brands from getting on board with the hip publishing platform. Union Metrics shared a Top 10 list with Adweek after studying a month's worth of Tumblr activity in regards to Interbrand's top 100 ranking... Continue reading at AdWeek
[ AdWeek | 2013-10-29 00:00:00 UTC ]
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The New York Times is planning to step off the sidelines and into the world of native advertising online, where a growing list of traditional publishers have thrown their arms around sponsored or branded content.Meredith Kopit Levien, exec VP-advertising, said the Times is planning to introduce... Continue reading at Advertising Age
[ Advertising Age | 2013-10-29 00:00:00 UTC ]
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There are major differences between Beauty Gurus and Sneakerheads. For example, Beauty Gurus have hauls whereas Sneakerheads have pick-ups. But both groups exude the same sort of passion as do Marshmallows, Twihards and Harry/Hermione Shippers. These are just some of the insights revealed in a... Continue reading at AdWeek
[ AdWeek | 2013-10-28 00:00:00 UTC ]
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Amy Churgin has been publisher of Traditional Home magazine. Previously, Churgin was senior vice president of the Condé Nast Media Group where she oversaw corporate media sales across its portfolio of magazine and digital brands. Continue reading at Folio Magazine
[ Folio Magazine | 2013-10-25 00:00:00 UTC ]
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The titles which will be distributed for free as part of World Book Night include works by Cheryl Strayed, Maria Semple, Agatha Christie, and more. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-10-25 00:00:00 UTC ]
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There is no denying the growing influence the Hispanic population is having on the demographic, social, cultural, and political shifts taking place in the U.S. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-22 00:00:00 UTC ]
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Although big media brands like The New York Times and The Economist aren't going away anytime soon, the online publishing industry increasingly includes brands, marketers, and independent journalists. With the launch of a new content network, the tech startup NewsCred wants to be the liaison... Continue reading at Fast Company
[ Fast Company | 2013-10-17 00:00:00 UTC ]
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Amazon, Barnes & Noble, and Kobo removed self-published pornographic titles from their sites and Kobo stopped sales of self-published titles altogether. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-10-16 00:00:00 UTC ]
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American Psycho author Bret Easton Ellis is what's known in online circles as a world–class troll. For the uninitiated, a troll is someone who expresses a controversial and often contrarian opinion in order to get a rise out of people and draw attention to himself. If someone is widely... Continue reading at Fast Company
[ Fast Company | 2013-10-16 00:00:00 UTC ]
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In much of the INMA network worldwide, the focus is on big news brands producing life-changing, business-building journalism that transforms democracies and speaks truth to power. Yet among the other 99% of news publishers worldwide, the challeng ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
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Cosmopolitan has recently named Laura Brounstein special projects director. Brounstein formerly served as the editorial director for the Teen Group at Bauer Publishing. Continue reading at Folio Magazine
[ Folio Magazine | 2013-10-10 00:00:00 UTC ]
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In the world of books, 10 October is Super Thursday - the day many publishing houses release what they hope will be their biggest sellers for the Christmas market. The BBC's Will Gompertz reports. Continue reading at BBC World
[ BBC World | 2013-10-10 00:00:00 UTC ]
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The title of the 2014 Sarah Waters novel is to be The Paying Guests, publisher Virago has... Continue reading at The Bookseller
[ The Bookseller | 2013-10-02 00:00:00 UTC ]
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The real problem with ebooks is that they're more 'e' than book, so an entirely different set of rules govern what someone can and can't do with them compared to physical books, especially when it comes to pricing. The collusion in pricing has been a public issue for a while, but we need to talk... Continue reading at Wired
[ Wired | 2013-10-02 00:00:00 UTC ]
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The number of children who rarely read—or do not read at all—has risen in the past... Continue reading at The Bookseller
[ The Bookseller | 2013-09-26 00:00:00 UTC ]
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Since launching in 2008, crowdfunding platform Indiegogo has become known as the provenance of creative types, scrappy startups and charitable campaigns. But now, big brands are seizing on it as a way to align themselves with popular causes. DC Entertainment’s We Can Be Heroes campaign raised... Continue reading at AdWeek
[ AdWeek | 2013-09-24 00:00:00 UTC ]
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Faber has redesigned its word marque as part of a branding strategy designed to "future-... Continue reading at The Bookseller
[ The Bookseller | 2013-09-24 00:00:00 UTC ]
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The Financial Times and Goldman Sachs Business Book of the Year shortlist has been announced,... Continue reading at The Bookseller
[ The Bookseller | 2013-09-19 00:00:00 UTC ]
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The National Book Awards launched its first long-list with the 10 books in the running for the 2013 award for Young People's Literature on Monday.The National Book Awards launched its first long-list with the 10 books in the running for the 2013 award for Young People's Literature on Monday. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-09-16 00:00:00 UTC ]
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